Australia Radio-Frequency Identification (RFID) Market Overview, 2029

The adoption of RFID technology in Australia started gaining traction in the early 2000s. During this period, RFID was primarily used for supply chain and logistics applications, with companies exploring its potential to enhance visibility, reduce costs, and improve overall efficiency in the movement of goods. The mid-2000s saw increased interest in RFID applications across various industries in Australia. Retailers began implementing RFID for inventory management, aiming to improve accuracy and reduce stockouts. The technology was also explored in the healthcare sector for patient tracking and asset management. Furthermore, RFID plays a crucial role in livestock management in the agricultural sector. Australian farmers adopted RFID tags for tracking individual animals, monitoring their health, and managing breeding programs. This use case contributed to the efficiency and traceability of the agricultural supply chain. The Australian government has shown interest in fostering technology adoption, and various initiatives have encouraged the exploration of RFID in different sectors. Government support and standards play a role in facilitating the integration and standardisation of RFID technology across industries. In Australia, RFID wristbands and cards became popular for event management. These RFID-enabled passes facilitated access control, cashless payments, and enhanced security measures during large-scale events such as festivals and concerts. Furthermore, as the Internet of Things (IoT) gained prominence globally, Australia integrated RFID technology with IoT concepts. This integration aimed to create more interconnected and data-driven systems, enhancing the capabilities and applications of RFID in smart environments.

According to the research report "Australia Radio-Frequency Identification (RFID) Market Overview, 2029," published by Bonafide Research, the Australia Radio-Frequency Identification (RFID) market is projected to add more than USD 200 Million from 2024 to 2029. The Australian government's interest in technology adoption, along with initiatives and standards supporting RFID implementation, plays a significant role. Government backing provides a regulatory framework, encourages industry compliance, and often includes incentives for businesses adopting RFID solutions. The retail sector in Australia has been a major driver of RFID adoption. Retailers use RFID for inventory management, theft prevention, and enhancing the overall shopping experience. Furthermore an RFID tagging system specifically developed to monitor a newborn or kid in a hospital or facility's maternity or children's ward is called the Protrac ID BabyGuardTM Security Tag System. When this straightforward, secure method is put in place, workers and mothers may both sleep easy. A baby or kid is removed from a monitored location inside the maternity or paediatric wards or institution without their mother, the BabyGuardTM Security Tag System sounds an alert. In the event that an unauthorised individual removes the infant or child's tag, the system will also sound an alert. The discreet BabyGuardTM Security Tag, which is used throughout Australia, watches over the most susceptible people round-the-clock to make sure they are safe. The technology enables accurate tracking of products throughout the supply chain, leading to improved stock visibility and reduced out-of-stock situations. Australia's significant presence in the mining and resources sector has led to the widespread use of RFID for tracking and managing assets, equipment, and personnel. RFID enhances safety protocols, ensures compliance with regulations, and improves overall efficiency in resource extraction operations. The integration of RFID with the Internet of Things (IoT) has expanded the technology's capabilities. In Australia, the convergence of RFID with IoT concepts enables the creation of smart, interconnected systems. This integration supports data-driven decision-making and facilitates the development of innovative solutions. Australia's commitment to sustainability and traceability in various industries, such as agriculture and food production, drives the demand for RFID. RFID technology supports transparent and traceable supply chains, aligning with consumer preferences for ethically sourced and environmentally friendly products.

Based on the product types, there are segmented tags, readers, and software and services; among them, the reader leads the market, and RFID readers have diverse applications across various industries. In Australia, RFID technology is utilised in sectors such as retail, logistics, healthcare, agriculture, and mining. RFID readers, tailored to specific industry needs, are deployed to optimise processes, enhance efficiency, and provide real-time data for decision-making. RFID readers are instrumental in supply chain and logistics operations. In Australia, where efficient supply chain management is critical due to the vast geography and international trade activities, RFID readers contribute to improved inventory visibility, reduced errors, and streamlined logistics processes. In terms of the tag types active and passive, the passive has the highest market share. Passive RFID tags do not contain a battery, making them more environmentally friendly. As sustainability becomes a focus in various industries, businesses in Australia prioritise passive RFID tags to align with their environmental goals. The retail sector in Australia often relies on passive RFID tags for inventory management. The cost-effectiveness of passive tags allows retailers to tag individual items, improving accuracy in tracking stock levels, reducing shrinkage, and optimising inventory management.

According to the frequency, it is segmented into low frequency, high frequency, and ultra-high frequency. Among them, the low frequency significantly contributes to the market. LF RFID is commonly used for access control systems in various facilities, including offices, educational institutions, and residential complexes. The technology provides a reliable and cost-effective solution for proximity-based access control, allowing individuals to gain entry by presenting an RFID card or key fob. In agriculture and livestock management, LF RFID is often employed for animal identification and tracking. The lower frequency is suitable for applications where tags need to be placed on or embedded in animals. This is particularly relevant in Australia, where the agriculture and livestock industries are significant. Based on the end user, they are bifurcated into Retail, Healthcare, Logistics & Supply Chain, Transportation, Aerospace & Defence, Animal Tracking/Agriculture, Commercial, Security and Access Control, and Others. Among them, in Australia, transportation is growing the use of RFID technology. RFID is widely used for automated toll collection on highways and bridges. In Australia, RFID-enabled toll collection systems allow vehicles equipped with RFID tags to pass through toll booths seamlessly without the need for manual payments. This enhances the efficiency of toll collection and reduces traffic congestion. Ports in Australia utilise RFID technology for container tracking and management. RFID tags attached to containers enable quick and accurate identification, monitor the movement of containers within the port, and facilitate efficient loading and unloading processes.

Considered in this report:
• Geography: Australia
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029



Aspects covered in this report:
• Australia Radio-Frequency Identification (RFID) market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Products Types:
• Tags
• Readers
• Software & Services

By Tag Types:
• Passive
• Active

By Frequency Types:
• Low Frequency
• High Frequency
• Ultra-High Frequency

By End User
• Retail
• Healthcare
• Logistics & Supply Chain
• Transportation
• Aerospace & Defense
• Animal Tracking/Agriculture
• Commercial
• Security and Access Control
• Others

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Radio-Frequency Identification (RFID) industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.