Australia Vegan Cosmetics Market Overview, 2028

The vegan cosmetics industry in Australia has been growing rapidly in recent years, driven by consumer demand for sustainable, cruelty-free, and natural products. The country's reputation for clean, natural beauty products has contributed to the popularity of vegan cosmetics in Australia, as consumers increasingly prioritise products that are free from harmful chemicals and synthetic ingredients. The vegan cosmetics industry in Australia is expected to continue growing in the future, driven by increasing consumer demand for natural and sustainable products as well as the government's commitment to supporting the growth of the industry. As a result, Australian consumers can expect to see more innovative and high-quality vegan cosmetic products on the market in the coming years. As demand for vegan products continues to grow, more and more companies are expanding their product lines to include vegan options. This is particularly true for larger, established companies that are looking to diversify their offerings and attract new customers. Companies are experimenting with alternative ingredients to create innovative vegan cosmetic products. For example, some companies are using mushroom-based ingredients for their skincare products, while others are using seaweed-based ingredients for their hair care products.

According to the research report "Australia Vegan Cosmetics Market Overview, 2028," published by Bonafide Research, the Australian vegan cosmetics market was valued at above USD 165 million in 2022. Australian consumers are also becoming more concerned about the use of synthetic chemicals and toxins in cosmetic products. This has led to a growing demand for natural and organic products that are free from harmful chemicals and toxins. The natural and sustainable beauty products market in Australia has gained a reputation for producing high-quality and innovative products. This has helped to drive the growth of the vegan cosmetics industry as consumers increasingly look for locally made, sustainable products. Based on the product types, which include skin care, hair care, colour cosmetics, and others, In Australia, with the skin care segment having the highest market share, hair care will grow at the highest CAGR rate. Consumers are becoming more aware of the negative effects that toxins and synthetic chemicals have on their hair and scalp. Subsequently, there is a developing interest in normal and feasible hair care items that are free from unsafe synthetics and poisons. Natural, plant-based ingredients that are gentle on the hair and scalp are frequently used in vegan hair care products. In the country, veganism is becoming more popular, and many customers are seeking goods that reflect their principles. Vegan hair care products are a popular option for customers who value cruelty-free goods since they are free from materials produced from animals and have not been tested on animals.

In Australia, there are several opportunities and challenges for the vegan cosmetics market. Challenges like vegan cosmetics tend to be priced higher than conventional products, which can be a barrier for some consumers. While the market for vegan cosmetics is growing, the availability of products in some regions of Australia can be limited. As well, the vegan cosmetics market is becoming increasingly crowded, with many new players entering the market. This can make it difficult for smaller companies to stand out and compete. The regulations around labelling and certification of vegan cosmetics products can be complex and vary from state to state, which can pose challenges for companies operating in multiple regions. As well as the opportunity, the vegan cosmetics market in Australia is growing rapidly, driven by a shift in consumer preferences towards natural and sustainable products. Consumers are becoming more aware of the environmental and ethical impact of their purchasing decisions and are increasingly seeking out vegan and cruelty-free products. Australia has a strong reputation for producing high-quality natural products, which presents opportunities for local vegan cosmetics companies to export their products to other markets.

Based on the report by end users, the segments considered in this segment are personal and commercial, with the personal segment having the largest market shares. In the future, the commercial segment will grow at the highest CAGR rate. Based on the gender segments, they include men, women, and children. In Australia, the women's segment covers the highest market share in the country. Women are traditionally more interested in beauty and grooming products and are more likely to prioritise skincare and makeup in their daily routine. Price range segments include the premium price range and the economic price range. In Australia, the premium price range segment is dominating the vegan cosmetic market. Vegan cosmetic products often contain high-quality ingredients that are ethically sourced and sustainably produced. These ingredients are typically more expensive than their conventional counterparts, which drives up the cost of the final product.

Based on the distribution channel, it includes the hypermarket, supermarket, specialty stores, online channel, and others. In the country, specialty stores have the highest market share. Some of the popular specialty stores are Flora & Fauna, Nourished Life, Biome, The Clean Collective, Lush, Inika Organic, and Ere Perez.


Considered in this report

• Geography: Australia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Australia Vegan Cosmetics market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Type

• Skin care
• Hair Care
• Color Cosmetics
• Others

By Gender

• Men
• Women
• Children

By End Users

• Commercial
• Personal

By Price Range

• Economic
• Premium

By Distribution Channel

• Specialist Retail Stores
• Supermarket/Hypermarket
• Online Channels
• Other Distribution

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Vegan Cosmetics industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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Manmayi Raval

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