United Arab Emirates (UAE) Wine Market Overview, 2028

Located in the Middle East, the UAE is a country known for its thriving economy, tourism industry, and multicultural society. While traditionally associated with conservative views on alcohol consumption, the UAE has seen a notable shift in its wine culture, with a growing demand for quality wines and an increasing number of wine enthusiasts. The UAE's wine market is largely driven by its cosmopolitan cities, such as Dubai and Abu Dhabi, which attract a diverse population from around the world. Expatriates and tourists, in particular, have played a significant role in expanding the wine market as they bring their diverse tastes and preferences to the region. Additionally, the local population has also shown an increasing interest in wine, seeking to explore and appreciate different varieties and flavors. The UAE government has been proactive in creating an environment that supports the development of the hospitality and tourism industries, which has had a positive impact on the wine market. The establishment of numerous luxury hotels, fine dining restaurants, and entertainment venues has created a demand for high-quality wines to cater to the discerning tastes of residents and visitors. Furthermore, the UAE's strategic location and well-developed infrastructure have made it a crucial hub for wine trading and distribution in the Middle East. The country serves as a gateway to other regional markets, attracting wine producers, distributors, and retailers who see the potential for growth and expansion in the region. The UAE's well-regulated logistics and distribution networks ensure that a wide range of wines from different parts of the world are readily available to consumers.
According to the research report "United Arab Emirates Wine Market Overview, 2028," published by Bonafide Research, The United Arab Emirates Wine Market is expected to grow at above 5.23% CAGR from 2023 to 2028. Despite being a predominantly Muslim country with restrictions on alcohol, the UAE has one of the highest wine consumption rates in the Middle East. Wine is primarily consumed by non-Muslim residents and tourists, who make up a significant portion of the country's population. The UAE heavily relies on wine imports to meet its demand. The country imports wines from various regions, including France, Italy, Spain, Australia, the United States, and South Africa. The availability of a diverse range of imported wines contributes to the vibrant wine culture in the UAE. The UAE is known for its duty-free shopping, and this extends to the wine market. Duty-free shops at airports and other designated areas allow travellers to purchase wines without paying import duties. This has made the UAE a popular destination for wine enthusiasts to stock up on their favourite bottles. E-commerce has had a significant impact on the UAE wine market. Online platforms and apps dedicated to selling wine have emerged, allowing consumers to conveniently browse and purchase wines from the comfort of their homes. This digital transformation has contributed to the accessibility and growth of the wine market.
UAE hosts several events related to wine throughout the year. These events provide platforms for wine enthusiasts, professionals, and industry experts to come together, showcase their products, engage in wine tasting sessions, and participate in educational activities. The Dubai Wine Festival is a highly anticipated annual event that celebrates wine culture and showcases a wide range of wines from around the world. It features tastings, masterclasses, and workshops conducted by renowned sommeliers and wine experts. The festival also includes food pairing experiences, live entertainment, and interactive activities. Another, The Abu Dhabi Food Festival is a multi-day culinary extravaganza that celebrates various aspects of food and beverages, including wine. It features wine tastings, pairing sessions, and seminars conducted by experts in the field. Visitors can explore different grape varieties, learn about winemaking techniques, and indulge in gourmet dining experiences. While not exclusively focused on wine, Taste of Dubai is a popular annual food and beverage festival that includes a dedicated wine section. Visitors can explore a wide selection of wines from various regions and participate in tasting sessions led by experts. In addition, Gourmet Abu Dhabi is a prestigious culinary event that brings together renowned chefs, sommeliers, and food enthusiasts from around the world. The event includes exclusive wine-pairing dinners, masterclasses, and workshops that highlight the art of wine appreciation and gastronomy. It offers a unique opportunity to experience the best of international cuisine and wine in Abu Dhabi. Furthermore, The Ras Al Khaimah Fine Wine & Food Festival is an annual event held in the emirate of Ras Al Khaimah. It showcases a wide array of wines and gourmet food offerings from around the world. The festival features wine tastings, live cooking demonstrations, interactive workshops, and entertainment, making it a must-visit event for wine and food enthusiasts.
The UAE has been investing in wine tourism infrastructure to attract wine enthusiasts from around the world. Several vineyards and wineries have been established in the country, particularly in the emirate of Ras Al Khaimah. These facilities offer wine tours, tastings, and culinary experiences, providing visitors with an immersive wine-related experience. To cater to the Muslim population and visitors who prefer halal products, there is a growing trend of halal-certified wines in the UAE. These wines are produced using methods that comply with Islamic dietary laws, ensuring that they are suitable for consumption by Muslims. UAE has specific regulations regarding the sale and consumption of alcohol, including wine. Alcohol can only be purchased and consumed in licensed establishments, such as hotels, restaurants, and bars. However, the availability of alcohol-free zones and designated areas for alcohol consumption has made it more accessible for residents and tourists to enjoy wine in a regulated environment. United Arab Emirates wine market represents a dynamic and evolving industry. With a growing demand for wine and a diverse consumer base, the market offers ample opportunities for both local and international wine producers, distributors, and retailers. As the UAE continues to embrace its role as a global business and tourism hub, the wine market is likely to experience further growth and development in the years to come.
Considered in this report
• Geography: United Arab Emirates
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• United Arab Emirates wine market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product type
• Still Wine
• Sparkling Wine
By Color
• Red Wine
• White Wine
• Rose Wine
• Others
By Sweetness Level
• Semi-Sweet
• Dry
• Sweet
• Semi-Dry
By Distribution Channel
• On Trade
• Off Trade
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to wine industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.