Canada Skin Care Market Overview, 2028

Canadian consumers are increasingly concerned about the safety and efficacy of the products they use, and are interested in products that are free from harmful chemicals like phthalates, and sulphates. Natural and organic products are becoming more popular, as are products with anti-aging and anti-pollution benefits. Many consumers are also interested in products that are cruelty-free and environmentally friendly. Skin care products in Canada often contain a range of active ingredients, such as hyaluronic acid, retinol, vitamin C, niacinamide, and more. Consumers in Canada are increasingly interested in natural and organic products, so many skin care companies are offering products formulated with plant-based ingredients like aloe Vera, chamomile, and tea tree oil. Canada has an aging population, with baby boomers making up a significant portion of the population. This demographic is interested in anti-aging products that can help to reduce the appearance of fine lines and wrinkles, and improve the overall texture and tone of the skin. Canada is a diverse country with a large population of individuals with different skin types and skin care needs. This presents an opportunity for companies to develop and market skin care products specifically for individuals with different ethnic backgrounds and skin tones.

According to the research report, "Canada Skin Care Market Overview, 2028" published by Bonafide Research, the Canada Skin Care market is projected to reach market size of more than USD 5 Billion by 2028. The key drivers of the skin care market in Canada include; ageing population, rising disposable income, growing awareness of skin health, demand for the natural and organic products, Influence of social media and more. Canadians are becoming more aware of the importance of skin health and are investing more in preventive measures, including the use of skin care products. Consumers are looking for skin care products that are personalized to their individual needs and preferences. Companies are responding by developing products that are tailored to different skin types, concerns, and lifestyles. Companies are leveraging digital technology to enhance the customer experience and provide more personalized recommendations. Examples include virtual try-on tools, AI-powered skin analysis, and personalized skin care regimens. Waterless products, such as solid cleansers and moisturizers, are becoming more popular in Canada as consumers look for products that are more sustainable and eco-friendly. The COVID-19 pandemic has had a significant impact on the Canadian skin care market. The closure of non-essential retail stores and salons, as well as the cancellation of events and gatherings, has led to a decrease in sales of skin care products. However, as people spent more time at home, there was a shift in consumer behavior towards self-care and wellness, which has driven sales of certain skin care products. The COVID-19 pandemic has led to an increase in online shopping, including for skin care products. This presents an opportunity for companies to develop and improve their online sales channels, including e-commerce websites and social media platforms.

One major change that is likely to persist in the post-pandemic period is the shift towards e-commerce. With physical stores closed or operating at reduced capacity, consumers have increasingly turned to online channels to purchase skin care products. Brands that were already invested in e-commerce were better positioned to weather the pandemic, and those that were not have had to quickly adapt to meet changing consumer needs. Another change that is likely to persist is the emphasis on hygiene and cleanliness. The pandemic has heightened awareness of the importance of good hygiene practices, which has driven demand for products such as hand sanitizers, cleansers, and disinfectants. Skin care brands have responded by developing products that emphasize hygiene and cleanliness, such as antibacterial and antiviral skin care products. There has also been a growing trend towards DIY skin care, as consumers have had more time at home to experiment with different products and treatments. This trend is likely to persist in the post-pandemic period, as consumers have become more comfortable with at-home skin care routines and are looking for ways to save money.

There are several government policies in Canada that impact the skin care market; Health Canada regulates the sale of skin care products in Canada to ensure that they are safe for use. Canada is party to several trade agreements that impact the skin care market, such as the Canada-European Union Comprehensive Economic and Trade Agreement (CETA) and the Canada-United States-Mexico Agreement (CUSMA). These agreements can impact issues such as tariffs, market access, and regulatory alignment.

Since the face is the most noticeable portion of the body and frequently the region people concentrate on when it comes to their skin care routine, facial care commands the majority of the skin care market in Canada. Also, the skin of the face is more fragile than that on other regions of the body, necessitating the use of treatments designed specifically for the face and to address issues with hyperpigmentation, ageing, and acne. The growing acceptance of natural and organic goods is another factor contributing to facial care's dominance of the skin care industry in Canada. Several facial care firms have responded to consumer demand by providing natural and organic alternatives in response to their growing interest in utilizing products devoid of harsh chemicals and synthetic fragrances.



Face care segment includes the different types of the products like, includes serums, toners, face masks, face wash, suns cream products, face cream, Shaving Lotions & Creams, Exfoliators, Eye Creams, scrub, bleach. Most people use face wash cleansers and face creams out of all the skin care products since they help to remove dirt, oil, and pollutants from the skin, making them a crucial element of any skincare routine. For other skincare products to penetrate and function efficiently, a clean face gives a better canvas. Face creams are crucial in the face care industry because they help hydrate the skin and keep moisture in.

In the Canada body care segmented in the portion of the body lotion, body wash and many more. Body wash is a popular segment of the skin care market in Canada. In recent years, there has been a trend towards natural and organic body wash products, as consumers are becoming more concerned about the ingredients they put on their skin and the impact these ingredients may have on their health and the environment. There has been a growing interest in body wash products that are formulated to address specific skin concerns, such as dryness, sensitivity, and acne. Many body wash brands have developed products that are targeted towards these concerns, using ingredients such as ceramides, hyaluronic acid, and salicylic acid to help moisturize and exfoliate the skin.

Lip care category provides the different types of product like, lip gloss, lip mask, lip scrub and lip oil. Lip care masks are a relatively new but rapidly growing segment in the Canadian skin care market. Lip care masks are designed to deeply hydrate and nourish the lips, often using ingredients such as hyaluronic acid, shea butter, and plant-based oils. One reason for the popularity of lip care masks is the increasing interest in overall lip care, as people are becoming more aware of the importance of keeping their lips healthy and moisturized. Additionally, harsh weather conditions in Canada, particularly during the winter months, can cause dryness and chapping of the lips, making lip care masks a popular solution to this issue.

Online retailers such as Amazon and Well.ca have become increasingly popular in Canada, particularly during the COVID-19 pandemic when many consumers shifted to online shopping. Online retailers offer a wide selection of products and convenient home delivery, but may lack the personalized service offered by brick-and-mortar retailers. Specialty stores such as The Body Shop and Lush offer a range of natural and organic skin care products. These stores often have a strong brand identity and a loyal customer base, but may have higher prices than mass market retailers.

Considered in this report
• Geography: Canada
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Canada Skin Care market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product type
• Face care
• Body care
• Lip care

By Face care products
• Face cream
• Face wash and cleanser
• Sun care (sunscreen SPF products)
• Facial Masks (sheet mask, leave in & wash off)
• Tonner
• Serums
• Shaving lotion & cream
• Others (Exfoliators, Eye creams, scrub, bleach)

By Body Care products
• Body Lotions
• Body wash
• Others (Body Oil, Body Powder)

By Lip Care products
• Lip Balms
• Lip Scrubs
• Lip Masks
• lip oil
• Others

By End User
• Female
• Male
• Unisex

By price range
• Mass
• Premium

By Distribution Channel
• Specialist retail shops
• Supermarkets / Hypermarkets
• Online retail channels
• Other distribution channel

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Skin Care Market Industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.