The Canada Frozen Meat and Poultry market was valued at more than USD 1.9 Billion in 2023. Stable market with high standards for quality and safety, emphasizing poultry, beef, and
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The Canadian meat market, integral to the country's agricultural sector, boasts a rich history dating back to early European settlers who brought livestock farming traditions. Over the centuries, Canada has developed into a significant producer of beef, pork, and poultry, leveraging its abundant land and advanced farming practices. The 20th century saw major growth with technological advancements in meat processing and transportation, enabling Canada to become a major exporter of meat products. In recent decades, consumer demand within Canada has undergone notable shifts. There is an increasing preference for high-quality, organic, and locally sourced meats, driven by growing health awareness and concerns over food safety. Ethically sourced and grass-fed meat products are particularly popular among consumers who prioritize animal welfare and environmental sustainability. Alongside traditional meat products, there is a burgeoning market for plant-based and lab-grown meat alternatives, reflecting a global trend towards reducing meat consumption for health and environmental reasons. Exports play a crucial role in the Canadian meat industry, with substantial portions of beef and pork production destined for international markets, including the United States, China, and Japan. These export demands drive production standards and practices, often requiring adherence to stringent international regulations and quality controls. Regulatory frameworks in Canada have also evolved, focusing on ensuring food safety, traceability, and animal welfare. Agencies such as the Canadian Food Inspection Agency (CFIA) oversee these regulations, which help maintain the industry's reputation for high-quality and safe meat products.
According to the research report "Canada Frozen Meat and Poultry Market Overview, 2029," published by Bonafide Research, the Canada Frozen meat and poultry market was valued at more than USD 1.9 Billion in 2023. The Canadian meat market has been experiencing steady growth, driven by several key trends. Consumer preferences are shifting towards higher-quality, locally sourced, and ethically produced meat products. There's an increasing demand for organic and grass-fed options, reflecting a broader trend towards healthier eating and environmental consciousness. Additionally, the market is witnessing a surge in plant-based meat alternatives, catering to the growing number of flexitarians and vegetarians. Technological advancements in food production and supply chain management are also enhancing efficiency and traceability, further boosting consumer confidence. Moreover, export opportunities are expanding, particularly in Asian markets, due to the high reputation of Canadian meat for its safety and quality. Furthermore, the Canadian meat market is responding to changing demographics and lifestyles. With an aging population, there's a growing demand for convenient and ready-to-eat meat products, such as pre-marinated or pre-cooked options. Busy lifestyles are driving the popularity of meal kits and grab-and-go items, prompting meat producers to innovate in packaging and portion sizes. Health concerns, including the desire to reduce saturated fat and cholesterol intake, are encouraging the development of leaner meat products and alternative protein sources like poultry and seafood. Moreover, the COVID-19 pandemic has accelerated certain trends, such as online shopping and home delivery, as consumers seek safer and more convenient ways to purchase meat products.
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In the Canadian meat market, various product types, including beef, pork, poultry, and others, play distinct roles in consumption patterns and production processes. Beef, sourced primarily from cattle, is a staple protein in Canadian diets, utilized in a wide range of dishes such as steaks, burgers, and roasts. The production of beef involves raising cattle primarily for meat purposes, with different breeds and feeding methods influencing the flavor and quality of the final product. Pork, derived from pigs, is another essential component of the Canadian meat market, valued for its versatility and flavor profile. Pork is used in diverse cuisines and dishes, including sausages, bacon, ham, and ribs. Canadian pork production involves raising pigs specifically for meat, with specialized breeds and production systems catering to different market demands, such as lean cuts for health-conscious consumers or marbled cuts for premium markets. Poultry, which includes chicken and turkey, represents a significant portion of the Canadian meat market, valued for its affordability, lean protein content, and versatility in cooking applications. Chicken is the most consumed meat in Canada, used in a wide array of dishes ranging from grilled chicken breasts to fried chicken wings. Turkey is often consumed during holidays like Thanksgiving and Christmas, but its popularity is growing year-round due to its nutritional benefits and adaptability in recipes. Other types of meat in the Canadian market include lamb, veal, and game meats like bison and elk, although they represent smaller segments of overall consumption compared to beef, pork, and poultry. These alternative meats cater to niche markets, often prized for their unique flavors, nutritional profiles, and perceived sustainability benefits.
The meat market offers a variety of product types to consumers, catering to diverse preferences and needs. Frozen meat products are widely available in the Canada and offer convenience and longer shelf life. Frozen meats are typically packaged in vacuum-sealed bags or trays and are stored at sub-zero temperatures to maintain freshness. They include a range of options such as beef patties, chicken breasts, and pork chops, allowing consumers to stock up on their favorite cuts and utilize them as needed. Canned meat products provide an alternative option for long-term storage and convenience. Canned meats such as tuna, chicken, and corned beef are preserved using various methods such as canning and sterilization, ensuring extended shelf life without the need for refrigeration. These products are popular for their versatility and ease of use, often used in sandwiches, salads, and casseroles. Chilled meat products are fresh meats that have been refrigerated to maintain quality and extend shelf life. Chilled meats include cuts such as steaks, chops, and roasts, which are typically displayed in refrigerated sections at supermarkets and butcher shops. These products offer consumers the option to purchase fresh, high-quality meats for immediate consumption or short-term storage, providing flexibility in meal planning and preparation. Processed meat products encompass a wide range of items that have undergone various cooking, curing, or flavoring processes. Examples include sausages, bacon, deli meats, and hot dogs. Processed meats are popular for their convenience, flavor, and versatility, often used in sandwiches, pizzas, and appetizers. However, they can also contain added ingredients such as preservatives, flavorings, and fillers, prompting concerns about their nutritional content and health implications.
At the primary level, meat producers, including ranchers, farmers, and slaughterhouses, supply raw meat products such as beef, pork, poultry, and lamb. These products then enter the secondary distribution stage, where they are processed, packaged, and distributed to various wholesale and retail channels. Wholesale distributors play a crucial role in the distribution chain by purchasing bulk quantities of meat products from producers and selling them to retailers, such as grocery stores, supermarkets, and specialty meat shops. These distributors often specialize in specific types of meat products or serve particular regions, ensuring a diverse range of options for retailers and consumers. Retailers, including both brick-and-mortar stores and online platforms, serve as the final link in the distribution chain, offering meat products directly to consumers. Supermarkets and grocery stores are the primary retail outlets for meat products in Canada, providing a wide selection of fresh, frozen, and processed meats to meet consumer demand. Specialty meat shops and butcher shops cater to niche markets, offering high-quality cuts, artisanal products, and personalized service to discerning customers. In recent years, e-commerce platforms have emerged as a growing distribution channel for meat products, allowing consumers to purchase meat online and have it delivered to their doorstep. Online meat retailers offer convenience, expanded product selection, and the ability to reach customers beyond traditional geographic boundaries, contributing to the overall growth and evolution of the meat market in Canada. The functioning of these distribution channels in Canada relies on efficient logistics and transportation infrastructure to ensure timely delivery of meat products while maintaining quality and safety standards.
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Considered in this report
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029
Aspects covered in this report
• Frozen Fish and Seafood market with its value and forecast along with its segments
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Meat Product:
• Beef
• Chicken
• Pork
• Others
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By End User:
• Residential
• Commercial
By Sales Channel:
• Supermarket /modern retail/ hypermarket
• Independent Retailers / Departmental /convenience store
• On-line Shop
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Meat and Seafood industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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