Germany Fitness Equipment Market Overview, 2027

"Physical activity is beneficial to the heart, body, and mind, and it aids in the prevention and management of non-communicable diseases such as cardiovascular disease, cancer, and diabetes. Increasing knowledge about the implications of rising obesity is instilling a desire to exercise, allowing the fitness equipment business to thrive. In Germany, men were found to participate in fitness at a higher proportion (20.7%) than women (18%). Physical activity provides numerous health benefits for the heart, body, and mind, and it also aids in the prevention and management of non-communicable diseases such as cancer, cardiovascular disease, and diabetes. There are numerous competitive competitions that put their skills to the test in various functional fitness contests. Bodybuilding, powerlifting, fun runs, long-distance running races, and cross-fit competitions are among the many fitness activity competitions. Germany has a large population that participates in moderate exercise and physical activity, resulting in a promising home fitness gym equipment market. Rising health concerns and a growing prevalence of obesity are just a few of the additional causes driving customers to build their own home gyms. In 2021, around 32% of German customers had weights or dumbbells, making them some of the most commonly held home fitness devices in German homes. Many German consumers also owned (yoga) mats. Almost 80% of survey respondents had at least one fitness product. It should be noted that the Germany Fitness Services market is fragmented, with major worldwide brands accounting for about half of the market and competitors contending for the remaining half.

According to the research report ""Germany Fitness Equipment Market Overview, 2027,"" published by Bonafide Research, the Germany Fitness Equipment market is expected to add USD 763 Million by 2027Rising obesity and chronic illness prevalence due to unhealthy lifestyle is a key driver driving the market growth while increasing awareness about the repercussions of rising obesity and expanding corporate wellness programs will help fuel market growth. However, expensive device or equipment setup costs and increased desire for resale of used fitness equipment to save money are constraining factors for the market, however, adoption of various exercise regimes and evolving customer preferences would be challenging factors. Furthermore, technical advancements, such as scientific studies on the human body for developing better fitness equipment, will generate profitable prospects for the industry in the approaching years. The home fitness trend has continued into 2021, with many consumers prioritizing ease and flexibility in their sessions. As a result, there is still a high need for home fitness equipment such as cardio machines, strength training equipment, and functional training tools.

Several businesses and fitness organizations have taken the lead and organized a slew of fitness competitions and outdoor activities. This includes physical activity, athletics, and other forms of active recreation. As a result, the growing number of people participating in physical activities drives market growth. In 2022, Nautilus, Inc., a home fitness innovation leader, announced the release of the Bowflex BXT8J treadmill with JRNY adaptive fitness app compatibility at select online and in-store retail partners, providing clients with a comprehensive fitness solution at a low cost. The Bowflex BXT8J treadmill offers high-performance cardio as well as the ability to connect the user's device to the JRNY adaptive fitness software. Johnson Health Tech bought the fitness division of Cravatex Brands Limited, a previous Johnson Health Tech distributor, in 2022. With its consistent investment in product development and production competence, Johnson Health Tech has improved the fitness industry. This has aided the company's expansion.

Rising obesity and chronic illness prevalence due to unhealthy lifestyle is a key driver driving market growth while increasing awareness about the repercussions of rising obesity and expanding corporate wellness programs will help fuel market growth. However, expensive device or equipment setup costs and increased desire for resale of used fitness equipment to save money are constraining factors for the market, however, adoption of various exercise regimes and evolving customer preferences would be challenging factors. Furthermore, technical advancements, such as scientific studies on the human body for developing better fitness equipment, will generate profitable prospects for the industry in the approaching years.

The fitness equipment market in Germany presents both opportunities and challenges for companies in the industry. Those that are able to navigate these challenges and offer high-quality, innovative products that meet the evolving needs and preferences of consumers are likely to succeed in the long term. Felix Neureuther, Sophia Thiel, Barbara Becker, Daniel Aminati, Sabrina Mockenhaupt. These celebrities use their platforms to promote fitness and its equipment, inspiring their followers to adopt a healthy and active lifestyle. They share their workout routines, healthy eating habits, and favorite fitness products and equipment, encouraging their followers to take control of their health and well-being. FIBO, Fitness Festival, IRONMAN Hamburg, Munich Marathon, and ISPO Munich are events organized in Germany to promote fitness and fitness equipment.
The fitness equipment market in Germany is expanding steadily, owing to reasons such as the trend towards home fitness, increased interest in health and wellbeing, and the advent of digital and linked fitness solutions. While navigating the market presents challenges, such as increased competition, high import duties, and stringent safety regulations, there are also opportunities for companies that can innovate and offer high-quality, effective products that meet the changing needs and preferences of German consumers. Overall, the forecast for Germany's exercise equipment industry is optimistic, with sustained expansion anticipated in the coming years.



Considered in this report
• Geography: Germany
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Germany Fitness Equipments market with its value and forecast along with its segments
• Country-wise Fitness Equipmennts market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Type
• Cardiovascular
• Strength

By Cardiovascular Equipments
• Cross-country ski machine
• Elliptical trainers
• Rowing machines
• Stair-steppers
• Stationary bicycle
• Treadmill
• Others

By Strength Equipments
• Hydralulic equipments
• Weight plates
• Dumbbells
• Resistance band & tubes
• Others

By End Users
• Commercial
• Residential


The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Fitness equipment industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.














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