Japan's lawn mower market is anticipated to exceed USD 352.97 billion from 2024 to 2029, fueled by rising disposable incomes and home improvement trends.
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In Japan, the approach to lawn care is deeply rooted in a cultural appreciation for aesthetics and a harmonious relationship with nature. Many homeowners and gardeners take great pride in meticulously maintaining their lawns. Essential tools for lawn care in Japan include lawn mowers, trimmers, leaf blowers, aerators, and specialized shears, all of which reflect the Japanese emphasis on precision and beauty in landscaping. The lawn mower plays a crucial role, helping to keep grass at an optimal height, which promotes dense, healthy growth and reduces weed proliferation an important factor in Japan's humid climate where vegetation thrives rapidly. Japanese gardens often feature smaller, well-defined lawn areas, and a variety of lawn mowers ranging from electric and battery-powered to compact models are selected to accommodate both small residential spaces and larger public parks. Trimmers and shears are also highly regarded for their ability to create clean edges and shape areas around rocks, pathways, or trees, while aerators enhance soil health by facilitating improved air, water, and nutrient flow.
According to the research report, "Japan Lawn Mower Market Outlook, 2029," published by Bonafide Research, the Japan Lawn Mower market is anticipated to add to more than USD 352.97 Billion by 2024–29. The lawn mower market in Japan is expected to grow in the coming years, driven by rising urbanization, a growing interest in home gardening, and the popularity of compact, efficient landscaping solutions. Japan’s limited outdoor spaces and focus on meticulous landscaping have increased demand for electric and battery-powered mowers, which are quieter, more compact, and environmentally friendly ideal for densely populated areas. Robotic lawn mowers are also gaining traction among Japanese homeowners, who value automated solutions that save time while providing precision. The trend toward sustainable practices and reduced carbon emissions aligns well with Japan’s preference for low-emission electric models. Furthermore, as more people embrace gardening as a leisure activity and prioritize green, aesthetically pleasing outdoor spaces, the need for reliable, convenient lawn mowers grows.
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In Japan, the lawn mower market features a variety of products tailored to meet the diverse needs of consumers, including walk-behind mowers, ride-on mowers, and robotic lawn mowers. Walk-behind mowers remain a popular choice, particularly among homeowners with smaller gardens or urban properties. The trend towards lightweight and compact designs is driven by the increasing demand for easy-to-maneuvers equipment that can efficiently handle tight spaces. Furthermore, the growing emphasis on environmentally friendly products has spurred interest in electric and battery-operated walk-behind mowers, which provide quieter operation and reduced emissions compared to traditional gas models. As Japanese consumers become more environmentally conscious, the shift toward sustainable lawn care solutions is evident, making these electric models particularly appealing. In contrast, ride-on mowers are gaining popularity among users with larger properties and commercial landscapes, as they offer the comfort and efficiency needed to manage extensive lawns and public parks. Enhanced features such as advanced cutting technologies and ergonomic designs further boost their appeal, aligning with the Japanese culture that values precision and attention to detail.
The end-user segments in Japan’s lawn mower market include residential users, professional landscaping services, golf courses, and government entities. The residential segment is experiencing growth as homeowners increasingly prioritize the maintenance of their gardens, recognizing their role in enhancing property aesthetics and outdoor living experiences. This trend is particularly notable as more individuals embrace gardening as a hobby, leading to greater investments in high-quality lawn care equipment. Professional landscaping services are also expanding, driven by the demand for expert lawn maintenance among businesses and residential complexes. These services require reliable, high-performance equipment to ensure that properties are well-kept, which, in turn, propels the market for advanced lawn mowers. Golf courses, known for their meticulous maintenance standards, represent a significant segment that relies on specialized mowers to achieve pristine conditions for their greens.
Covid-19 Impact:
Japan is also one of the major countries in this region to have been affected greatly by this pandemic. One positive development among all the negative news during COVID times was the increasing gardening activities as a hobby during home isolations. This drove the growth of the lawn mower market across the world, which led to increased demand in the lawn mower industry in Japan as many foreign companies are directly dependent on exports from Japan. As the global supply chain was disrupted, this led to a demand-supply gap for some duration in the market, i.e., during the times of lockdowns. However, soon after that, as reopening and unlocking activities are carried out, the market is also going to recover from that gap, and companies manufacturing and providing full-scale capabilities of lawn mowers are expected to register increasing market growth.
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Manmayi Raval
Research Consultant
Considered in this report
Geography: Japan
Base year: 2023
Estimated year: 2024
Forecast year: 2029
Aspects covered in this report
Japan lawn mower market with its value and forecast along with its segments
Various drivers and challenges
On-going trends and developments
Top profiled companies
Strategic recommendation
Types of Product in the report:
• Walk behind Mower
• Ride-on Mower
• Robotic Lawn Mower
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By End User in the report:
• Residential
• Professional Landscaping Services
• Golf Courses
• Government and Others
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to lawn mower industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Table of Contents
1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Japan Macro Economic Indicators
5. Market Dynamics
5.1. Market Drivers & Opportunities
5.2. Market Restraints & Challenges
5.3. Market Trends
5.3.1. XXXX
5.3.2. XXXX
5.3.3. XXXX
5.3.4. XXXX
5.3.5. XXXX
5.4. Covid-19 Effect
5.5. Supply chain Analysis
5.6. Policy & Regulatory Framework
5.7. Industry Experts Views
6. Japan Lawn Mower Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast, By Product Type
6.3. Market Size and Forecast, By End User
7. Japan Lawn Mower Market Segmentations
7.1. Japan Lawn Mower Market, By Product Type
7.1.1. Japan Lawn Mower Market Size, By Walk Behind Mower, 2018-2029
7.1.2. Japan Lawn Mower Market Size, By Ride-on Mower, 2018-2029
7.1.3. Japan Lawn Mower Market Size, By Robotic Mower, 2018-2029
7.2. Japan Lawn Mower Market, By End User
7.2.1. Japan Lawn Mower Market Size, By Residential, 2018-2029
7.2.2. Japan Lawn Mower Market Size, By Professional Landscaping Services, 2018-2029
7.2.3. Japan Lawn Mower Market Size, By Golf Courses, 2018-2029
7.2.4. Japan Lawn Mower Market Size, By Government and Others, 2018-2029
8. Japan Lawn Mower Market Opportunity Assessment
8.1. By Product Type, 2024 to 2029
8.2. By End User, 2024 to 2029
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.1.1. Company Snapshot
9.2.1.2. Company Overview
9.2.1.3. Financial Highlights
9.2.1.4. Geographic Insights
9.2.1.5. Business Segment & Performance
9.2.1.6. Product Portfolio
9.2.1.7. Key Executives
9.2.1.8. Strategic Moves & Developments
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer
Table 1: Influencing Factors for Lawn Mower Market, 2023
Table 2: Japan Lawn Mower Market Size and Forecast, By Product Type (2018 to 2029F) (In USD Million)
Table 3: Japan Lawn Mower Market Size and Forecast, By End User (2018 to 2029F) (In USD Million)
Table 4: Japan Lawn Mower Market Size of Walk Behind Mower (2018 to 2029) in USD Million
Table 5: Japan Lawn Mower Market Size of Ride-on Mower (2018 to 2029) in USD Million
Table 6: Japan Lawn Mower Market Size of Robotic Mower (2018 to 2029) in USD Million
Table 7: Japan Lawn Mower Market Size of Residential (2018 to 2029) in USD Million
Table 8: Japan Lawn Mower Market Size of Professional Landscaping Services (2018 to 2029) in USD Million
Table 9: Japan Lawn Mower Market Size of Golf Courses (2018 to 2029) in USD Million
Table 10: Japan Lawn Mower Market Size of Government and Others (2018 to 2029) in USD Million
Figure 1: Japan Lawn Mower Market Size By Value (2018, 2023 & 2029F) (in USD Million)
Figure 2: Market Attractiveness Index, By Product Type
Figure 3: Market Attractiveness Index, By End User
Figure 4: Porter's Five Forces of Japan Lawn Mower Market
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