The China outdoor LED display market is projected to reach a market size of more than USD 2829 million by 2028 with improved content management and scheduling.
The market is expanding in China as a result of increased interest in large-scale events and rising demand for digital advertising. The primary drivers of the market for outdoor displays are the growth of exhibits, sporting events, ceremonies, conferences, and other events of a similar kind. Displays at well-attended events enable sponsors to reach a wider audience for less money while more successfully presenting information about their company's products to potential customers. These displays also offer a practical way to show dynamic data, which is easier to handle than static data, as well as the flexibility to execute quick changes in the displays as events are happening. China is the largest market for outdoor LED displays in the world, accounting for over 50% of global demand. Shenzhen, a city in southern China, is known as the "Silicon Valley of LED Displays" and is home to many of the world's largest manufacturers. The screen, which is over 1,500 feet long and 60 feet high, is located in the city of Chongqing. Chinese manufacturers are investing heavily in research and development, with a focus on improving energy efficiency, increasing brightness and colour accuracy, and reducing costs.
According to the research report "China Outdoor LED Display Market Overview, 2028," published by Bonafide Research, the China Outdoor LED Display market is projected to reach a market size of more than USD 2829 Million by 2028. The concept of smart cities is becoming increasingly popular in China, and LED displays are an important component of smart city infrastructure. As cities become more connected and data-driven, they will play a critical role in providing real-time information to citizens and visitors. It is increasingly being used for advertising purposes in China. This has been driven by the growth of e-commerce and the need for businesses to attract customers in a highly competitive market. LED displays are becoming increasingly cost-effective compared to other types of displays, such as LCD displays. This has made them more affordable for businesses and organisations looking to invest in outdoor displays. Chinese LED manufacturers are also benefiting from the growing demand for LED displays in international markets. As a result, they have been able to scale up production and achieve economies of scale, which has helped to drive down costs and increase the competitiveness of Chinese LED products in global markets. Based on mounted display technology, this includes the surface-mounted outdoor LED display and individually mounted outdoor LED displays. Surface-mounted LED technology allows for high-precision placement of LED chips and components on the printed circuit boards (PCBs) of LED displays. This results in higher efficiency, better performance, and more reliable operation of the displays. Technology allows for higher pixel density, which means that displays can have higher resolution and better image quality. This is important for outdoor displays, where visibility and clarity are critical.
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The Chinese government has implemented several regulations and policies to promote the development and growth of the outdoor LED display market. In 2013, the Chinese government introduced energy efficiency standards for LED products, including LED displays. The standards aim to promote energy conservation and reduce the environmental impact of LED displays. The Chinese government has also introduced industry standards for LED displays to ensure product quality and safety. These standards cover areas such as design, manufacturing, installation, and maintenance of LED displays. It is also implementing regulations to reduce the environmental impact of LED displays. These regulations cover areas such as the use of hazardous materials, waste disposal, and energy consumption. The Chinese government provides funding and support for research and development in the LED industry. This helps promote innovation and technological advancements in the market.
Based on the colour display segment, there are full-colour displays, tri-color displays, and monochrome displays. In the China market, full colour is dominating with the highest market share. China has made significant advancements in technology, including the development of full-colour displays. These displays offer high brightness, high resolution, and vivid colours, making them ideal for outdoor advertising and other applications. Based on the application, the led billboard, perimeter led board, led mobile board, led traffic lights, led video wall, and led matrix board In China, led billboards have the highest market share. Digital billboards have become increasingly popular in China as they offer high brightness, high resolution, and vivid colours, making them ideal for outdoor advertising. Digital billboards can also display multiple advertisements on a rotating basis, allowing advertisers to reach a wider audience. In china Location-based advertising is becoming increasingly popular in China, and billboards are a key medium for this type of advertising. By using GPS and other location technologies, advertisers can deliver targeted ads to consumers based on their location.
In China, there are several opportunities and challenges for the outdoor LED display market. The market is highly competitive, with many domestic and international manufacturers vying for market share. The price of products has been declining in recent years, which has put pressure on manufacturers to reduce costs and improve efficiency. The demand for outdoor LED displays in China is growing rapidly, driven by factors such as urbanisation, rising incomes, and the increasing popularity of digital advertising. China is a major producer of LED displays and has made significant advancements in LED technology in recent years. This has led to the development of high-quality, cost-effective LED displays that are well-suited for outdoor applications. China has a large and growing domestic market for products, which provides significant opportunities for domestic manufacturers and suppliers.
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Manmayi Raval
Research Consultant
Considered in this report
• Geography: China
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• China Outdoor LED Display market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Mounted Technology
• Surface-Mounted Outdoor LED Display
• Individually Mounted Outdoor LED Displays
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By Color Display
• Full Color Display
• Tri Color Display
• Monochrome Display
By Application
• LED Billboards
• Perimeter LED Boards
• LED Mobile Panel
• LED Traffic Lights
• LED Video Walls
• LED Matrix Boards
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Outdoor LED Display industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Table of Contents
Table of Contents
1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. China Macro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. China Outdoor LED Display Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Mounted Technology
6.3. Market Size and Forecast By Color Display
6.4. Market Size and Forecast By Application
7. China Outdoor LED Display Market Segmentations
7.1. China Outdoor LED Display Market, By Mounted Technology
7.1.1. China Outdoor LED Display Market Size, By Surface-Mounted Outdoor LED Display, 2017-2028
7.1.2. China Outdoor LED Display Market Size, By Individually Mounted Outdoor LED Displays, 2017-2028
7.2. China Outdoor LED Display Market, By Color Display
7.2.1. China Outdoor LED Display Market Size, By Full Color Display, 2017-2028
7.2.2. China Outdoor LED Display Market Size, By Tri-Color Display, 2017-2028
7.2.3. China Outdoor LED Display Market Size, By Monochrome Display, 2017-2028
7.3. China Outdoor LED Display Market, By Application
7.3.1. China Outdoor LED Display Market Size, By LED Billboards, 2017-2028
7.3.2. China Outdoor LED Display Market Size, By Perimeter LED Boards, 2017-2028
7.3.3. China Outdoor LED Display Market Size, By LED Mobile Panel, 2017-2028
7.3.4. China Outdoor LED Display Market Size, By LED Traffic Lights, 2017-2028
7.3.5. China Outdoor LED Display Market Size, By LED Video Walls, 2017-2028
7.3.6. China Outdoor LED Display Market Size, By LED Matrix Boards, 2017-2028
8. China Outdoor LED Display Market Opportunity Assessment
8.1. By Mounted Technology, 2023 to 2028
8.2. By Color Display, 2023 to 2028
8.3. By Application, 2023 to 2028
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.1.1. Company Snapshot
9.2.1.2. Company Overview
9.2.1.3. Financial Highlights
9.2.1.4. Geographic Insights
9.2.1.5. Business Segment & Performance
9.2.1.6. Product Portfolio
9.2.1.7. Key Executives
9.2.1.8. Strategic Moves & Developments
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer
List of Table
Table 1 : Influencing Factors for Global Outdoor LED Display Market, 2022
Table 2: China Outdoor LED Display Market Size and Forecast By Mounted Technology (2017, 2022 & 2028F)
Table 3: China Outdoor LED Display Market Size and Forecast By Color Display (2017, 2022 & 2028F)
Table 4: China Outdoor LED Display Market Size and Forecast By Application (2017, 2022 & 2028F)
Table 5: China Outdoor LED Display Market Size of Surface-Mounted Outdoor LED Display (2017 to 2028) in USD Million
Table 6: China Outdoor LED Display Market Size of Individually Mounted Outdoor LED Displays (2017 to 2028) in USD Million
Table 7: China Outdoor LED Display Market Size of Full Color Display (2017 to 2028) in USD Million
Table 8: China Outdoor LED Display Market Size of Tri-Color Display (2017 to 2028) in USD Million
Table 9: China Outdoor LED Display Market Size of Monochrome Display (2017 to 2028) in USD Million
Table 10: China Outdoor LED Display Market Size of LED Billboards (2017 to 2028) in USD Million
Table 11: China Outdoor LED Display Market Size of Perimeter LED Boards (2017 to 2028) in USD Million
Table 12: China Outdoor LED Display Market Size of LED Mobile Panel (2017 to 2028) in USD Million
Table 13: China Outdoor LED Display Market Size of LED Traffic Lights (2017 to 2028) in USD Million
Table 14: China Outdoor LED Display Market Size of LED Video Walls (2017 to 2028) in USD Million
Table 15: China Outdoor LED Display Market Size of LED Matrix Boards (2017 to 2028) in USD Million
List of Figures
Figure 1: China Outdoor LED Display Market Size By Value (2017, 2022 & 2028F) (in USD Million)
Figure 2: Market Attractiveness Index, By Mounted Technology
Figure 3: Market Attractiveness Index, By Color Display
Figure 4: Market Attractiveness Index, By Application
Figure 5: Porter's Five Forces of China Outdoor LED Display Market
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