Argentina Beauty Supplements Market Overview, 2029

Argentina's beauty supplement business has grown and transformed significantly over the years, reflecting broader trends in health, wellness, and beauty. Initially, international brands dominated the market, offering vitamin, mineral, and herbal extract-rich goods. Laboratorios Acofar released a line of collagen-based cosmetic supplements in 2015, which immediately became popular due to their alleged skin-rejuvenating abilities. This constituted a watershed moment in which local businesses began to compete directly with foreign rivals by emphasising quality and health benefits targeted to the Argentine market. By 2018, the movement towards organic and natural beauty supplements had accelerated, with Natura leading the way. According to a Kantar study done in 2020, more than half of respondents expressed an increased interest in supplements to improve health and appearance during the pandemic. This transition resulted in a surge in sales of immune-boosting supplements with cosmetic benefits such as skin hydration and anti-aging characteristics. In reaction to the epidemic, many firms changed their marketing tactics, focussing on health and wellness in their advertising. The National Administration of Drugs, Food, and Medical Technology (ANMAT) regulates beauty supplements, requiring manufacturers to follow strict criteria for labelling, health claims, and product safety. Since 2015, ANMAT has emphasised the necessity for clinical evidence to back up the claims made by beauty supplement makers, promoting transparency and customer trust.

According to the research report, "Argentina Beauty Supplements Market Outlook, 2029," published by Bonafide Research, the Argentina's beauty supplement market is anticipated to add to more than USD 40 Million by 2024–29. The beauty supplement market in Argentina is dominated by a few main competitors. Laboratorios Acofar, Natura, and Herbalife are among the most well-known brands, each of which contributes to market growth through innovative and efficient marketing techniques. Laboratorios Acofar is known for its devotion to quality and local sourcing, and it offers a variety of beauty supplements that address specific customer demands such as skin hydration and hair health. Laboratorios Acofar worked with top dermatologists to develop its collagen products, ensuring they satisfy the demands of consumers looking for practical cosmetic treatments. Natura is a pioneer in sustainable beauty and health, appealing to environmentally aware customers through the use of natural ingredients and ethical sourcing techniques. Promotions in the beauty supplement sector have grown dramatically, with brands increasingly using digital marketing and social media to reach consumers. Influencer collaborations and internet campaigns have become critical components of marketing plans. Natura, for example, uses social media platforms to highlight consumer testimonials and instructional content, which increases brand loyalty and engagement. Promotional events and wellness seminars have also grown in popularity, allowing firms to connect with customers directly and educate them on the benefits of beauty supplements. Herbalife routinely hosts online seminars to educate clients about nutrition and beauty, solidifying its position as a wellness industry leader.

In Argentina's beauty supplement industry, a variety of product kinds are available to consumers looking to improve their skin, hair, and overall wellness. The most notable categories are collagen supplements, vitamins and minerals, omega-3 fatty acids, antioxidants, probiotics, and other specialised formulations. Collagen supplements are among the most popular beauty supplements, with claims that they improve skin suppleness, reduce wrinkles, and promote healthy hair and nails. Brands like Vital Proteins and Neocell have made considerable advances in Argentina, offering collagen powders and capsules that appeal to health-conscious consumers looking for anti-aging remedies. Vitamins and minerals also play an important part in the beauty supplement industry. These products often contain critical nutrients like as vitamins A, C, E, and biotin, which are required to preserve skin health and brightness. International vendors such as Garden of Life and Solgar offer comprehensive vitamin formulas suited to beauty demands, which are gaining popularity among consumers seeking holistic wellness solutions.Omega-3 fatty acids are known for their anti-inflammatory effects and advantages to skin hydration and overall health. Omega-3 supplements are available in a variety of formats from brands such as Nordic Naturals and Nature Made, appealing to consumers looking for both beauty and health benefits. As people become more aware of the importance of protecting their skin from environmental damage, the antioxidant market expands.

Tablets and capsules, powders, and liquids are among the product types available in Argentina's beauty supplement industry to meet the varying needs of its consumers. Tablets and capsules are two of the most common forms in the beauty supplement industry. They provide convenience and accurate dosing, making them desirable to customers who want a quick and easy way to incorporate supplements into their daily routine. Major worldwide providers, such as Solgar and Nature's Bounty, dominate this market, offering a diverse range of formulations aimed at beauty demands such as skin health, hair growth, and overall wellness. Powders have gained popularity in recent years, notably collagen powders and plant-based protein blends. Powders are easily combined into beverages, smoothies, or snacks, making them suitable for a variety of intake methods. Leading brands in the powder market include Vital Proteins and Garden of Life, which provide novel formulations that appeal to health-conscious consumers looking for customisable beauty solutions. The growing popularity of smoothies and protein drinks among fitness enthusiasts has increased the need for powder supplements. While liquids are less frequent than tablets or powders, they are becoming increasingly popular due to their quick absorption and convenience of use. Liquid supplements are sometimes available in the form of syrups or ready-to-drink formulations, making them appealing to consumers who loathe ingesting pills. Brands such as Lorna Vanderhaeghe and Flora offer liquid beauty supplements.

In Argentina's beauty supplements market, the key uses include hair care, skin care, and nail care, each catering to distinct consumer demands and preferences. Hair care supplements are among the most popular uses in the beauty industry, encouraging hair growth, strength, and overall health. Products frequently include important elements like biotin, collagen, and vitamins, which are believed to promote hair health. Brands such as Laboratorios Acofar and Nutrify have created tailored formulas that appeal to consumers suffering from hair loss or damage, utilising both marketing and product efficacy. The hair care segment is expanding in popularity as more customers seek preventive remedies and treatments for hair-related disorders, making it a significant market segment. Skin care supplements also play an important role, aiming to improve skin health, suppleness, and brightness. Collagen supplements, antioxidants, and vitamins are frequently used to treat skin issues like ageing, dryness, and blemishes. International vendors such as Neocell and Vital Proteins have made significant gains, selling goods that appeal to consumers concerned with anti-aging and skin health. Nail care supplements, while not as common as hair and skin care, are gaining popularity. These supplements frequently include vitamins and minerals that promote nail health and growth, treating problems such as brittleness and cracking. Brands such as Nature's Bounty have formulations that appeal to consumers who value complete attractiveness, including nail health.



In Argentina's beauty supplement market, numerous distribution channels play an important role in connecting customers with products. The main channels are pharmacies and drugstores, supermarkets and hypermarkets, speciality stores, and internet platforms. Supermarkets and hypermarkets are quickly becoming the primary distribution channels for beauty supplements in Argentina. Retail heavyweights such as Coto and Disco have expanded their health and wellness sections, now offering a varied choice of cosmetic supplements. This channel benefits from strong foot traffic and the ease of one-stop shopping, which allows customers to buy beauty products as well as food and household items. Supermarkets' competitive pricing and regular promotions attract a larger client base, hence increasing their popularity. Pharmacies and drugstores have always played important roles in the provision of beauty supplements. They are a dependable source for consumers looking for health and wellness items, and they frequently employ qualified staff who can advise them on supplement options. Domestic suppliers, like Farmacity and Drogaria São Paulo, are significant in this market. Speciality stores cater to specific audiences and frequently offer premium beauty supplement products. These stores, such as Vitamins & Co., provide personalised customer service and expert guidance, attracting customers looking for specialised products. However, due to their limited reach in comparison to supermarkets, they have a lower overall market share. Online platforms have also grown in popularity, particularly in the aftermath of the COVID-19 epidemic, as more consumers sought convenience and security through e-commerce. Websites such as MercadoLibre and Tiendanube provide wide selections for beauty supplements.

Considered in this report
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Beauty Supplements market Outlook with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Type
• Collagen Supplement
• Vitamins & Minerals
• Omega 3 fatty Acids
• Antioxidants
• Probiotics
• Others

By Form
• Tablets & Capsules
• Powder
• Liquid

By Application
• Skin care
• Hair care
• Nail care
• Others

By Distribution Channel
• Pharmacies / Drugstores
• Supermarket / Hypermarket
• Specialty Stores
• Online

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Beauty Supplements industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.