Europe has emerged as a dynamic and thriving market for plant-based creamers, mirroring a global shift towards healthier, sustainable, and dairy-free alternatives. This paradigm shift is propelled by a convergence of factors, including a surge in health consciousness, environmental awareness, and a growing consumer base seeking vegan and lactose-free options. The European plant-based creamer market boasts an impressive array of offerings sourced from a variety of plant-based ingredients such as almonds, soybeans, oats, and coconuts. These creamers have become a staple in coffee shops, households, and culinary establishments across the continent, transcending regional boundaries with their versatility and wide-ranging applications. A pivotal force behind the ascent of plant-based creamers in Europe is the region's heightened emphasis on health and wellness. With an increasing number of consumers looking to reduce their intake of saturated fats and cholesterol, plant-based creamers, known for their lower levels of these dietary components, have emerged as an attractive and nutritious alternative. Additionally, concerns surrounding the environmental impact of traditional dairy production have led to a surge in demand for plant-based options. European consumers are increasingly aligning their dietary choices with sustainability goals, as plant-based creamers are generally perceived as a more eco-friendly option, requiring fewer resources and emitting fewer greenhouse gases. Europe's plant-based creamer market is characterised by a culture of innovation and diversity. Manufacturers in the region have undertaken significant strides in developing creamers that not only replicate the creamy texture of traditional dairy but also offer a spectrum of appealing flavors. From the nutty richness of almond-based creamers to the creamy depth of soybean varieties, the European market is a melting pot of taste experiences. This diversity allows consumers to experiment with different flavour profiles, elevating their beverages and culinary creations.
According to the research report, "Europe Plant-Based Creamer Market Outlook, 2028," published by Bonafide Research, the Europe plant-based creamer market is anticipated to grow 2028. Consumers are increasingly seeking dairy alternatives to reduce their intake of saturated fats and cholesterol, and plant-based creamers are often perceived as a healthier choice. With concerns about obesity and diet-related health issues on the rise, consumers are turning to plant-based options to make more informed and health-conscious dietary choices. Europe has witnessed a significant increase in the adoption of vegan and lactose-free diets. Plant-based creamers align perfectly with these dietary preferences, offering consumers a dairy-free and vegan-friendly option to enhance the taste of their beverages. As consumers become more aware of the ethical and environmental implications of their dietary choices, plant-based creamers become a natural choice for those seeking to reduce their impact on the planet. Sustainability is a driving force in the European plant-based creamer market. Many consumers are concerned about the environmental impact of traditional dairy farming, which includes factors such as greenhouse gas emissions, land use, and water consumption. Plant-based creamers are seen as a more sustainable option, as they generally have a lower carbon footprint, require fewer resources, and generate fewer environmental pollutants. The European market is characterised by a diverse range of plant-based creamer flavours and formulations. Manufacturers have invested in research and developments to create creamers that not only offer the creamy texture consumers desire but also a wide array of flavours to cater to diverse tastes. This innovation in flavour profiles, including options like vanilla, hazelnut, and coconut, enhances the overall appeal of plant-based creamers.
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Based on the nature types, which include organic and conventional, European consumers have an increasing awareness of the importance of organic and natural products for their health. Organic plant-based creamers are perceived as a healthier choice compared to conventional creamers because they are made from organic ingredients that are free from synthetic pesticides, herbicides, and genetically modified organisms (GMOs). This aligns with the health-conscious mindset of many European consumers, who seek products that are minimally processed and free from chemical additives. The presence of official organic certifications, such as the European Union's "EU Organic" label, provides consumers with confidence in the authenticity and quality of organic products. The visibility of these certifications on organic plant-based creamer packaging assures consumers that the product meets rigorous organic standards. Organic products have gained a reputation for being trustworthy and transparent. Consumers believe that organic labelling ensures the absence of synthetic chemicals and a commitment to responsible farming practices. This trust in organic products encourages consumers to choose organic plant-based creamers over non-organic alternatives.
In terms of the form types, which include powder and liquid, powdered plant-based creamers are highly convenient and have a longer shelf life compared to their liquid counterparts. They do not require refrigeration, making them easy to store and transport. This convenience aligns with the busy lifestyles of many Europeans, who seek quick and hassle-free options for enhancing the taste of their beverages. Powdered creamers offer consumers greater control over the amount they use, allowing them to customise the flavour and creaminess of their beverages to their liking. This flexibility appeals to those who prefer to tailor their coffee or tea to specific taste preferences. Powdered creamers come in a wide range of flavours, including classic options like vanilla and hazelnut as well as more innovative choices. This variety allows consumers to experiment with different flavour profiles and discover new tastes. Powdered creamers are designed to dissolve easily in hot or cold beverages, ensuring a smooth and consistent texture. Their ability to mix seamlessly enhances the overall beverage experience. Based on the source types, they include soy milk, almond milk, coconut milk, and others. Soy milk is nutritionally rich, providing a good balance of protein, healthy fats, and carbohydrates. It is often fortified with essential vitamins and minerals, making it a nutritionally attractive choice for consumers who seek a creamer that offers more than just flavour and creaminess. Soy milk is known for its relatively high protein content compared to other plant-based milk alternatives. This higher protein content is appealing to consumers looking to incorporate more protein into their diets, especially in the morning when they commonly use creamer in coffee or tea. Soy-based foods and beverages have a long history in many parts of the world, including Europe. This cultural acceptance has contributed to the steady demand for soy milk and soy-based products.
Distribution channels include hypermarkets and supermarkets, convenience stores, e-commerce, and others. Europe has a fast-paced lifestyle, with many people constantly on the move. Convenience stores cater to this lifestyle by offering quick and easy access to a variety of products, including plant-based creamers. Consumers can conveniently grab a coffee or tea and enhance it with a plant-based creamer while on their way to work or other activities. European cities are experiencing increased urbanisation, leading to smaller living spaces and less storage capacity. This trend has made convenience stores an attractive option for purchasing daily necessities, as consumers can buy products in smaller quantities when needed, reducing the need for storage at home. European cities are experiencing increased urbanisation, leading to smaller living spaces and less storage capacity. This trend has made convenience stores an attractive option for purchasing daily necessities, as consumers can buy products in smaller quantities when needed, reducing the need for storage at home. Convenience stores are quick to adapt to emerging food and beverage trends. As plant-based creamers gain popularity, convenience stores are responding by incorporating these products into their offerings.
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Manmayi Raval
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Based on the countries included in this report, UK, Germany, France, Italy, Spain, and Russia, among which Germany contributes the most significant market share, the populace of Germany is becoming more and more interested in dairy alternatives. Products that are lower in saturated fats, cholesterol-free, and acceptable for a variety of dietary choices, including vegan and lactose-free diets are prioritised by German consumers. Plant-based creamers go well with these wholesome decisions. Germans are very mindful of the environment, and they are worried about how food production affects the environment. Plant-based creamers are thought to be more ecologically friendly than conventional dairy creamers, particularly those produced from renewable sources like soy or oats. Germany has a long history of vegetarianism and a significant culture of eating meals that are made from plants. Because people are more willing to try and include plant-based creamers into their daily routines as a result of this cultural acceptability, plant-based creamers have an easier time competing in the market.
Considered in this report
• Geography: Europe
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Europe Creamer with its value and forecast along with its segments
• Country-wise Creamer market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
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By Distribution Channel:
• Convenience store
• Hypermarket/Supermarket
• E-Commerce
• Others
The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Sesame Oil industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.
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