Spain Pregnancy Care Market Overview, 2029

Development of the pregnancy care market in Spain can be traced back to some major reforms in health care during the late years of the twentieth century. Traditionally, maternity care in Spain has been based on hospital-oriented services that provide safe delivery and post-partum care. Over the decades, these approaches have increased to integrate more holistic, personalized care options. This has been powered by medical technology advancements, increasing awareness about health, and special impetus given to the amelioration of maternal and infant health outcomes. So, Spain presents a very comprehensive maternity care system today, where traditional medical practices get interwoven with modern wellness and technological solutions for care delivery. Today, adoption rates of modern pregnancy care practices stand high, more so due to awareness and availability of advanced medical technologies in Spain. Compared with women in other countries, a greater proportion of Spanish women are proactive in matters related to prenatal and postnatal care and, therefore, demonstrate a greater rate of adoption with regard to specialized products and services, including prenatal vitamins, maternity wear, and skincare products. At any rate, one of the things that brought greater adoption rates to reality is the development of digital health tools are mobile apps and telemedicine. This would allow for tailored pregnancy care and convenient access to health information, generally bringing this trend to evidence, women are becoming more and more conscious and concerned about the health of their pregnancy in Spain. Sustainability in pregnancy care gains relevance in Spain. Companies are fast adopting sustainable practices, such as biodegradable packaging or ingredients extracted from sustainable sources for prenatal vitamins or skincare products. This is applicable in the case of Natura Bissé and Bio Oil, which, with their offering in terms of natural, organic, and responsible products to expectant mothers, will emerge at the top of the market. This trend in sustainability has largely been driven by consumer demand and awareness, which is backed by policies that ensure environmental accountability. It forms the bigger picture of eco-awareness within the healthcare sector. For example, in 2021, the Maternal and Child Health Journal published a study that examined the impact of COVID-19 on pregnancy distress and use and uptake of mobile apps among pregnant women during the pandemic. According to the finding, approximately 77.9% of the survey population used pregnancy-related mobile apps during the pandemic, which proves that women's digital health technologies gained momentum during the pandemic. The Spanish government plays a crucial role in boosting the pregnancy care market through several policies and measures. Universal coverage provides access to maternity care as far and wide as possible. This maternity care covers most of the prenatal and postnatal expenses. Paid maternity leave in Spain is liberal and comes with financial aid for expectant mothers. The maternal and child health programs improve health outcomes through education campaigns and provide access to high-end medical technologies, especially in prenatal diagnostics.

According to the research report "Spain Pregnancy Care Market Overview, 2029," published by Bonafide Research, the Spain Pregnancy Care market was valued at more than USD 900 Million in 2023. The Spain pregnancy care market is growing steadily, with major drivers such as increasing health awareness, superior technology, and government policies. In Spain, the local preferences for pregnancy care reflect a blend of tradition and modernity. The expectant mothers in Spain would hence look out for comprehensive and personalized care, seeking products and services that would answer their specific needs. One of the transparent tendencies is the use of natural and organic products due to health and ecological awareness. There is a rising demand for digital tools related to pregnancy monitoring and online consultations. These preferences thus shape the provisions in the market, where companies set prime goals in terms of quality, sustainability, and technology to meet the changing needs of Spanish mothers. Some major trends defining the pregnancy care market in Spain include demand surges for eco-friendly and organic prenatal vitamins, skin care products, and maternity wear. Digital health solutions, mobile applications, and telemedicine can support personalized care and pregnancy tracking their importance grows. Other holistic approaches are prenatal yoga and mindfulness practices their demand spirals. The eco-friendliness is worked upon by companies across the globe by developing eco-sensitive products and packaging, thereby helping customer demand for green products. New developments in pregnancy care in Spain include advanced prenatal diagnostics such as non-invasive prenatal testing and 3D/4D ultrasounds that help detect fetal conditions well in advance. Genetic testing for personal nutrition planning has come into place to optimize maternal and fetal health status. Maternity wear-related innovations include smart fabrics that stretch with the body and provide extra support. Digital health platforms, virtual consultation, and educational resources cover all care during pregnancy. That is evidence of a shift prospective mothers' advanced, personalized, and sustainable care solutions now being the market's focus.

Skin products developed to respond to changes in skin during pregnancy. Brands such as Mustela and Bio-Oil have taken their part, with a large focus on natural and safe ingredients. For instance, Mustela is a widely acknowledged brand with hypoallergenic offers to treat sensitive skin as this brand has succeeded in achieving personal trust among consumers on a daily basis. Only with these two words can it be presented. DEC ORI. Maternity wear is another key segment that emphasizes comfort and style while pregnant. Some of the big names involved in this regard are Premamá and Vertbaudet. In particular, it is Premamá that has managed to broaden internationally, receiving several good reviews concerning their trendy and comfortable clothes, showing the meaning of confidence and comfort during pregnancy. Wearable pregnancy and fetal devices are considered as a rapidly rising market segment, aligned with important trends in areas such as digital health and personal monitoring. Fetal dopplers to contraction monitors can take this health data and make it real time and available directly to the consumer. An significant success in devices is the innovative apps and two wearables Elvie Pump, a wearable and a silent breast pump whose design has been referred to as both discreet and efficient. Items for postpartum care are the best to help in the satisfying demand of the health care needs of such a new mother. Nursing pads, perineal care products, and postpartum belts are important in comfort and healing. Brands, like Lansing, have put themselves on the global stage with high-quality nursing pads and creams, for which the follow-up messaging must be on the maternal well-being postpardum. Pregnancy support products like maternity pillows and support belts should make one feel comfortable and help one sleep better. The brand Boppy has been recommended by many for their comfortable designs of maternity pillows, and therefore, it supports the ideal that pregnancy is all about comfort and support. Another most-recognized essential/product is Prenatal Vitamins. Brands such as Materna have managed to capture a good share of the market, being comprehensive in their formulations directed towards nourishment for both mothers and babies during pregnancy. All aforesaid products, from pregnancy test kits that are now accurate up to the minutest percentages to ease emerging innovations, are led by the likes of Clearblue, which has garnered sentimental beliefs and trust even for the most innocuous results.

In Spain, the pregnancy care market is served through various distribution channels are independent pharmacies and drug stores leading the market, online stores showing steep growth, and hospital pharmacies playing a specialized role. In Spain, independent pharmacies, popularly referred to as "farmacias," are very common and act as the main source for pregnancy care products. Normally family-owned, these pharmacies have turned into institutions of trust within their respective communities in Spain. For example, Farmacia Trebol in Madrid sells everything from prenatal vitamins and pregnancy tests to maternity support obviously, assisted by trained pharmacists who can offer specific advice. In keeping with today's needs, many Spanish pharmacies have moved to online ordering with in-store pickup. This has fueled the growth of online stores in the Spanish pregnancy care market as there are more tech-savvy consumers seeking convenience and price competitiveness. El Corte Inglés, Spain's major chain of department stores has a powerful online presence with a broad maternity section featuring baby products. Specialty e-commerce sites, such as BebéDeParis, have become very popular and offer handpicked lists of pregnancy and newborn items that could be ordered in the form of a personalized gift basket. In many cases, these e-retailers provide substantial information about a product and customer reviews to guide the expecting parents. These can include high-risk pregnancy cases or patients with other special medical requirements. For instance, the pharmacy of the Hospital Universitario La Paz in Madrid is one of the most prestigious maternity hospitals in Spain and offers specific medications and medical devices not otherwise available in retail pharmacies. These hospital pharmacies are in close contacts with maternity departments to provide medication and care to patient’s right from the starting of pregnancy up to postpartum care. Besides, most of the hospitals in Spain have instituted computerized health record systems that improve coordination between the hospital and community pharmacies in order to ensure that pregnant women are given continuous care in all stages as they flow through the different levels of health care.





Considered in this report
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Pregnancy Care market Outlook with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Types
• Skincare Products (Stretch Mark Creams, Anti-Itching Creams, Nipple Creams, Moisturizers and Lotions, Pregnancy-safe Sunscreens)
• Maternity Apparel (Maternity Dresses, Maternity Pants and Jeans, Maternity Tops and Shirts, Maternity Lingerie, Maternity Activewear)
• Pregnancy Support Products (Belly Bands and Belts, Maternity Pillows)
• Wearable Pregnancy Devices
• Postpartum Care Products
• Others (Prenatal Vitamins, Pregnancy Test Kits, Breast Pump )

By Distribution Channel
• Independent Pharmacies & Drug Stores
• Online Stores
• Hospital Pharmacies
• Others

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Pregnancy Care industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.