France Poultry Feed Market Overview, 2029

As the clucking chorus of France's poultry resonates through its fields, poultry feed is rewriting the playbook on sustainability, nourishing a future that values taste and ethical farming practices. France has been at the forefront of European nations who have been attempting insect protein as an alternative source of nutrition in animals' feed. Insect meal is a sustainable and environmentally friendly source of protein from insects, such as black soldier flies, and reduces the usage of soy and fishmeal. This trend will further grow in France as sustainability and reduction in carbon footprint in poultry are of prime importance there. The use of probiotics and prebiotics in poultry feed is also becoming increasingly fast because it is an alternative application to antibiotics sought after by farmers and feed manufacturers. These natural feed enhancers improve gut health, enhance nutrient absorption, and boost immunity in poultry, ensuring better growth and productivity. Strict regulation on the use of antibiotics in feed in France drives their adoption as natural feed enhancers. Technological advancement makes precision feeding techniques adoptable by poultry farmers in France. Precision nutrition is preparing feeds according to the specific nutritional needs of every flock, depending on age, weight, and health status. Optimized feed usage tends to reduce waste and improve feed conversion ratios, thereby saving costs and providing better environmental sustainability. On the feed ingredient side, anti-nutritional factors such as phytates in grains are being degraded using enzyme technology to make nutrients available for absorption in poultry. Enzymes such as phytase and protease are increasingly used in feeds for poultry in France, among other aims to ensure better nutrition, save on feed costs, and minimize waste in the environment. Rising organic poultry products encourage farmers to opt for organic feeds. Organic feed that is free from synthetic fertilizers, pesticides, and GMO falls under this category. Organic feed is also characterized by the absence of synthetic additives such as growth hormones and antibiotics.

According to the research report "France poultry feed Market Overview, 2029," published by Bonafide Research, the France poultry feed market was valued at more than USD 6 Billion in 2023. There is growing demand for free-range and organic poultry products with direct implications on the feed market. Specialized feeds are required by free-range poultry to ensure that they lead healthy lives in the open, while organic poultry feed must meet some of the strictest organic certification standards. French consumers are increasingly concerned about animal welfare, which has resulted in higher welfare expectations being placed on farmers. This trend can be seen in the poultry feed market, where increasingly, feed formulations are being focused on normal growth and health without artificial growth promoters or antibiotics. French consumers are demanding more transparency from a food origins point of view, including what poultry are fed. It has led to an increasing market for traceable feed, sustainably sourced, and free from such controversial ingredients as GMOs or imported soy linked to deforestation. Strong growth opportunities in the organic poultry feed segment open up through growing demand for organic products. Feed makers able to develop certified organic solutions will be poised to capture this developing market segment. This may result in the addition of a cost to feed production in France through high standards of animal welfare and sustainability regulatory measures. Thus, for example, the use of antibiotics in feed is strictly regulated, and there is increasingly strong pressure to come up with alternatives to synthetic additives.

In France, poultry feed market is diverse in terms of the wide variety of ingredients that cater to poultry's nutritional needs and market demand. Cereal grains, which consist of corn, wheat, and barley, form the bulk and function as primary energy sources. More than one third of chicken feed belongs to corn and it therefore forms the main staple in poultry diets. Apart from oilseed meals, particularly soybean meal is vital due to the high protein levels and, consequently the exceptionally good amino acid profile. This ingredient, apart from adding nutritional value, improves the overall growth and productivity of poultry. The other important ingredients in poultry feed in France are fish meal and bone meal. Fish meal contains very vital omega-3 fatty acids and proteins of very good quality, which have been very crucial for good poultry health and performance. The bone meal with good calcium and phosphorus content is critical for layer hens for strong eggshell production. Inclusion of these meals in formulations seems to be a trend toward better nutrition in animals through superior protein sources. The market has already started shifting toward sustainability, with alternatives to poultry feed in the form of insect meals. These have a lesser impact on the environment and balance nutrient profiles6. Pre-mixing the ingredients help in fulfilling dietary needs of poultry while also catering to growing demands of consumers for producing more sustainable and healthier food.

The French poultry feed market, certainly, is characterized by a lot of diversity in the form of products such as pallets, mash, crumbles, and various specialized feeds. Poultry feed manufacture accounted for nearly 8.6 million tons in 2018, accounting for the lion's share in the compound feed market, which produced around 20.84 million metric tons in that year. However, changes in dietary preferences coupled with increased health consciousness have fueled the demand for poultry meat, which has contributed to positively influencing this growth. Pallets are popular in commercial use since they are the most durable, hence the easiest to handle, and mash feeds are preferred because of their cost and balanced nutrition. Crumbles would fall in between these two, that can be more digestible than mash but cheaper compared to pallets. All these forms of feed meet different specific requirements of the production process and the animal preference to ensure proper growth and health conditions in poultry. Change in the practice toward more sustainability is also in the market. This is mainly characterized by the increasing tendency on quality ingredients and nutritional efficiency. An example of this phenomenon is the growing interest on organic and specialty feeds that seek to meet specific dietary needs of poultry. Besides, technological advancement allows feed formulation into having better nutritional profiles for higher performance and less waste from animals.

The main product categories of the poultry feed market are Broiler feed, layer feed, and other specialized feeds. The Broiler Feed segment focuses on the best possible nutrition for meat production. Demand for broiler feed is driven by the growing consumption of chicken meat, which is now highly valued for its low price and nutritional content. Consumer preference for protein-based diets leads to investments by poultry producers in high-tech feed formulations that increase growth rates and feed efficiency. Layer feeds are formulated specifically for hens and are kept under the group that demands high output of nutrition to match up with the demands of their high potential egg production and quality. As eggs have become an important food, the formulation of layer feeds has been highly undertaken to be inclusive of other important vitamins and minerals that help in maintaining bird health and keeping quality of the egg product. The Other Feeds category encompasses the breadth of specialty feeds directed toward specific poultry applications-from organic and non-GMO to traditional products. Growing consumer interest in sustainable and ethically produced sources of food drives demand, and evolving regulatory requirements for feed additives and antibiotic use force manufacturers to develop new products that could meet the strict standards of safety required.




Considered in this report
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Poultry Feed market Outlook with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Ingredients
• Cereal/Grain
• Oilseed Meal
• Fish Meal & Bone Meal
• Others

By Form
• Pallet
• Mash
• Crumbles
• Others

By Livestock
• Broiler
• Layers
• Others

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Poultry Feed industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.