Brazil Non-Sugar Sweetener Market Overview, 2028

Brazil's market for non-sugar sweeteners has expanded and changed dramatically in recent years, primarily due to customer desires for lower-calorie, healthier foods and beverages. Brazil, having one of the biggest economies in Latin America, has embraced wellness and health trends, which have increased demand for non-sugar sweeteners as workable substitutes for regular sugar. When it comes to sweeteners, these are the ideal choice for health-conscious people who want to cut back on sugar without sacrificing flavor. Non-sugar sweeteners have a number of benefits, such as minimal or no calories, less of an effect on blood sugar, and dental-friendly qualities, which make them good for diabetics and anyone trying to control their weight. There is a large range of non-sugar sweeteners available in the Brazilian market, ranging from artificial sweeteners like aspartame, sucralose, and saccharin to natural choices like stevia and monk fruit extracts. The market for non-sugar sweeteners is anticipated to grow steadily and continue to diversify in the upcoming years as Brazil's food and beverage sector innovates and restructures goods to meet customer expectations. The dynamic landscape of the non-sugar sweeteners market in Brazil is shaped by government initiatives promoting healthier food choices and the presence of major multinational food companies. This makes the market a focal point of interest for both local and international players looking to tap into the region's expanding health-conscious consumer base.

According to the research report "Brazil Non-Sugar Sweeteners Market Overview, 2028," published by Bonafide Research, the Brazil Non-Sugar Sweeteners market is expected to grow at 5.02% CAGR from 2023 to 2028. The study of local sweeteners and customary sweetening techniques has been sparked by Brazil's abundant biodiversity. The distinct flavor profiles and possible health advantages of ingredients like rapadura (unrefined cane sugar), coconut sugar, and yacon syrup are drawing attention. There is an increasing need for low-calorie and diabetic-friendly food and beverage items as obesity and diabetes become major health concerns in Brazil. The leaders of this movement are non-sugar sweeteners because of their little effect on blood sugar levels. A naturally occurring sugar alcohol found in some fruits and fermented foods is called erythritol. Because of its low calorie content, tooth-friendly qualities, and mild flavor profile that nearly resembles sugar, it has become more and more popular in Brazil as a sugar alternative. Another natural sweetener that has gained popularity among Brazilians who are health-conscious is monk fruit sweetener, sometimes referred to as luo han guo. Monk fruit extract, like stevia, adds sweetness without adding calories, making it a desirable substitute for sugar in low-calorie and sugar-free goods. New non-sugar sweeteners and formulations have been the subject of intensive research and development by Brazilian food scientists and researchers. This entails researching new sweetening substances and refining current sweeteners to improve their taste characteristics and stability across a range of uses. Enhancing the stability and release properties of non-sugar sweeteners in a range of food matrices has been investigated through encapsulation technology. Encapsulation prolongs the shelf life and usefulness of sweeteners by shielding them from deterioration during manufacturing and storage.

Based on type market include, high-intensity sweeteners, high fructose syrup and low-intensity sweeteners. The market is majorly dominated by high-intensity sweeteners in Brazil. A small amount of high-intensity sweeteners can equal a larger quantity of sugar in sweetness since they are substantially sweeter than sugar. Because of this feature, producers can use less high-intensity sweetener in their products and still maintain sweetness at lower costs overall. High-intensity sweeteners are adaptable and can be used in a variety of food and beverage preparations, such as sweets, baked goods, dairy products, soft drinks, and more. Food makers who want to offer sugar-free or reduced-sugar alternatives favour them because of their versatility in formulations. Furthermore, source of the market include artificial, sugar alcohol and natural. Natural source is predicted to be the fastest growing during the forecast period. Customers are looking for non-sugar sweeteners made from natural sources due to rising health consciousness and a demand for healthier, natural alternatives. The demand for plant-based, deemed more natural goods like erythritol, stevia, and monk fruit extract has increased as a result of this shift in customer preferences. Brazil has an abundance of agricultural resources and a climate that is ideal for growing stevia and monk fruit. This further encourages the use of natural sweeteners in the food and beverage industry by making their domestic production simpler and more affordable.

Non-sugar sweeteners are widely used in food & beverages products are is leading the market of Brazil non-sugar sweeteners market. Furthermore, there is increase in used of non-sugar sweeteners in nutrition and health supplements products in Brazil. Consumer knowledge of the harmful effects of excessive sugar consumption-such as obesity, diabetes, and dental problems—is increasing. Health-conscious people are therefore looking for sugar substitutes in their diets, including in nutrition and health supplements. Newer, more palatable non-sugar sweeteners with better flavor profiles have been developed as a result of advancements in culinary science and technology. This has facilitated the process for producers to add these sweeteners to dietary supplements and other products without sacrificing flavor. Brazil has a significant population of individuals with diabetes. Non-sugar sweeteners provide a viable alternative for people with diabetes who need to manage their blood sugar levels while still enjoying sweet-tasting products.

Considered in this report:
• Geography: Brazil
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028



Aspects covered in this report:
• Brazil Non-Sugar Sweeteners market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Source:
• Artificial
• Sugar Alcohol
• Natural

By Type:
• High-Intensity Sweeteners
• High Fructose Syrup
• Low-Intensity Sweeteners

By Product Type:
• Non- Nutritive
• Nutritive

By Application:
• Food & Beverages (Bakery, Confectionery, Dairy, Juices, Functional Drinks, Carbonated Drinks)
• Nutrition and Health Supplements
• Pharmaceuticals
• Cosmetics and Personal Care

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Non-Sugar Sweeteners industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.