The United States Aloe Vera Extract market was valued more than USD 440 Million in 2022.
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Aloe Vera thrives in warm, arid climates and is native to regions with mild winters. In the United States, it can be grown outdoors in USDA hardiness zones 10-11, which include parts of Florida, southern Texas, Arizona, and southern California. For areas with colder winters, Aloe Vera is best grown as a potted plant or indoors. Aloe Vera prefers well-draining, sandy or loamy soil with a slightly acidic to neutral pH (around 6.0-7.0). Ensure good drainage to prevent root rot, as the plant does not tolerate waterlogged soil. Amending the soil with organic matter like compost can improve drainage and fertility. Aloe Vera requires plenty of sunlight. Plant it in a location where it can receive at least 6-8 hours of direct sunlight daily. In areas with extremely hot summers, some partial shade during the hottest part of the day may be beneficial. The Aloe Vera extract market in the United States had been experiencing steady growth driven by the increasing demand for natural and organic products in the cosmetics, pharmaceutical, and food and beverage industries. The rising consumer interest in health and wellness, as well as the preference for clean-label and natural products, had been boosting the popularity of Aloe Vera-based products. Aloe Vera is well-known for its skincare benefits, including soothing and moisturizing properties. With the beauty and cosmetics industry focusing on products that promote skin health, Aloe Vera extract is a favoured ingredient in creams, lotions, gels, and sunscreens. Aloe Vera has been associated with digestive health benefits. As more consumers seek natural remedies for digestive issues and gut health, Aloe Vera-based dietary supplements and digestive aids have gained popularity.
According to the research report "United States Aloe Vera Market Overview, 2028," published by Bonafide Research, the United States Aloe Vera market was valued more than USD 440 Million in 2022. Consumers have been demanding transparency in product labelling and ingredient sourcing. Brands that offer aloe vera-based products often emphasise clean label claims, such as organic, non-GMO, and sustainably sourced. Manufacturers continue to innovate in the aloe vera market, introducing new formulations and applications. This includes aloe vera-infused food items like yoghurt, energy bars, and herbal teas. Ethical sourcing practices and sustainability considerations are increasingly important to consumers. Brands that emphasise responsible sourcing of aloe vera gain a competitive edge. The clean beauty movement has placed a strong emphasis on using natural and plant-based ingredients. Aloe vera extract fits well into this trend as a botanical ingredient free from synthetic chemicals. Some companies have started infusing Aloe vera products with CBD (cannabidiol) or hemp extracts, capitalising on the growing interest in these compounds for their potential health benefits. Consumers interested in natural living use aloe vera gel directly from the plant for DIY skincare and home remedies, contributing to its popularity. Aloe vera-based pet products, such as shampoos and topical treatments, are gaining traction as pet owners seek natural and gentle solutions for their animals. With the growing interest in immune health, Aloe vera products may be marketed for their potential immune-boosting properties, contributing to overall wellness. Aloe vera may find its way into functional foods beyond beverages, including energy bars, snacks, and even savory products, capitalizing on its potential health benefits.
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