Argentina Automotive Camera Market Overview, 2029

Over time, the Argentine automotive camera market has undergone significant changes due to breakthroughs in technology, shifting consumer tastes, and governmental initiatives. As automakers put more of an emphasis on improving vehicle safety and adding advanced driver-assistance systems (ADAS), the incorporation of automotive cameras into vehicles began to gain pace in the early 2010s. As of 2024, growing investments in vehicle technology and safety features are supporting the resurgence of growth in the Argentine automotive camera industry. The growth of regional manufacturing capacities and alliances between Argentine automakers and international technology suppliers are noteworthy achievements. Businesses are concentrating on adding cutting-edge camera systems to both new and old car models in order to increase safety and adhere to changing legal requirements. By bringing Argentina's car safety regulations into line with global norms, recent policy adjustments want to promote the use of cutting-edge camera equipment. Furthermore, the incorporation of contemporary safety features in these new models is being driven by the government's emphasis on encouraging electric vehicles and lowering emissions. The automotive industry had significant disruptions during the pandemic as a result of consumer spending declines, supply chain disruptions, and lockdowns. Automotive camera demand was impacted by a fall in new car production and sales. But as things got better and the economy started to pick up steam, car sales started to pick back up and safety feature upgrades got more attention.

According to the research report "Argentina Automotive Camera Market Overview, 2029," published by Bonafide Research, the Argentina automotive camera market is anticipated to grow at more than 12.22% CAGR from 2024 to 2029 With notable growth and changing market trends, the Argentine automotive camera market is becoming a more prominent segment within the larger automotive industry. High-end camera technology are in greater demand as Argentina's automotive sector expands due to both internal demand and export prospects. Rising customer demand for cars with contemporary safety features and increased knowledge of traffic safety are factors driving this growth. The number of camera installations and the range of camera technologies used have been steadily rising in the market, which has supported the broader trend of vehicle modernisation. Expanding local manufacturing capabilities and strategic relationships between Argentine enterprises and foreign technology providers are noteworthy developments in the Argentine automotive camera market. For instance, in 2023, a number of Argentine car suppliers partnered with international companies in order to improve their technological prowess and diversify their product lines. Thanks to these collaborations, cutting-edge camera systems that satisfy regional market demands and legal requirements have been introduced. Further propelling market expansion is the introduction of new rules by the Argentine government that require new cars to have specific safety features, such cameras. In 2024, a well-known Argentine automaker collaborated with a top global provider of camera technology to jointly create sophisticated surround view and rearview camera systems that would satisfy regional and global safety regulations.

Different view type cameras such as Rear View, Front View, Side View, and Surround View are available in the Argentine automotive camera market. Rear view cameras are now dominating the Argentine automobile camera market out of all view kinds because of its widespread use and important contribution to increased safety when parking and reversing. AEB Automotive is a well-known domestic leader in this market, renowned for its wide array of camera solutions and alliances with both domestic and foreign automakers. AEB Automotive's emphasis on incorporating cutting-edge camera systems into different car models highlights its market dominance and leadership in Argentina. In order to improve visibility and offer more details about the region directly in front of the car, front view cameras are mounted at the front. Features like adaptive cruise control and forward collision alerts make these cameras quite helpful. Front-view cameras are becoming more popular in Argentina, particularly in higher-end vehicles and those with cutting-edge driver-assistance technologies (ADAS). By merging feeds from several cameras to produce a bird's-eye perspective of the area around the vehicle, surround perspective Cameras provide a 360-degree picture of the surrounding area. This technology offers a thorough view of any potential impediments, which is especially useful when parking and manoeuvring through small places.

Different vehicle types—passenger cars, light commercial vehicles, electric vehicles (EVs), and heavy commercial vehicles—have different needs and applications for camera technology, which affect market dynamics and growth in Argentina's automotive camera industry. The market for automotive cameras in Argentina is dominated by passenger cars. These cars frequently have cameras for convenience and safety, like optional surround view systems for better parking, front view cameras for preventing collisions, and rear view cameras for helping with parking. The need for different types of cameras is driven by the increasing use of advanced driver-assistance systems (ADAS) in passenger cars, as consumers look for increased safety and comfort while driving. Light commercial vehicles are used for transportation and business use and include vans, pickup trucks and light trucks. In order to operate these vehicles efficiently, video systems are frequently needed. For example, side view cameras are used to monitor blind spots and rear view cameras are useful for manoeuvring in confined places. The need for camera systems in light commercial vehicles is rising in Argentina as companies realise the advantages of improved operational support and safety. The Argentine automotive camera industry is seeing strong growth in the Electric Vehicle (EV) segment. Advanced camera technologies, like as extensive ADAS systems that use numerous cameras for various safety duties, are frequently included in EVs as part of their premium features. Argentina is seeing a rise in the use of EVs as a result of government incentives and rising environmental consciousness.

Digital, infrared, and thermal technologies each have special benefits and uses in Argentina's automotive camera industry, adding to the entire picture of driver assistance and vehicle safety systems. Because of their many uses, low cost, and excellent resolution, digital cameras are currently dominating the Argentine automotive camera market. Because digital cameras can scan and analyse visual data in real time, they are essential to many Advanced Driver-Assistance Systems (ADAS). Because of their outstanding performance in a variety of driving circumstances, affordability, and versatility, digital cameras are the market leaders in Argentina. They are the most advanced camera technology available in Argentina and can be found in both regular and luxury cars. In premium and high-end cars where improved night vision is sought, infrared cameras are becoming more popular in Argentina. Although they are not as common as digital cameras, their use is growing as manufacturers and customers realise how beneficial it is to have better visibility in difficult situations. In order to produce a thermal image, thermal cameras work similarly to infrared cameras by identifying heat signatures. By seeing possible risks that are hidden from view by headlights or other traditional cameras, these cameras can improve safety. The ability of thermal cameras to identify objects by their heat output makes them especially helpful for night-time roadside identification of people or animals. Thermal camera technology is still in its infancy in Argentina, where it is mostly used in luxury and high-end automobiles.




Advanced driver-assistance systems (ADAS) like as blind spot detection, park assist, driver monitoring, collision avoidance, and lane assistance are essential for improving vehicle safety and driving enjoyment in Argentina's automotive camera market. Multiple camera technologies are integrated by ADAS (Advanced Driver-Assistance Systems) to offer a variety of convenience and safety features. With the use of cameras, park assist systems help drivers park by giving them a view of the parking lot and direction on how to turn their car into a spot. In order to make parking in confined places easier, these systems frequently come equipped with sensors and rear view cameras. In Argentina, park assist systems are frequently used, particularly in metropolitan areas where parking issues are frequent. In order to identify indicators of fatigue or attention, Driver Monitoring Systems use cameras to track a driver's behaviour, including eye movement and facial expressions. By warning drivers when they engage in behaviours that potentially result in collisions, these systems seek to improve safety. Driver monitoring systems, albeit still in their infancy, are becoming more popular in Argentina as part of a larger movement towards the integration of cutting-edge safety technologies. In Argentina, the automotive camera market is crucial for ADAS systems such as Lane Assistance, Collision Avoidance, and Blind Spot Detection, with Lane Assistance being the most popular system. As the top domestic company, AEB Automotive is distinguished by its contributions to the advancement of safety features in automobiles and its promotion of innovation in the Argentine market.


The OEM (Original Equipment Manufacturer) and aftermarket sales channels in Argentina's automotive camera market each serve certain market niches and have an impact on the distribution and uptake of automotive camera technology in general. Because there are more new cars in Argentina with integrated camera systems, the OEM sales channel now holds the top spot in the market. When enhanced camera functions become standard or available on new cars, automakers are boosting demand for OEM camera technologies. Partnerships between OEMs and suppliers of camera technology guarantee that cars come factory-installed with the newest safety and driver-assistance technologies. The OEM channel is the most prominent in Argentina since it plays a big part in providing integrated camera systems for new cars. Rear view, front view, and surround view cameras are just a few of the camera systems available on the aftermarket market that can be installed in older cars. The aftermarket industry is expanding in Argentina as more and more car owners decide to update their vehicles with cutting-edge technology. The availability of a large selection of aftermarket camera options and consumers' growing knowledge of the advantages of vehicle safety both contribute to this rise.

Considered in this report
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Automotive Camera market Outlook with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By View Type
• Rear View
• Front View
• Side View
• Surround View

By Vehicle Type
• Passenger Car
• Light Commercial Vehicle
• Electric Vehicles (EVs)
• Heavy Commercial Vehicle

By Technology
• Digital
• Infrared
• Thermal

By Application Type
• ADAS (Lane Assistance, Collision Avoidance, Blind Spot Detection)
• Park Assist System
• Others (Driver Monitoring Systems)

By Sales Channel
• OEMs
• Aftermarket

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Automotive Camera industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.