Brazil Kitchen Hobs Market Overview, 2028

Brazil's kitchen hob industry is changing significantly as a result of a convergence of gastronomic customs, technical improvements, and changing customer tastes. Brazilian consumers are embracing technological innovations in their kitchens. Induction hobs, touch controls, and smart connectivity are becoming more prominent, catering to tech-savvy individuals who seek seamless integration of modernity and efficiency. In Brazil's urban landscapes, where space constraints are common, compact kitchen appliances are highly valued. Built-in hobs, particularly induction models, offer an elegant solution to optimise space while delivering both functionality and style. Brazil boasts a diverse range of distribution channels for kitchen hobs, including appliance stores, home improvement retailers, and e-commerce platforms. Consumers can explore options that cater to their preferences, lifestyle, and location. Brazil is known for its diverse regional cuisines, each with its own set of traditional dishes and cooking techniques. Kitchen hobs provide a platform to recreate and adapt these traditional recipes in modern kitchens. Brazilian cuisine features hearty stews and dishes like feijoadas, which require prolonged simmering and precise temperature control. Gas hobs, often preferred for their ability to quickly adjust flame intensity, are well-suited for such traditional cooking methods. In many regions of Brazil, outdoor barbecues and grilling are deeply embedded in the culinary culture. While not a traditional stove per se, outdoor grills are an essential part of Brazilian cooking traditions.

According to the research report "Brazil Kitchen Hobs Market Overview, 2028," published by Bonafide Research, the Brazil Kitchen Hobs market is expected to grow at more than 4% CAGR from 2023 to 2028. Brazilian culture places a strong emphasis on family gatherings and social interactions. Kitchen hobs are where generations come together to cook, share stories, and celebrate traditions. With urbanisation and modern living, Brazilians are adapting their traditional recipes to fit contemporary lifestyles. Kitchen hobs, especially induction models, allow for efficient cooking while preserving traditional flavours. Urbanisation is prompting consumers to opt for kitchen appliances that fit smaller living spaces. Built-in hobs and compact designs are gaining popularity among urban dwellers. Technological innovations in kitchen appliances, including induction technology and smart features, are attracting tech-savvy consumers looking for efficiency, convenience, and modern aesthetics. Based on the types of kitchen hobs, there are free-standing and Built-In Hobs, among them, will grow at the highest market CAGR rate. Built-in hobs offer a sleek and integrated look that complements modern kitchen designs. In urban areas where space is often limited, built-in hobs provide an efficient use of space without the need for additional countertop clutter. Brazilian kitchens are increasingly adopting open-plan and contemporary layouts. Built-in hobs seamlessly fit into these layouts, providing a cohesive and unobtrusive appearance. Some built-in hobs include connection features that enable customers to manage cooking remotely or incorporate them into their smart home systems as smart home technology gains acceptance. Kitchen hob colour trends like black, white, and stainless steel were commonly chosen for built-in kitchen hobs, as they tend to match a wide range of kitchen design styles. These colours provide a clean and timeless appearance that complements various kitchen aesthetics.

Based on the Ignition types, which include Gas/liquid fuel and electric, gas/liquid fuel is used more by Brazilian consumers. Brazilian cuisine is known for its diverse and flavorful dishes that often involve sautéing, frying, and simmering. Gas hobs offer precise heat control, making them well-suited for these cooking techniques. Gas hobs have been a staple in Brazilian households for generations. The familiarity of cooking with gas is deeply rooted in cultural and familial traditions. Brazilian culture places a significant emphasis on outdoor cooking, especially barbecues (churrasco). Gas hobs are often used in outdoor grilling setups due to their ease of use and ability to quickly heat grills. Furthermore, Electric will grow as an ignition in the Brazilian market. With increasing urbanisation and modern living, electric ignition types offer convenience and ease of use that resonate with busy urban households. Electric ignition eliminates the need for manual lighting, making the cooking process safer and more user-friendly, especially for those less familiar with gas appliances.

The burner/Induction Zone segment includes the four-burner, two-burner, three-burner, five-burner, and six-burner; among them, the two-burner is leading the market in urban areas and apartments where living spaces are often limited and two-burner kitchen hobs provide a space-efficient solution that fits well within smaller kitchens. Many consumers find that a two-burner setup is sufficient for preparing daily meals, especially for individuals or small households. This efficiency is well suited for busy lifestyles. In some households, secondary kitchens or outdoor cooking areas only require a smaller cooking surface, making two-burner hobs practical for such setups. Based on the Distribution channel, which includes specialty retail stores, hypermarkets and supermarkets, multi-brand stores, and online channels, among them, specialty retail stores often have knowledgeable staff that can provide in-depth information about different types of kitchen hobs, helping consumers make informed decisions based on their needs and preferences. Specialty stores tend to offer a wide range of kitchen hobs from various brands, making it easier for consumers to compare features, sizes, and prices to find the best fit for their requirements. Specialty stores allow customers to experience the look and feel of the appliances, which can be particularly important for a significant investment like a kitchen hob.

Considered in this report

• Geography: Brazil
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Brazil Kitchen Hobs with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Types

• Free Standing
• Built-In Hobs

By Ignition

• Gas/liquid fuel
• Electric

By Burner/Induction Zone

• Four Burners
• Two Burners
• Three Burners
• Five Burners
• Six Burners

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations and organisations related to the Furniture industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.

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Manmayi Raval

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