Israel frozen food (Potato Products, Fruit & Vegetable, Meat & Poultry, Ready Meals, Seafood & Fish Products) Market by share, size, analysis, growth, opportunity.
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Israeli cuisine places a strong emphasis on using fresh ingredients and making everything from scratch. A lot of Israelis take delight in making meals from scratch with fresh, regional ingredients. Many frozen food items are designed to be cooked quickly, requiring minimal cooking time. This is particularly helpful for busy households or individuals who want to prepare a meal in a short amount of time. It can be as simple as heating a pre-prepared frozen meal or quickly cooking frozen vegetables as a side dish. Many people appreciate the convenience of frozen food, especially in busy households or for individuals with limited time for meal preparation. Frozen food allows for quick and easy meal solutions, requiring less time for cooking and clean-up. Additionally, frozen food has a longer shelf life compared to fresh ingredients, allowing people to stock up on their favourite items and have them readily available when needed. This eliminates the need for frequent trips to the grocery store and allows for meal planning in advance.
The frozen food market in Israel refers to the industry involved in the production, distribution, and sale of various food products that are preserved through freezing. These products include fruits, vegetables, meat, seafood, ready-to-eat meals, bakery items, ice cream, and more. Meat and poultry occupy a larger portion of the market. Owing to the hectic work style, consumers have comparatively less time for cooking at home, which has propelled the demand for frozen products such as frozen potatoes, ready meals, meat, and fish. The frozen meat segment is expected to remain one of the largest segments on account of new product launches, including on-the-go snack options by Conagra and Nestle. Based on the end-user bifurcation, commercial and residential segments are projected to witness higher market growth during the upcoming time period. As per the sales channels, the market is segregated into three types supermarkets, modern retail, hypermarkets, independent retailers, department stores, convenience stores, and online shops. Among these types, supermarkets, modern retail, hypermarket leads the market. However, increasing penetration of the internet across the country is expected to fuel market growth for online shops over the forecast period. Shufersal, Mega, Rami Levy, Victory, Osher Ad, Yohananoff, and AM are the major hypermarkets and supermarkets in Israel. In addition, there are several manufacturers and brands that produce frozen food products. It includes manufacturers like Tivall, Osem, Shamir Salads, Pri Galil, Yotvata Dairy, Strauss Group, and Tnuva.
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