India's landscape offers a wide range of adventure opportunities, from the lofty peaks of the Himalayas to the sandy shores of its extensive coastline. The country boasts mountains, deserts, forests, rivers, and islands, providing a myriad of adventure possibilities. The Himalayas, including regions like Ladakh, Himachal Pradesh, and Uttarakhand, attract adventure enthusiasts for trekking, mountaineering, and hiking. Popular treks include the Everest Base Camp Trek, Roopkund Trek, and Valley of Flowers. India's rivers, such as the Ganges, Yamuna, and Teesta, offer exhilarating river rafting and kayaking experiences. The white-water rapids in Rishikesh, Kolad, and Coorg are particularly favored among adventure seekers. India is famous for its wildlife reserves and national parks, providing opportunities for safaris to spot tigers, elephants, rhinoceroses, and other exotic wildlife. Jim Corbett National Park, Ranthambore National Park, and Kaziranga National Park are prominent destinations for wildlife enthusiasts. The Thar Desert in Rajasthan offers experiences like camel safaris, desert camping, and dune bashing. Jaisalmer and Bikaner are popular hubs for desert adventures in India. With a vast coastline, India offers a wide array of water-based adventures. Goa, Andaman and Nicobar Islands, and Lakshadweep are known for water sports such as surfing, scuba diving, snorkeling, and parasailing. Hill stations like Bir Billing, Kamshet, and Mysore host paragliding and skydiving activities, offering breathtaking aerial views and adrenaline-pumping experiences. Adventure tourism in India often intertwines with its rich cultural heritage. Visitors can explore historical monuments, ancient temples, heritage sites, and cultural villages alongside their adventure activities. Metropolitan cities like Mumbai, Bangalore, and Delhi provide urban adventures, including rock climbing, urban treks, and cycling tours, catering to urban dwellers seeking adventurous activities within the city limits.
According to the research report "India Adventure Tourism Market Overview, 2028," published by Bonafide Research, the India Adventure Tourism market is expected to grow with more than 17% CAGR from 2023 to 2028. The industry was undergoing digital transformation with increased reliance on online platforms. Adventure tour operators and agencies were utilizing digital channels for bookings, tour packages, and information dissemination, making adventure tourism more accessible and convenient. A trend emerged where adventure tourism was combined with wellness experiences. Yoga retreats, wellness spas in adventure locations, and nature-centric wellness activities were gaining popularity. India witnessed an increase in adventure sports events and competitions. Marathons, mountain biking races, and adventure challenges attracted participants from both the domestic and international circuit. The industry was making strides towards making adventure tourism more accessible to a wider range of participants. Initiatives included family-friendly adventure packages and activities suitable for all age groups and abilities. The demand for adventure photography tours and workshops was on the rise. These catered to photography enthusiasts looking to capture stunning landscapes and experiences. India was attracting filmmakers and content creators for adventure film and media productions. The country's diverse landscapes and adventure opportunities served as a backdrop for documentaries, films, and media content. The rise of adventure apps and virtual guides facilitated self-guided tours and access to information on adventure destinations. These digital tools offered maps, safety tips, and guided tours through smartphones.
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India offers a rich cultural and historical heritage, attracting tourists interested in softer adventures that focus on exploring historical sites, heritage walks, and cultural experiences. Soft adventures align with the country's diverse historical and cultural offerings. India is renowned for its spiritual and wellness retreats. Activities such as yoga, meditation, and Ayurveda retreats are popular soft adventure choices among tourists seeking relaxation, spiritual enrichment, and holistic wellness experiences. Soft adventure activities are generally more accessible and inclusive for a wider range of age groups and physical abilities. This accessibility makes these activities more appealing to a broader spectrum of tourists, including families, older travelers, and those seeking less physically demanding experiences. Soft adventure tourism often promotes rural and village experiences, allowing travelers to immerse themselves in the authentic lifestyles of local communities. This rural engagement attracts tourists seeking cultural immersion. Furthermore, India offers a diverse range of adventure activities suitable for families. These activities cater to different age groups and interests within the family, making it an attractive destination for families seeking multifaceted adventures. Families often prioritize safety and security when planning trips. Many adventure activities in India are designed to be family-friendly, providing a safe and secure environment for children and older family members, which is a significant attraction for this segment. Tour operators and agencies in India curate specialized adventure packages designed explicitly for families. These packages often include activities suitable for different age groups, accommodation options, and family-oriented excursions. In addition, direct sales channels allow adventure tour operators and companies to engage directly with their customers. This direct interaction enhances communication, allowing for personalized service and increased customer satisfaction. Direct channels enable operators to offer personalized and tailor-made adventure packages to customers. Operators can directly understand customer preferences and design custom experiences to meet their specific needs.
India is endowed with a diverse range of coastal regions, rivers, lakes, and backwaters, providing ample opportunities for water-based activities. Coastal areas like Goa, Kerala, Andaman and Nicobar Islands, and inland regions near the Ganges, Brahmaputra, and other rivers offer diverse opportunities for water sports. There's a growing interest in water sports activities among both domestic and international tourists. Popular water-based activities such as river rafting, kayaking, jet skiing, parasailing, and snorkeling are gaining attention due to their thrilling and adventurous nature. Investments in water sports infrastructure, such as marinas, water sports centers, and equipment rental facilities, have increased. Improved infrastructure has made water sports more accessible and safer for tourists. Water sports activities provide visually captivating content that gains attention on social media platforms. Influencers and adventure enthusiasts often showcase their experiences, generating interest and curiosity among potential tourists. In addition, Younger individuals are often drawn to adventure and seek adrenaline-pumping activities. India offers a range of thrilling adventures such as trekking, river rafting, bungee jumping, paragliding, and more, which resonate strongly with this age group. Many individuals below 30 years old have higher disposable incomes or are willing to spend more on experiences. This financial capacity enables them to participate in adventure activities that may be relatively costly. Individuals below 30 years old often have more flexible schedules, allowing for spontaneous or planned adventure trips. They're more open to trying different adventure activities and are willing to explore lesser-known destinations.
Considered in this report:
• Geography: India
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
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Aspects covered in this report:
• India Adventure Tourism market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Type
• Hard
• Soft
By Activity
• Land Based Activity
• Water Ways Activity
• Air Ways Activity
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By Type of Traveller
• Solo
• Group
• Family
• Couples
By Age Group
• Below 30 Years
• 30–50 Years
• Above 50 Years
By Sales Channel
• Travel Agents
• Direct
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Adventure Tourism industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Table of Contents
Table of Contents
1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. India Macro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. India Adventure Tourism Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Type
6.3. Market Size and Forecast By Activity
6.4. Market Size and Forecast By Type of Traveller
6.5. Market Size and Forecast By Age Group
6.6. Market Size and Forecast By Sales Channel
7. India Adventure Tourism Market Segmentations
7.1. India Adventure Tourism Market, By Type
7.1.1. India Adventure Tourism Market Size, By Hard, 2017-2028
7.1.2. India Adventure Tourism Market Size, By Soft, 2017-2028
7.2. India Adventure Tourism Market, By Activity
7.2.1. India Adventure Tourism Market Size, By Land Based Activity, 2017-2028
7.2.2. India Adventure Tourism Market Size, By Water Ways Activity, 2017-2028
7.2.3. India Adventure Tourism Market Size, By Air Ways Activity, 2017-2028
7.3. India Adventure Tourism Market, By Type of Traveller
7.3.1. India Adventure Tourism Market Size, By Solo, 2017-2028
7.3.2. India Adventure Tourism Market Size, By Group, 2017-2028
7.3.3. India Adventure Tourism Market Size, By Family, 2017-2028
7.3.4. India Adventure Tourism Market Size, By Couples, 2017-2028
7.4. India Adventure Tourism Market, By Age Group
7.4.1. India Adventure Tourism Market Size, By Below 30 Years, 2017-2028
7.4.2. India Adventure Tourism Market Size, By 30-50 Years, 2017-2028
7.4.3. India Adventure Tourism Market Size, By Above 50 Years, 2017-2028
7.5. India Adventure Tourism Market, By Sales Channel
7.5.1. India Adventure Tourism Market Size, By Travel Agents, 2017-2028
7.5.2. India Adventure Tourism Market Size, By Direct, 2017-2028
8. India Adventure Tourism Market Opportunity Assessment
8.1. By Type, 2023 to 2028
8.2. By Activity, 2023 to 2028
8.3. By Type of Traveller, 2023 to 2028
8.4. By Age Group, 2023 to 2028
8.5. By Sales Channel, 2023 to 2028
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.1.1. Company Snapshot
9.2.1.2. Company Overview
9.2.1.3. Financial Highlights
9.2.1.4. Geographic Insights
9.2.1.5. Business Segment & Performance
9.2.1.6. Product Portfolio
9.2.1.7. Key Executives
9.2.1.8. Strategic Moves & Developments
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer
List of Table
Table 1 : Influencing Factors for Global Adventure Tourism Market, 2022
Table 2: India Adventure Tourism Market Size and Forecast By Type (2017, 2022 & 2028F)
Table 3: India Adventure Tourism Market Size and Forecast By Activity (2017, 2022 & 2028F)
Table 4: India Adventure Tourism Market Size and Forecast By Type of Traveller (2017, 2022 & 2028F)
Table 5: India Adventure Tourism Market Size and Forecast By Age Group (2017, 2022 & 2028F)
Table 6: India Adventure Tourism Market Size and Forecast By Sales Channel (2017, 2022 & 2028F)
Table 7: India Adventure Tourism Market Size of Hard (2017 to 2028) in USD Billion
Table 8: India Adventure Tourism Market Size of Soft (2017 to 2028) in USD Billion
Table 9: India Adventure Tourism Market Size of Land Based Activity (2017 to 2028) in USD Billion
Table 10: India Adventure Tourism Market Size of Water Ways Activity (2017 to 2028) in USD Billion
Table 11: India Adventure Tourism Market Size of Air Ways Activity (2017 to 2028) in USD Billion
Table 12: India Adventure Tourism Market Size of Solo (2017 to 2028) in USD Billion
Table 13: India Adventure Tourism Market Size of Group (2017 to 2028) in USD Billion
Table 14: India Adventure Tourism Market Size of Family (2017 to 2028) in USD Billion
Table 15: India Adventure Tourism Market Size of Couples (2017 to 2028) in USD Billion
Table 16: India Adventure Tourism Market Size of Below 30 Years (2017 to 2028) in USD Billion
Table 17: India Adventure Tourism Market Size of 30-50 Years (2017 to 2028) in USD Billion
Table 18: India Adventure Tourism Market Size of Above 50 Years (2017 to 2028) in USD Billion
Table 19: India Adventure Tourism Market Size of Travel Agents (2017 to 2028) in USD Billion
Table 20: India Adventure Tourism Market Size of Direct (2017 to 2028) in USD Billion
List of Figures
Figure 1: India Adventure Tourism Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 2: Market Attractiveness Index, By Type
Figure 3: Market Attractiveness Index, By Activity
Figure 4: Market Attractiveness Index, By Type of Traveller
Figure 5: Market Attractiveness Index, By Age Group
Figure 6: Market Attractiveness Index, By Sales Channel
Figure 7: Porter's Five Forces of India Adventure Tourism Market
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