North America Olive Oil Market Outlook, 2028

The market for olive oil in North America has seen tremendous development and change recently, reflecting shifting consumer preferences and rising knowledge of the health advantages of olive oil intake. The United States and Canada are the main users of olive oil in North America, which has historically been dominated by Mediterranean nations. Demand in this industry has increased dramatically as a result of reasons like the rising popularity of Mediterranean cuisine, the rise of heart-healthy consumers looking for alternatives to other cooking oils, and the expanding popularity of gourmet and specialty foods. The perception of olive oil as a healthier alternative to other cooking oils in North America is one of the major factors influencing the market for olive oil. Monounsaturated fats and antioxidants, which are abundant in olive oil and are thought to support cardiovascular health and lower the risk of chronic diseases, In place of less healthy options like vegetable or canola oil, as more customers become health-conscious, olive oil is becoming the favoured cooking oil choice. Mediterranean cuisine is becoming increasingly popular in North America, which is another change in the region's gastronomic environment. This culinary craze has increased demand for premium olive oils, particularly extra virgin olive oil, which is praised for its superior flavor and health advantages. Olive oil is a staple in Mediterranean cuisine. Consumers are now willing to pay a premium for authentic, high-quality olive oils from various regions, such as Italy, Spain, Greece, and California. The demand for olive oil in North America is fueled by both its health advantages and the rising popularity of gourmet and specialty cuisine. The trend of consumers discovering unusual and exotic flavors is ideal for olive oil. In response, producers are providing a variety of flavored and infused olive oils to suit a variety of tastes and preferences. To improve the flavor characteristics of various dishes, these flavored oils are frequently drizzled over them or used as salad dressings or dipping sauces. According to the research report "North America Olive Oil Market Outlook, 2028," published by Bonafide Research, the North America Olive Oil market was valued at more than USD 2 Billion in 2022. The market has a specific place for North America. The growing recognition for premium, regionally produced olive oils in the North American olive oil market, especially in California, is one of its distinguishing characteristics. California has become a prominent player in the world's olive oil market thanks to the state's climate, which is similar to that of the Mediterranean. Californian olive oils, frequently referred to as "California Extra Virgin Olive Oil," are competitive with their European counterparts due to their superior quality. Furthermore, consumers have a variety of options thanks to North America's specific preference for flavored and infused olive oils. These specialty oils are available in a variety of flavors, including versions with garlic, basil, lemon, and even chili peppers. This variety in cuisines is a reflection of North America's thriving food culture, where people are eager to try new flavors and foods. Such flavored olive oils have become a mainstay in gourmet cooking, used in marinades, salad dressings, and as a finishing touch for a variety of foods to provide depth and complexity. North America stands out not only for its thriving olive oil industry but also for the rising popularity of the health advantages of olive oil use. Consumers who are heart-healthy have welcomed olive oil as a heart-healthy substitute for conventional cooking oils in the area, which has contributed to its increased popularity. This health-focused strategy fits with North America's greater emphasis on nutrition balance and overall wellbeing. The region also stands out for its extensive selection of flavored and infused olive oils, which cater to a wide range of culinary preferences and a rising understanding of the health benefits of olive oil. As a result, the olive oil industry in North America is constantly developing and providing consumers with a distinctive range of high-quality, savory, and health-conscious options.

Based on report market is segmented into three major countries, United States, Canada and Mexico. Among them market is majorly dominated by United States with significant market share. In recent years, the olive oil market in the United States has undergone spectacular transformations, evolving from a niche product to a key player in the American culinary landscape. As health-conscious consumers seek out healthier cooking and dining options, olive oil has become a kitchen staple across the country. This transition has been fueled not just by its well-known Mediterranean origins but also by its various health benefits and adaptability to a variety of cuisines. The market has gotten more discerning as consumers become more aware of the distinctions in quality and authenticity among various olive oil brands, making it a fascinating and dynamic industry to investigate. The United States is a melting pot of cultures and cuisines. This diversity in culinary preferences and customs has led to a significant demand for olive oil because it is a versatile cooking ingredient used in a broad variety of recipes, from Mediterranean to Asian and Latin American cuisines. The United States has a thriving gourmet and foodie culture that places an emphasis on premium, handcrafted and genuine food goods. Due to the rising demand, extra virgin and premium olive oils—which are widely used in gourmet cookery and beloved by discerning consumers-have become more popular. The Mediterranean diet, which incorporates olive oil as a key component, has gained popularity in the United States due to its alleged health benefits. Based on nature market is segmented into conventional and organic. Conventional type is dominating the market of North America with significant market share. Several factors contribute to conventional olive oil's continued dominance in the North American market. Consumers have historically connected olive oil with a sense of authenticity and purity. Particularly revered for its minimum processing, extra virgin olive oil is a mainstay in Mediterranean cooking and a representation of pure, unadulterated deliciousness. When compared to more heavily processed vegetable oils, this notion of authenticity appeals to customers looking for a real, undisturbed product. Additionally, olive oil's traditional status fits with North America's greater trend toward healthy eating. The potential health benefits of olive oil, which is high in monounsaturated fats and antioxidants and may lower the risk of heart disease, are well known. Olive oil has been able to hold onto its status as a top option in the market because of its reputation as a healthy, all-natural alternative for cooking oils. In addition to these consumer-driven elements, industry groups and regulatory norms have been crucial in preserving the traditional status of olive oil in North America. To preserve the integrity of the market, organizations like the North American Olive Oil Association (NAOOA) and the United States Department of Agriculture (USDA) encourage strict labeling rules and quality standards to maintain the integrity and authenticity of olive oil products, ensuring that consumers can trust what they are purchasing. Based on End-User market is divided into household, industrial and food service industries. Among them market is majorly dominated by household end-users in North America. Furthermore, the distribution channel of the market includes convenience stores, hypermarket / supermarket, direct sales, online and others. In domestic kitchens all over the continent, olive oil has firmly established itself as a multipurpose and indispensable component. Olive oil is used in many homes for salad dressings, marinades, dipping sauces, and even as a condiment in addition to cooking. Due to its many uses, it is a standard in everyday cooking and dining, which greatly contributes to the dominance of household end users. In North American families, there has been a growing trend toward healthier eating and a move away from less nutritious cooking oils. Many people are aware of the many health advantages of olive oil, especially extra virgin olive oil, including its heart-healthy monounsaturated fats and antioxidant qualities. As a preferred option for cooking and food preparation, olive oil has become more popular among health-conscious consumers. Additionally, the rise of Mediterranean cuisine and the adoption of Mediterranean dietary patterns in North America have played a pivotal role in the dominance of household end-users. Many Mediterranean dishes and recipes call for olive oil as a primary ingredient, and as these culinary traditions gain popularity, consumers are more inclined to incorporate olive oil into their home cooking. Convenience stores are the key distribution channel for olive oil in North America. Significant urbanization and a shift to busy lives have taken place in North America. Many consumers, particularly those who reside in cities, lack the time necessary for lengthy food shopping. These customers' demands are met by convenience stores, which are frequently found in highly populated regions or close to businesses and offer essentials like olive oil in places that are convenient for them to obtain throughout their daily routines. Olive oil is often available in smaller packing sizes in convenience stores, which appeals to customers who might not want to buy a big bottle. Smaller sizes fit the requirements of many city dwellers and are perfect for single households or those with little storage space.

Considered in this report • Geography: North America • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • North America Olive Oil with its value and forecast along with its segments • Country-wise Olive Oil market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Countries covered in the report • United States • Canada • Mexico By Nature: • Conventional • Organic By End-User: • Domestic • Industrial • Food Service By Distribution Channel: • Convenience store • Hypermarket/Supermarket • Direct Sales • Online • Others The approach of the report This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations and organisations related to the Olive Oil industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.