Global Blister Packaging Market Outlook, 2028

"The pharmaceutical industry's growing desire for easy and tamper-proof packaging has increased demand for blister packaging. Furthermore, factors such as increased demand for unit dose packaging, OTC medicine sales, and monitored dosage systems for improving patient compliance are propelling market expansion. Furthermore, advances in technology in the pharmaceutical and food industries have enabled manufacturers to embed radio-frequency identification (RFID) tags in blister packets to facilitate supply-chain management. Furthermore, items such as child-resistant packaging with push-through, peelable, pressure-sensitive, and anti-lock mechanisms are changing manufacturing procedures. Other factors driving the market include an increase in the prevalence of lifestyle illnesses, an aging population, stringent regulatory requirements, and an increase in the need for generic pharmaceuticals. The quick shift in consumer preference for blister packaging, which is unit-dose packaging, for pharmaceutical items from traditional bottles Blister packing is utilized in the pharmaceutical and medical device industries. These containers are widely used in the consumer, industrial, and food industries. Furthermore, blister packaging uses fewer packaging resources, takes up less retail shelf space, and gives a superb hang-hook display. As a result, blister packs are less expensive than alternative packaging styles, such as hard bottles, making them cost-effective. Blister packaging is expected to develop rapidly in emerging economies such as Brazil, Russia, India, China, Colombia, and South Africa in the coming years as a result of improving demographics, rising household incomes, changing consumer lifestyles, and encouraging a rising preference for on-the-go products. These factors promote changes in lifestyle and will drive the demand for convenience in terms of packaging and use.

According to the research report, “Global Blister Packaging Market Outlook, 2028” published by Bonafide Research, the market is anticipated to cross USD 35 Billion by 2028, increasing from USD 24.58 Billion in 2022. The market is expected to grow with 6.32% CAGR by 2023-28. Consumer demand for pharmaceutical items has increasingly evolved away from traditional bottles and toward unit-dose blister packaging. Blister packs are used to package drugs and medical equipment in the healthcare industry. They have a variety of other applications in the culinary, industrial, and consumer goods industries. Blister packaging also provides an excellent hang-hook display, requires fewer packing resources, and takes up less shelf space. Blister packs are so much less expensive than other types of packaging, such as hard bottles, and thus more cost-effective. Buyers are shifting away from unit-dose packaging, such as standard pharmaceutical bottles, and toward blister packaging. Pharmaceutical blister packing is used in the healthcare business for drugs and medical devices. Furthermore, they are commonly employed in a variety of industrial, consumer, and food and beverage products. Blister packaging uses fewer packaging resources, takes up less space on retail shelves, and offers a superior hang-hook presentation. Blister packing is therefore less expensive than other packaging methods, including hard bottles, and is therefore more economical. In the blister packaging industry, there is a rising need for eco-friendly packaging options as environmental concerns gain traction. In order to lessen the environmental effect of blister packing, manufacturers are increasingly using eco-friendly materials, including recycled plastics and biodegradable substrates. This pattern is consistent with the global movement towards the adoption of more sustainable practices and the reduction of plastic waste. In today's cutthroat retail environment, product exposure and brand uniqueness are essential. Blister package makers are offering greater customization possibilities, allowing firms to develop unique packaging designs that stand out on the shelf. This tendency is especially noticeable in the consumer goods sector, where consumers' decisions are heavily influenced by visual appeal.

Based on report market is divided five major regions North America, Europe, Asia-Pacific, South America and Middle East & Africa. North America accounts for the largest market with significant market share.

Blister packaging is growing moderately in North America. The demand for blister packaging solutions is rising due to their high level of security. Blister package use has surged as a result of stricter regulations and rising demand from both consumers and producers. The industry has benefited from an increase in over-the-counter drug sales as well. The use of cutting-edge technology in blisters, including RFID (radio frequency identification tags) attached with a seal outside the packaging, is growing due to their capacity to offer personalised security across supply chains. Blister sample contamination only occurs when the barrier is breached, as can occur when a single pill or capsule is supplied or administered. One of the blister packaging market's distinguishing features in North America is its strict attention to regulatory compliance and safety regulations. The Food and Drug Administration (FDA) and other regulatory organizations have imposed strict guidelines, leading to the development of novel, child-resistant, and tamper-evident blister packaging solutions. As a result of this emphasis on safety and compliance, North America has emerged as a market leader in pharmaceutical and healthcare packaging, assuring consumers of the quality of their products. North America's retail and e-commerce sectors are among the largest and most competitive in the world. The blister packaging industry serves these industries by providing customized packaging solutions that improve product visibility and security while optimizing shelf space. The tamper-evident properties of blister packaging give a level of security that both retailers and consumers value. Additionally, the development of e-commerce has resulted in innovations in blister packaging for online sales, ensuring products remain intact during transportation, which is critical in reducing returns and enhancing consumer happiness. The blister packaging industry in North America is notable for its unwavering commitment to innovation and technical improvement.



Based on type market is segmented into carded, and clamshell. Carded type is significantly dominating the Global Blister Packaging market with highest market share. Furthermore based on materials market is segment into plastic, aluminium, paper and paper board and others. Plastic material is predicted to lead the blister packaging market globally with significant market share.

The product placed within the blister with a card sealed to it using adhesive or heat provides visibility, convenience, a cheaper cost, and protection for the product, which pushes demand for this segment even further. AAA or AA batteries, for example, are sold in blister packaging that includes a clear plastic blister and a cardboard backing. This package protects against damage and moisture while also allowing consumers to see the product information and batteries. The rise of the clamshell-type blister packaging market is attributed to its benefits, such as versatility, increased protection, and appealing packaging design. Clamshell packaging is easily customizable and can be created in any form or size desired. Furthermore, these packaging solutions can be customized by including graphics and logos on the packaging, allowing consumers to differentiate the products from their competitors. Carded blister packaging is frequently less expensive than alternatives such as clamshells or full plastic blisters. The use of a small plastic blister attached to a card backing lowers the amount of plastic required. This cost advantage is especially appealing to producers trying to reduce their packaging costs. Carded blister packing allows for extensive customization. Branding information, product facts, and marketing messages can be printed directly on the card by manufacturers. This level of customization distinguishes brands on store shelves, enhances brand identification, and provides critical information to customers.

Based on plastic material market is bifurcated into PVC/Vinyl/PVDC, PET, PE and others. PVC/ Vinyl/PVDC plastic material is majorly dominating the Global blister packaging market.

Excellent transparency is a need for blister packing and is provided by PVC, vinyl, and PVDC. When it comes to consumer products, retail packaging, and pharmaceuticals, where product visibility and presentation are crucial, clear plastic is a popular option since it lets customers see what's inside. These substances provide a shield against light, moisture, and oxygen, effectively protecting a variety of goods. This is especially crucial for products that are susceptible to environmental influences, such as food, electronics, and pharmaceuticals. Blister packaging is tamper-evident because PVC and PVDC materials can be tightly sealed. In sectors like medicine where safety is of the utmost importance, this feature guarantees that customers can trust the integrity of the product. Materials like PVC, vinyl, and PVDC are adaptable and can be moulded into a variety of sizes and forms, which makes them appropriate for a broad range of product kinds. Custom blister packaging can be made by manufacturers to satisfy the demands of several industries, including toys, hardware, and electronics. PVC is a material that is attractive to businesses that want to keep packaging costs down because it is comparatively inexpensive. Due in large part to this economic advantage, blister packing is widely used, particularly in consumer goods sectors where prices are crucial.

Based on technology market includes thermoforming and cold forming. Thermoforming technology is significantly dominating the market with highest market share. Based on end user segment market is segmented into healthcare, consumer goods, food, industrial goods and others. Healthcare industry is major end user of blister packaging.

The high degree of adaptability that thermoforming technology offers makes it appropriate for a variety of products in a variety of industries. Its supremacy in the blister packaging industry is largely due to its versatility. Thermoforming can be tailored to produce blister packs of different sizes and shapes, meeting the specific requirements of each product category, whether it is used to package food, electronics, consumer goods, or pharmaceuticals. In addition to giving businesses the freedom they need to stand out in a crowded market, the ability to customise packaging solutions for individual products guarantees that the packaging fulfils its main purpose. Pharmaceuticals, medical equipment, and diagnostic kits are examples of healthcare products that are frequently susceptible to environmental elements like light, moisture, and oxygen. In order to keep the contents stable and safe until they are used, blister packing offers an efficient barrier against these factors. Maintaining the effectiveness and safety of medical supplies requires this. Strict regulatory standards for patient information, labelling, and packaging apply to the pharmaceutical sector. Manufacturers can add important information in a compliant and well-organised way using blister packaging, including dose recommendations, expiration dates, barcodes, and safety warnings.

Market Drivers

• Rising Demand for Pharmaceuticals and Healthcare Products: One of the primary drivers of the global blister packaging market is the ever-increasing demand for pharmaceuticals and healthcare products. As the global population continues to grow and age, there is a higher requirement for medications, medical devices, and healthcare supplies. Blister packaging is preferred in the pharmaceutical industry due to its ability to provide tamper-evident and unit-dose packaging, ensuring the safety and accurate dosing of medications. The growth of the healthcare sector, coupled with the need for secure and patient-friendly packaging, has led to a surge in the adoption of blister packaging for both over-the-counter and prescription medications.

• Retail and Consumer Goods Industries: Blister packaging has gained significant traction in the retail and consumer goods industries, driven by factors such as visual appeal and cost-effectiveness. Retailers and consumer product manufacturers seek packaging that not only protects products but also enhances their marketability. Blister packaging provides excellent product visibility and branding opportunities, making it an attractive choice for various consumer goods, including electronics, hardware, toys, and cosmetics. The ability to customize blister packs to fit different products and sizes offers a versatile and cost-efficient solution for packaging in these industries..

Market Challenges

• Environmental Concerns and Sustainability: One of the major challenges facing the blister packaging market is the increasing emphasis on environmental sustainability. Blister packaging often involves the use of plastics, and concerns about plastic waste and its impact on the environment have led to calls for more sustainable alternatives. Manufacturers are under pressure to reduce plastic content in blister packaging, explore recyclable and biodegradable materials, and improve recycling infrastructure. Meeting environmental standards and consumer expectations while maintaining the functionality and cost-effectiveness of blister packaging presents a significant challenge to the industry.

• Regulatory Compliance and Quality Assurance: Compliance with stringent regulations is another substantial challenge in the blister packaging market, particularly in industries like pharmaceuticals and food. Regulatory requirements for labeling, safety, and tamper-evidence are continually evolving, and non-compliance can lead to significant consequences. Manufacturers must invest in quality control, advanced machinery, and serialization technologies to meet these regulatory standards. Additionally, ensuring product quality, consistency, and security throughout the packaging process remains a challenge as the market evolves and faces increasing scrutiny.

Market Trends

• Sustainable Packaging Solutions: The global shift toward sustainability has led to a prominent trend in the blister packaging market. Manufacturers are increasingly incorporating eco-friendly materials and exploring innovative designs to minimize the environmental impact of blister packaging. This includes the use of recycled plastics, biodegradable substrates, and reducing the overall plastic content in blister packs. Sustainable packaging options are becoming more prevalent as consumers demand eco-conscious choices.

• Smart Packaging and Serialization: The integration of smart packaging technologies, such as RFID and QR codes, is a significant trend in the blister packaging market. These technologies enable traceability, authentication, and supply chain optimization. Serialization, in particular, is crucial in industries like pharmaceuticals to combat counterfeiting and ensure product safety. The trend toward smart packaging aligns with the growing emphasis on digitalization and data-driven solutions across various sectors.

Competitive Landscape

Amcor plc, WestRock Company, Sonoco Products Company, Klöckner Pentaplast, The Dow Chemical Company, Constantia Flexibles, E.I. du Pont de Nemours and Company, UFlex Limited, Honeywell International Inc., Huhtamaki Oyj, VisiPak, Inc, CPH Group, Winpak Ltd, Tekni-Plex, Inc., CCL Industries Inc., Bilcare Ltd, Placon Corporation, Rohrer Corporation, AptarGroup, Inc., Nelipak Corporation.

Considered in this report:

• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:

• Global Blister Packaging market Outlook with its value and forecast along with its segments
• Region & Country-wise Blister Packaging market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Regions & Countries covered in the report

• North America (United States, Canada, Mexico)
• Europe (Germany, United Kingdom, France, Spain, Italy, Russia)
• Asia-Pacific (China, Japan, India, Australia, South Korea)
• South America (Brazil, Argentina, Colombia)
• Middle-East & Africa (UAE, Saudi Arabia, South Africa)

By Type:

• Carded
• Clamshell

By Materials:

• Plastic
• Aluminium
• Paper and Paper Board
• Others

By Plastic:

• PVC/Vinyl/PVDC
• PET
• PE
• Others

By Technology:

• Thermoforming
• Cold Forming

By End Users:

• Healthcare
• Consumer Goods
• Food
• Industrial Goods
• Others

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience:

This report can be useful to industry consultants, manufacturers, suppliers, associations, and organisations related to the Blister Packaging industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.







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