Colombia Bicycle Market Overview, 2029

In Colombia, particularly in bustling cities like Bogotá, Medellín, and Cali, bicycles are increasingly perceived as a practical, environmentally friendly, and affordable mode of transportation. A bicycle, a simple yet versatile machine consisting of two wheels, a frame, handlebars, and pedals, offers a multitude of benefits, including improved physical health, reduced air pollution, and alleviated traffic congestion. Cycling also promotes a sense of community and social interaction, as cyclists often form groups or clubs to explore the city together.

According to the research report "Colombia Bicycle Market Overview, 2029," published by Bonafide Research, the Colombia Bicycle market was valued at more than USD 530 Million in 2023. The growing popularity of cycling in Colombia can be attributed to several factors. Government initiatives, such as the development of extensive bike lane networks, bike-sharing programs, and road safety campaigns, have played a crucial role in promoting cycling. Additionally, the increasing awareness of environmental issues, the desire for healthier lifestyles, and the rising cost of fuel have contributed to the shift towards cycling. The hilly terrain of many Colombian cities, coupled with the country's pleasant climate, has also made cycling a popular form of exercise and recreation.

The Colombia bicycle market can be segmented into several key categories, with road bikes, mountain bikes, hybrid bikes, e-bikes, and others like kids' and standard bikes comprising the main segments. Among these, e-bikes and road bikes stand out as the largest and most significant portions of the market. E-bikes, in particular, have seen a surge in popularity in recent years as consumers seek more eco-friendly and efficient transportation options. These electric-powered bicycles provide the benefits of traditional cycling with the added boost of an electric motor, making them appealing for commuters, recreational riders, and those tackling hilly terrain. Meanwhile, road bikes remain a staple for cycling enthusiasts, offering lightweight, aerodynamic designs optimized for speed and performance on paved surfaces. The mountain bike segment also maintains a strong presence, catering to off-road adventurers who require the robust suspension and traction needed for navigating rugged trails. Hybrid bikes, blending elements of road and mountain models, appeal to those seeking a versatile option for both city streets and light outdoor use. Rounding out the market are the "others" category, encompassing specialized models like kids' bicycles and more casual, mass-market offerings.

The Colombian bicycle market is further segmented based on end-user demographics and biker type. In terms of end-users, Men and Women dominate the market, with Men holding a larger share. However, the segment of Women cyclists is steadily growing, particularly among young women who are increasingly adopting cycling as a form of exercise and transportation. Additionally, the Kids' segment is a significant market, with many parents encouraging their children to cycle to school or for recreational activities.

When considering biker type, the market is divided into four categories: Highly Engaged, Engaged, Leisure, and Travel. Among these, the Leisure segment, comprising casual cyclists who primarily use bikes for recreational purposes, holds the largest market share. This segment is dominated by both Men and Women, who often enjoy cycling in parks, along riverbanks, or on leisurely rides. The Highly Engaged segment, consisting of serious cyclists who participate in competitive cycling events, is a smaller but dedicated group, primarily composed of Men. The Engaged segment, comprising regular cyclists who use bikes for commuting or fitness is a growing segment that includes both Men and Women, particularly in urban areas.



In the Colombia bicycle market, the By Technology Type segment consists of electric and conventional bicycles, with conventional bicycles still holding a larger share, particularly among traditional cyclists and those who prefer a more budget-friendly option. Conventional bikes, including road, mountain, and hybrid models, remain popular due to their affordability, durability, and simplicity, making them ideal for both recreational cycling and commuting in urban and rural areas. However, electric bicycles (E-bikes) are rapidly gaining popularity, driven by their convenience, especially for urban commuters navigating the hilly terrain and busy streets of Colombian cities. E-bikes provide assistance for longer distances and steep inclines, making them an attractive option for those seeking an easier, faster cycling experience.

COVID-19 Impact:
The market for bicycles was greatly disrupted by the COVID-19 outbreak. Bike riding became popular as a safe, healthful, and eco-friendly way to exercise and travel during lockdowns and social distancing measures. This resulted in an increase in demand, especially for recreational and commuter bicycles. Furthermore, the epidemic hastened the construction of bicycle infrastructure in numerous cities, increasing the accessibility and convenience of cycling. The pandemic's long-term effects on the bicycle market are probably going to be favorable, with a steady rise in cycling participation and a shift towards healthier and more sustainable lives, notwithstanding the difficulties caused by supply chain interruptions.

Considered in this report
• Geography: Colombia
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Colombia Bicycle market with its value and forecast along with its segments
• Various divers and challenges
• Ongoing trends and developments
• Five force models
• Top profiled companies
• Strategic recommendation

By Type
• Road Bikes
• Mountain Bikes
• Hybrid Bikes
• E-bikes
• others

By End User
• Men
• Women
• Kids

By Bikers Type
• Highly Engaged
• Engaged
• Leisure
• Travel

By Technology Type
•Electric
•Conventional

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering, the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started, verifying the details obtained from secondary sources.

Intended audience
This report can be useful to Industry consultants, manufacturers, suppliers, associations & organizations related to bicycle products industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.