India Baking Ingredients Market Overview, 2028

There are various traditional sweets and baked foods consumed during the different festivals and events that make up Indian culture. Festival-specific recipes frequently call for baking materials like ghee (clarified butter), semolina, coconut, and various spices. India is renowned for having a wide variety of ethnic cuisines, and baking is no exception. Every location has its own distinct baking customs and ingredients. For instance, components like rice flour, lentils, and coconut are frequently used in baking in South India. Indians favor eggless baking greatly because there is a sizable vegetarian community there. In order to get the appropriate texture and moisture in their baked goods, consumers turn to egg substitutes such as yogurt, buttermilk, or commercial egg replacers. Healthy baking ingredients have become more and more popular in India in recent years. The foods that health-conscious consumers like include whole wheat flour, oats, millets, and natural sweeteners like dates or jaggery. In India, the market for baking supplies has been impacted by the rise of veganism and plant-based diets. Almond milk, coconut milk, and vegan butter are becoming more popular, increasing the options available to people who live a vegan lifestyle. People with celiac illness or gluten intolerance have increased interest in gluten-free baking. Gluten-free baked goods are popular, and tapioca starch, xanthan gum, and other gluten-free flours are popular baking components. The popularity of baked items that are adorned and uniquely made, such as themed cakes and personalized cookies, is growing. In order to create visually appealing delights, consumers are looking for specialized baking supplies including fondant, food coloring, edible glitter, and unique-shaped baking molds. According to the research report "India Baking Ingredients Market Overview, 2028," published by Bonafide Research, The India baking ingredients market is expected to grow at above 8.89% CAGR from 2023 to 2028. Baking trends in India have been influenced by the expansion of social media and online recipe-sharing platforms. Customers frequently turn to food bloggers and internet influencers for recipe inspiration, and they look for particular baking ingredients that are listed in those recipes. India is home to a wide variety of flours used in baking, including wheat flour, rice flour, besan (chickpea flour), ragi (finger millet flour), and more. This diverse range of flours adds unique flavors, textures, and nutritional profiles to baked goods. Indian baking often incorporates a variety of aromatic spices like cardamom, cinnamon, nutmeg, and saffron. These spices not only enhance the flavor but also add a distinct and exotic touch to baked goods. Indian baking has embraced fusion flavors, blending traditional Indian ingredients with international flavors and techniques. This creative approach results in delightful combinations such as masala chai cupcakes, mango lassi cheesecakes, and gulab jamun-inspired doughnuts. Indian baking frequently utilizes dairy products like ghee (clarified butter), yogurt, and paneer (Indian cottage cheese). These ingredients lend richness, moisture, and unique textures to a wide range of baked goods.

In India, each region has its own specialty baked goods. For example, Kolkata is famous for its mouth-watering rosogolla, while Hyderabad is renowned for its delectable nankhatai cookies. This regional diversity adds depth and excitement to the baking ingredients market. India's vibrant street food culture influences baking trends. Bakeries and patisseries often incorporate street food flavors like masala (spice) and chaat (savory snacks) into their offerings, creating unique and innovative baked goods. The rise of online recipe platforms and food blogging has created a strong community of home bakers in India. This digital presence provides a platform for sharing baking experiences, recipes, and ingredient recommendations, fostering a culture of creativity and exploration in the baking ingredients market. AAHAR is one of the largest food and hospitality exhibitions in India. While it encompasses a wide range of food products and services, it also showcases baking ingredients, equipment, and solutions. The show attracts industry professionals, including bakery owners, chefs, and industry experts, creating opportunities for networking and business collaborations. Britannia, a renowned Indian food company, offers a range of baking ingredients such as flour, cake mixes, and dessert mixes. Weikfield is a trusted brand that specializes in baking ingredients like baking powder, custard powder, jelly crystals, and cocoa powder. It is known for its quality and affordability. In India, baking ingredients market all-purpose and whole wheat flour, specialty flours like coconut and almond flour are frequently used in baking. The most widely used sugars for imparting sweetness to baked goods are white sugar, brown sugar, powdered sugar, and specialty sugars like jaggery. For their richness and flavor, butter, ghee (clarified butter), milk, and yogurt are frequently used in baking. For baked items to rise and have the correct texture, baking powder, baking soda, and yeast are necessary. To improve the flavor and scent of baked goods, flavorings like vanilla extract, almond extract, and others are added. Numerous nuts and dried fruits are utilized for texture and flavor, including almonds, cashews, pistachios, raisins, and others. Cake mixes, frosting, and ornamental components are all in high demand as baking ingredients for cakes, cupcakes, and pastries. Different kinds of bread, buns, and rolls are made using ingredients including yeast, flour, and dough enhancers. A variety of cookies and biscuits are made using ingredients like flour, sugar, butter, and flavorings. Many baking ingredients, such as flour, sugar, cocoa powder, and baking powder, are commonly available in powdered form for easy incorporation into recipes. Liquid ingredients like milk, oil, and flavor extracts are used to add moisture and enhance the flavors of baked goods. Ingredients like butter, ghee, and solid fats are used for their specific properties in baking, providing texture and flavor. India's numerous culinary customs present chances for producers of baking ingredients to cater to distinctive regional tastes and preferences. A higher market share might be attained by customizing items for various locations. The demand for convenience foods and bakery goods is being driven by rising urbanization and an expanding middle-class population. This offers chances for producers of baking ingredients to fulfil the changing needs of urban consumers. There is a developing need for healthier baking ingredients as health and fitness become more and more important. To appeal to consumers who are health-conscious, manufacturers can profit from this trend by providing organic, gluten-free, and natural baking ingredients. The Indian market faces significant price sensitivity issues since customers frequently seek out affordable alternatives. To meet the price expectations of the majority of consumers, manufacturers must find a balance between quality and affordability. Many Indian customers are still learning the basics of baking, and there is a dearth of information on the ingredients and methods used in baking. This problem can be solved by educating consumers and offering simple-to-use baking ingredient solutions. Distributive System: Establishing an effective distribution network for baking ingredients is difficult due to India's extensive geographic spread and fragmented retail environment. It can be difficult for manufacturers to reach out to rural locations and build strong distribution channels. Adhering to regulatory standards and obtaining necessary certifications for baking ingredient products can be challenging in India. Manufacturers need to ensure compliance with food safety and labeling regulations to gain consumer trust.

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Manmayi Raval

Research Consultant

Considered in this report: • Geography: India • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report: • India Baking Ingredients Market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type: • Baking powder and mixes • Leavening agents • Oils, fats, and shortenings • Emulsifiers • Enzymes • Starch • Fiber • Preservatives • Colors & flavors • Sweeteners • Others

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By Application: • Bread • Cookies & Biscuits • Rolls & Pies • Cakes & Pastries • Others (Waffles, Brownie, Crackers, Tart, Croissants, Pancakes, Donuts, etc) By Form: • Dry • Liquid The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the baking ingredients industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.