United States (USA) Outdoor LED Displays Market Overview, 2028

In the USA, outdoor LED displays are commonly used in advertising, sports stadiums, transportation hubs, and public spaces to display information and communicate messages to large audiences. Outdoor LED displays in the USA began in the early 1990s, when the first LED displays were used for advertising and public information purposes. These early LED displays were mostly monochromatic and limited in their capabilities, but they paved the way for the more advanced displays we see today. The use of LED displays really took off in the 1990s as the technology improved and became more affordable. In particular, the development of full-colour LED displays made it possible to display high-quality images and videos outdoors, even in bright sunlight. As a result, LED displays became increasingly popular for advertising, marketing, and public information purposes. LED displays have become more versatile and customizable, with the ability to display a wide range of content and be integrated into a variety of settings. One of the biggest opportunities for LED outdoor displays is digital signage. As more businesses and organisations recognise the value of digital signage, the demand for high-quality, customizable LED displays will continue to grow. As cities become more connected and technology-driven, the demand for LED outdoor displays will increase. LED displays can be used to display information about traffic, weather, public transportation, and more, making cities more efficient and responsive.

According to the research report "USA Outdoor LED Display Market Overview, 2028," published by Bonafide Research, the USA Outdoor LED Display Market is expected to grow at an above 7% CAGR from 2023 to 2028. The demand for digital signage is growing rapidly in the USA. LED outdoor displays are an essential component of digital signage, as they are able to display high-quality content even in bright sunlight, making them ideal for outdoor advertising and marketing. The USA outdoor LED display market is also growing due to the Compared to traditional advertising methods, LED outdoor displays are more cost-effective in the long run. They require less maintenance, can be easily updated or changed, and have a longer lifespan than traditional The LED outdoor display industry in the USA is constantly evolving, with new advancements in LED technology being made all the time. This includes improvements in resolution, brightness, and colour accuracy, which are making LED displays even more versatile and effective for a wide range of applications. Based on the report, the USA LED outdoor display market is segmented by mounted technology into two types: surface-mounted outdoor LED displays and individually mounted LED displays. In the USA, surface-mounted outdoor LED displays have the highest market share. Surface-mounted LED displays are more durable than other types of LED displays. This is because they use a solid-state design that eliminates the need for fragile wires and leads, making them more resistant to damage from vibration, shock, and other environmental factors. Also, surface-mounted LED displays are easy to install and maintain. They can be mounted directly onto walls or other surfaces, and they require minimal wiring and support structures. This makes them a cost-effective option for outdoor advertising and marketing.

In the USA, the outdoor LED display market is subject to various government restrictions and regulations. Many local governments in the USA have zoning regulations that restrict the size, location, and brightness of outdoor LED displays. These regulations are intended to ensure that displays do not negatively impact nearby residential areas and are not a distraction for drivers on nearby roads. In many states and cities, outdoor LED displays require signage permits. These permits may require that the displays meet certain specifications, such as maximum size, brightness, and resolution. In an effort to reduce energy consumption and carbon emissions, some states have established energy efficiency standards for outdoor LED displays. These standards may require displays to meet certain energy efficiency requirements in order to be installed. While the First Amendment protects freedom of speech in the USA, some cities and states have established regulations that restrict the content that can be displayed on outdoor LED displays. For example, some cities prohibit displays that are overly bright or flashing, while others prohibit displays that contain explicit or offensive content.

Based on the colour display segment, which includes the full colour display, tri-color display, and monochrome display, In the USA, the full-colour display covers the highest share of the country. In future also it holds the highest CAGR rate in USA. Because full-colour LED displays are capable of producing high-quality visuals that are more eye-catching and engaging than monochrome or two-colour displays, they are able to display a wide range of colours and shades, making them ideal for displaying vibrant images and videos. Full-colour LED displays offer increased customization options, which makes them ideal for a wide range of applications. They can be programmed to display a variety of content, including text, graphics, and video, making them ideal for use in advertising, sports, concerts, and other events. Based on the application, there are LED billboards, perimeter LED boards, LED mobile panels, LED traffic lights, LED video walls, and LED matrix boards. LED billboards have the highest market share in the USA. In the USA, LED billboards are becoming increasingly high-resolution, allowing for more detailed images and videos. This trend is driven by the need for more visually engaging and attention-grabbing displays. With the help of GPS and other technologies, LED billboards can now display location-based advertisements. This means that businesses can target their ads to specific neighbourhoods or even individual consumers based on their location.

Considered in this report
• Geography: USA
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028



Aspects covered in this report
• USA Outdoor LED Display market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Mounted Technology
• Surface-Mounted Outdoor LED Display
• Individually Mounted Outdoor LED Displays

By Color Display
• Full Color Display
• Tri Color Display
• Monochrome Display

By Application
• LED Billboards
• Perimeter LED Boards
• LED Mobile Panel
• LED Traffic Lights
• LED Video Walls
• LED Matrix Boards

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Outdoor LED Display industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.