Saudi Arabia has been actively pursuing digital transformation initiatives, and this is likely reflected in the demand for laptops as essential tools for communication, education, and work. Saudi Arabia, particularly in cities like Riyadh and Jeddah, has been investing in smart city initiatives. Laptops play a role in supporting smart technologies in urban environments. The demand for laptops with robust connectivity features is likely high in Saudi Arabia, where individuals rely on these devices for communication, video conferencing, and staying connected. The Saudi Arabian labour and educational landscape is evolving, and laptops are essential to it. Laptops' flexibility allows for online study and distant work, which is in line with worldwide developments following the COVID-19 epidemic. Furthermore, in the business sphere, laptops are essential tools for professionals in Saudi Arabia. Executives, entrepreneurs, and employees rely on laptops for communication, data analysis, presentations, and other business-related tasks. Laptops are popular among the gaming community in Saudi Arabia. The gaming culture has been on the rise globally, and Saudi gamers contribute to the demand for laptops with high-performance graphics and processing capabilities. Participation in global tech events and local exhibitions provides Saudis with exposure to the latest innovations in the laptop market. These events contribute to the culture of staying informed about technological advancements. Users in Saudi Arabia seek laptops that offer customisation options, allowing them to personalise their devices based on preferences and needs. Furthermore, laptops play a role in changing communication patterns in Saudi Arabia. The younger generation, in particular, relies on laptops for social networking, video calls, and other forms of digital communication.
According to the research report "Saudi Arabia Laptop Market Overview, 2029," published by Bonafide Research, the Saudi Arabia laptop market is expected to reach a market size of more than USD 2 Billion by 2029. Laptops are essential tools for professionals in Saudi Arabia. Executives, entrepreneurs, and employees rely on laptops for communication, project management, presentations, and other business-related tasks, contributing to sustained demand. The gaming community in Saudi Arabia is growing, and gaming laptops are in demand. Gamers seek laptops with high-performance specifications, including powerful graphics cards and processors. The development of smart cities, such as in Riyadh and Jeddah, involves the use of technology for improved urban services. Laptops play a role in supporting smart technologies, contributing to increased demand. Various government initiatives and investments in technology infrastructure contribute to the overall demand for laptops. These initiatives include smart city projects, digital literacy programmes, and efforts to enhance technology accessibility. The growth of e-commerce platforms provides consumers with convenient access to a variety of laptop options. Online shopping platforms have become a popular way for individuals to explore, compare, and purchase laptops.
Based on the types, they are segmented into traditional and 2-in-1 laptops. Laptop, among them, the 2-in-1 laptop is a growing market. 2-in-1 laptops offer a versatile and flexible computing experience by combining the functionality of a traditional laptop and a tablet in a single device. This adaptability is appealing to consumers who want a device that can serve different purposes based on their needs. The touchscreen feature of 2-in-1 laptops enhances user interaction and provides a more intuitive experience. Touchscreens are particularly useful in tablet mode, allowing users to navigate, draw, and interact with applications using touch gestures. In educational settings, the adaptability of 2-in-1 laptops aligns with the evolving needs of modern classrooms. Students can use the device in laptop mode for typing and research and then switch to tablet mode for interactive learning experiences. According to the report, the screen sizes are divided into up to 10.9 inches, 11 to 12.9 inches, 13 to 14.9 inches, 15 to 16.9 inches, and more than 17 inches. The 13 to 14.9 inch laptops significantly contribute to the market in educational and business settings, where individuals require a device for tasks such as note-taking, presentations, and document editing. Laptops in this size range often come with higher-resolution displays and improved display quality. This is attractive to users who prioritise a sharp and clear visual experience for activities like content consumption, design work, and video editing.
In terms of the applications that are bifurcated into personal, business, gaming, and others, personal use is leading the laptop market. Saudi consumers, like many others globally, are adopting digital lifestyles. Laptops play a central role in facilitating this lifestyle by serving as devices for communication, content consumption, social media engagement, and online shopping. The growing interest in digital content creation, such as blogging, vlogging, and graphic design, has led individuals to invest in laptops for personal creative endeavors. Laptops with sufficient processing power and multimedia capabilities support content creation activities. Government initiatives and efforts to promote digital literacy contribute to the increased use of laptops for personal purposes. Digital transformation initiatives encourage the adoption of technology in various aspects of daily life. The affordability and accessibility of laptops make them attainable for a broad range of consumers in Saudi Arabia. This accessibility encourages individuals to invest in personal laptops for their computing needs. Based on the price, they are segmented into up to USD 500, USD 501 to USD 1000, USD 1001 to USD 1500, USD 1501 to USD 2000, and above USD 2001. Among them, the USD 1501 to USD 2000 is a growing market. Professionals and business users in Saudi Arabia may prefer laptops in the USD 1501 to USD 2000 range for their work requirements. These devices often meet the performance and reliability needs of users in fields such as design, engineering, finance, and other professional sectors. Executives and professionals who require top-tier devices for their roles find laptops in this price range suitable. These laptops often come with business-oriented features, security enhancements, and premium support services.
Considered in this report:
• Geography: Saudi Arabia
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029
A Bonafide Research industry report provides in-depth market analysis, trends, competitive insights, and strategic recommendations to help businesses make informed decisions.
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