Canada Beer Market Overview, 2028

Canada's beer market, beginning with the arrival of European settlers who brought their brewing traditions across the Atlantic. German, British, and Belgian influences played a significant role in shaping the early beer landscape. Over time, Canadian brewers blended these traditions with local ingredients, resulting in distinct regional styles and flavors that reflect the country's rich cultural mosaic. Within this thriving market, a blend of prominent breweries and innovative craft beer pioneers coexist, catering to a diverse range of tastes and preferences. It includes Molson Coors Brewing Company, Labatt Brewing Company, Sleeman Breweries, Craft Beer Revolution and others. The Canadian beer market is characterized by a mix of large multinational breweries, regional players, and a growing craft beer sector. Major breweries such as Molson Coors, Labatt Brewing Company, and Sleeman Breweries dominate the market, accounting for a significant share of beer sales.

According to the research report “Canada Beer Market Overview, 2028," published by Bonafide Research, The Canada Beer Market is projected to reach market size of more than USD 20.12 Million by 2028. The craft beer movement has gained tremendous momentum in Canada, mirroring a global trend. Craft breweries focus on producing smaller batches of beer using traditional brewing techniques and unique flavors, often experimenting with local ingredients. This sector appeals to consumers seeking variety, quality, and a connection to local communities. Craft breweries have been successful in challenging the dominance of larger players and capturing a dedicated consumer base. Canadian beer consumers have become more discerning and adventurous in their tastes, shifting away from traditional mainstream lagers. They are increasingly seeking out craft beers, specialty brews, and international offerings. As a result, breweries are constantly innovating and diversifying their product portfolios to meet changing consumer demands. The beer industry in Canada is regulated by provincial liquor boards, which oversee licensing, distribution, and retailing. These regulations vary across provinces, impacting the ability of breweries to operate and distribute their products. However, recent years have seen efforts to modernize regulations, making it easier for craft breweries to enter the market and sell directly to consumers.

Beer preferences vary across different provinces in Canada. For instance, lagers and lighter beers are more popular in western provinces like British Columbia and Alberta. While ales and craft beers have a stronger presence in provinces like Ontario and Quebec. Also, Canada imports a significant amount of beer, particularly from the United States and European countries. Imported beers have gained popularity among Canadian consumers, offering a wider range of styles and flavors. Beer is not only enjoyed as a beverage in Canada but also used in cooking and pairing with food. Beer-infused recipes, such as beer-battered fish and beer-braised meats, are popular in Canadian cuisine. Canadian breweries are known for their innovative and experimental approach to brewing. They often incorporate unique ingredients, such as maple syrup, fruit, and spices, resulting in a diverse range of flavor profiles. In addition, the beer market in Canada utilizes a variety of ingredients in the brewing process to create different beer styles and flavors. Some of the key ingredients used by the beer market in Canada include malted barley, hops, Water, yeast, adjuncts, enzymes. Also, Canadian breweries, especially in the craft beer sector, often experiment with specialty ingredients to create unique flavors. These can include fruits, spices, herbs, coffee, chocolate, maple syrup, and even local botanicals.

Like many industries, the beer market in Canada is embracing sustainability practices and social responsibility initiatives. Breweries are adopting environmentally friendly production processes, reducing water consumption, implementing recycling programs, and supporting local communities through various initiatives. Canadian breweries are actively engaged in export and international trade, with Canadian beers gaining recognition worldwide. Craft breweries, in particular, have found success in expanding their reach beyond national borders, exporting their unique offerings to other countries. Environmental consciousness and sustainable practices have taken center stage in the Canadian beer market. Breweries are investing in eco-friendly production methods, using local ingredients, and implementing energy-efficient processes, all while engaging in social responsibility initiatives. Responding to shifting consumer preferences, Canadian breweries are expanding their portfolios to include a range of non-alcoholic and low-alcohol options. These offerings cater to health-conscious individuals seeking moderation without compromising on taste. In Canada, beer is more than a beverage; it is a reflection of the nation's diverse cultural heritage, innovative spirit, and a deep-rooted passion for quality craftsmanship. From traditional brewing giants to pioneering craft breweries, the Canadian beer market celebrates its rich history while embracing the trends and preferences of today's discerning beer enthusiasts.

Considered in this report:
• Geography: Canada
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028



Aspects covered in this report:
• Canada Beer Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product type:
• Lager
• Ale
• Stout & Porter
• Malt
• Others (pilsner, hard seltzer, kegs, porter)

By Category:
• Standard Beer
• Premium Beer

By Packaging:
• Bottle
• Cann

By Production:
• Macro Brewery
• Micro Brewery
• Craft Brewery

By Beverages Type:
• Alcoholic
• Non- Alcoholic

By Distribution Channel:
• On trade
• Off trade

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to beer industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.