China Squash and Syrup Market Overview, 2028

China, with its huge population and quickly rising economy, represents a massive opportunity for the Squash and Syrup industry. China, as one of the world's major consumer marketplaces, has a broad and discerning client base that desires a diverse range of beverage options. The Squash and Syrup market in China has grown dramatically in recent years, owing to reasons like changing consumer preferences, urbanisation, and a growing emphasis on health and wellbeing. The market is distinguished by a rich cultural legacy, with traditional beverages playing an important role in the daily lives of the Chinese people. The country's excellent agricultural resources, which offer a diverse range of fruits and flavours to discover, help to drive demand for Squash and Syrup goods. Beverages are frequently consumed during social gatherings and family dinners in Chinese culture. The concept of "food harmony" is highly prized, in which beverages are carefully chosen to complement the flavours of the dish. Squash and Syrup beverages, with their range of flavours and capacity to be mixed with a variety of ingredients, provide a diverse alternative that can be adjusted to individual culinary preferences. Chinese festivals and celebrations have a big influence on beverage tastes. Squash and Syrup beverages are frequently consumed as part of festive feasts and gift-giving rituals during festive occasions such as Chinese New Year and the Mid-Autumn Festival. According to the research report "China Squash & Syrup Market Overview, 2028," published by Bonafide Research, the China Squash & Syrup Market is anticipated to add USD 61 Million from 2023 to 2028. Several factors influence the Squash and Syrup market in China. The changing lives and interests of Chinese consumers have had a crucial impact on industry expansion. As the country's middle class grows, there is a greater desire for beverages other than tea. Consumers are increasingly looking for new and inventive flavours, trying new flavours, and embracing worldwide trends in the beverage business. Because of China's vast geography and different regional cultures, demands in the Squash and Syrup market vary. Depending on local culinary traditions and agricultural resources, different locations may favour distinct flavours or ingredients. Syrups prepared from jujube or hawthorn fruits, for example, are popular in northern China, while citrus-based syrups are preferred in southern China. Natural and healthful items are popular among Chinese consumers. Natural ingredients, as well as the absence of chemical additives or excessive sugar content, are highly valued in the Squash and Syrup industry. Some Squash and Syrup products contain traditional Chinese medicinal herbs and components, which aligns with the traditional belief in the health benefits of certain herbal medicines.

Consumers in China have a great affinity for a variety of Squash and Syrup alternatives. Citrus flavours like lemon, lime, and orange are popular due to their refreshing and tart characteristics. Traditional herbal-infused syrups such as chrysanthemum and hawthorn are also popular, owing to the influence of Traditional Chinese Medicine. Tropical and exotic fruit flavours, such as mango and pineapple, are very popular due to their distinct and bright flavour profiles. Chinese consumers' diversified preferences contribute to a robust market that embraces both classic and new Squash and Syrup offers. Squash and Syrup goods with natural components, reduced sugar content, and functional benefits are becoming more popular among Chinese consumers. The emphasis on health and wellness is growing, with customers looking for beverages that complement their dietary preferences and encourage general well-being. Regular Squash and Syrup goods are favoured by Chinese consumers because they provide a true flavour experience with natural ingredients. Blended alternatives, which combine different flavours to produce fresh and unique combinations that appeal to adventurous and diverse palates, are becoming more popular. In China, residential consumers prioritise squash and syrup products due to their ease, variety, and personal usage. They appreciate using them as a pleasant and flavorful addition to ordinary beverages as well as in culinary applications such as desserts, smoothies, and homemade drinks. They also like the control they have over flavour strength and are becoming more aware of the sugar content of their beverages. The commercial sector, which includes restaurants, cafes, and hotels, also contributes to the Squash and Syrup market, although the domestic segment has a greater share due to widespread consumption in Chinese families. Supermarkets, hypermarkets, convenience stores, internet platforms, and specialised beverage merchants are among the Squash and Syrup distribution channels in China. Supermarkets provide a diverse range of brands, while convenience stores such as 7-Eleven and FamilyMart cater to rapid shopping. Online marketplaces such as JD.com and Tmall provide ease and access to foreign and niche brands. Tea shops and juice bars, for example, offer one-of-a-kind, personalised experiences. In recent years, online platforms have grown dramatically, reflecting shifting consumer expectations for convenience and various buying possibilities. In China, the Squash and Syrup market is subject to government regulations, oversight, and certifications to ensure safety, quality, and compliance. The China Food and Drug Administration (CFDA) establishes rules for the manufacture, labelling, and distribution of food and beverages. The CFDA ensures that manufacturers follow sanitary practises, maintain adequate storage and transportation conditions, and adhere to labelling standards. Electrical appliances may require certifications such as the China Compulsory Certification (CCC) mark, and the Hazard Analysis and Critical Control Point (HACCP) method is often employed. ISO 22000 and ISO 9001 certifications reflect a dedication to food safety and quality standards. Compliance with these rules is critical for Squash and Syrup producers in the Chinese market in order to acquire consumer trust and maintain product quality. China organises a variety of Squash and Syrup market events and expos, displaying products, building industry contacts, and connecting with consumers. The China Food and Drinks Fair (CFDF) is an important event that brings together manufacturers, distributors, and suppliers. The China International Import Expo (CIIE) in Shanghai focuses on product demonstrations and import potential. Regional food and beverage exhibitions, trade fairs, and industry conferences all help boost market growth and visibility by encouraging collaboration and innovation. Considered in this report: • Geography: China • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report: • China Squash & Syrup Market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product type: • Syrup • Squash

By Types: • Added Sugar • Non added Sugar By Flavour Type: • Citrus Fruits • Berry • Tropical & Exotic Fruits • Mixed Fruit • Winter Squash • Others By Nature: • Regular • Blended By Distribution Channel: • Hypermarket/Supermarket • Convenience Store • Online • Others (Speciality store, direct sale) The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Squash & Syrup Industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.