Germany Organic Food & Beverage Market Overview, 2029

Organic foods and beverages refer to foods produced using farming techniques that are designed to maintain and replenish soil fertility without using toxic fertilizers and pesticides. Organic foods and beverages are generally minimally processed and do not involve the use of preservatives, artificial ingredients, hormones, synthetic chemicals, or irradiation. The organic food and beverage market trends show a significant increase in awareness of the health benefits provided by the products and services provided by this business. Demand is expected to skyrocket in the country during the forecast period. One of the primary reasons driving market operations toward growth during the current forecast period are one's awareness of environmental difficulties and concerns and the health risks associated with the consumption of inorganic and unclean chemicals. The changing lifestyles and eating preferences of people are pushing the key market players to produce the same and develop a satisfied and reliable base of consumers during the upcoming timeframe. Generally, there has been a surge in demand for natural products in the Germany market due to the health benefits associated with their consumption. Consumers are attracted to healthy food products, especially natural ones. The absence of artificial ingredients in the production of organic drinks has given it leverage over other products in the same category in the market. This attribute will facilitate the growth of the organic drinks market during the forecast period.

According to the research report, "Germany Organic Food & Beverage Market Outlook, 2029," published by Bonafide Research, the Germany Organic Food & Beverage market is anticipated to add to more than USD 10.97 Billion by 2024–29. The surge in demand for clean-label food and beverage products is expected to be a significant driver for the growth of the organic food and beverage industry. Consumers have become more conscious regarding the food or beverages they consume. They want to gain information regarding the ingredients of the food and beverages, their source, and the certifications of government authorities to ensure that every product is organic and sustainable. The rise in health-consciousness among consumers exponentially increases the demand for sustainable food and beverages. The organic food and organic beverages market in Germany is projected to witness higher market growth due to government regulations supporting organic food and beverages, changing consumer perception towards organic food, and widening distribution channels. The increasing research and development activities for new products are providing ample opportunities for the organic food and organic beverages markets to grow in the coming years.

The organic fruits and vegetables category leads among the types of organic food markets, and the organic dairy products category is expected to grow at the highest rate in the coming years due to advancements in technologies, which help in extending the shelf life of the products. The organic food market can be categorized as organic fruits and vegetables, organic frozen and processed foods, organic dairy products, and organic meat, fish, and poultry products. On the basis of products, the organic beverage market can be categorized as organic coffee and tea, organic non-dairy beverages, and organic beer and wine. In the coming years, organic beer and wine are expected to grow at the fastest rate of any type of organic beverage market. The organic food and beverage market can also be categorized on the basis of distribution channels as convenience stores, hypermarkets and supermarkets, online retailers, and food specialists.
The supermarket and hypermarket sector in Germany is a key driver of organic sales. Leading chains like Rewe, Edeka, Lidl, and Aldi have significantly expanded their organic ranges in recent years. Rewe and Edeka are particularly well-known for their large organic sections, featuring everything from fresh produce to dairy and packaged goods. Lidl and Aldi, traditionally seen as discount retailers, have made strides in offering high-quality organic products at competitive prices, with Lidl offering its “Bio” range and Aldi offering “Bio” options across a variety of categories. Alnatura, a dedicated organic supermarket chain, is another important player, offering an extensive range of organic products in a store format that caters exclusively to the organic consumer. Online retail is a growing channel for organic food in Germany, with platforms like Alnatura, Amazon Fresh, and Bio Company providing consumers with the convenience of shopping for organic products from home. Alnatura operates both physical stores and an online shop, while Bio Company, a Berlin-based organic supermarket chain, offers direct-to-door delivery. Additionally, Amazon Fresh has entered the organic segment, offering a wide variety of organic groceries to customers across the country. While organic options in convenience stores like Rewe To Go and Edeka Express are more limited compared to larger outlets, they are still an important part of the organic supply chain, offering a selection of organic snacks, drinks, and basic essentials. These stores serve urban dwellers seeking organic products in a quick and accessible format.

COVID-19 Impacts:
The outbreak of the novel corona-virus amongst the developed, developing, and underdeveloped nations across the globe possesses the ability to impact the demand and supply chain of the market and, further, impact the maintained market equilibrium during the forecast period. Also, with the alarming rate at which the infection and pandemic are spreading, customers are recognizing this as an excellent opportunity to self-reflect and opt for the necessary changes in terms of leading a healthier lifestyle and consuming more products that are organic and make use of the natural ingredients and elements. However, the rising demand is unable to keep pace with the disruptions that are currently prevalent in the supply chain mechanism of organic food and beverage market services and products, but the scenario is anticipated to change based on growing demand for organic food and beverages across the Germany.

Considered In the Report
• Geography: Germany
• Historical year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecasted year: 2029



Aspects Covered In the Report
• Market Size By Value for the time period (2018-2029F)
• Market Share by Type (Food & Beverage)
• Market Share by Food (Fruits & Vegetables, Meat, Fish & Poultry, Dairy Products, Frozen & processed Food)
• Market Share by Beverage (Non-Dairy, Coffee & Tea, Beer & Wine)
• Market Share by Sales Channel (Convenience Store, Modern Retail, Online Retail)
• Market Share by Country

The approach of the report:
We keep an eye on evolving markets and try to evaluate the potential of the products and services. If we find the market interesting, we start working on it and create the desired table of content, considering all aspects of the business. We start by creating separate questionnaires for C-level executives, national/regional sales personnel, company owners, dealers, distributors, and end-users. Once the questionnaires have been finalized, we start collecting the primary data (mostly through phone calls) and try to understand the market dynamics regionally or tier-wise. This process gives us in-depth details of the market, including all present companies, the top-performing products with reasons why they dominate; we get the details of new players and their innovative approaches; market trends; dynamics; and all the small details of the market. After the collection of primary inputs, we then cross-check the same with secondary sources that include associations, trade journals, annual reports, paid databases, newspapers, magazines, press releases, government sources, etc. From this, we get a rough estimate of the market and start checking existing product price variants, trade, production, raw material scenarios, policies and regulatory landscape, etc. Then, to finalize the market, we start collecting financials of each player present in the market, including limited, private limited, and LLPs. Moreover, we perform cross-industry and cross-region analysis of the product, and based on collected primary inputs and using statistical modeling, we start forecasting the market. We follow our forecasting algorithm, which is unique for each product but gives more weight age to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, PEST analysis, etc. Once the data is verified by the data expert, the team (primary team, content team, and data team) together crosscheck the segmentations, validate the market, and then the designing team starts plotting the graphs.

Intended Audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the organic food and beverage companies, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.