North America Plant-based Yogurt Market Outlook, 2028

In recent years, the North American plant-based yogurt market has witnessed tremendous development and transformation, reflecting shifting consumer tastes toward healthier and more sustainable food options. Plant-based yogurt comprised mostly of components such as almond, soy, coconut, and cashew, has grown in popularity as an alternative to regular dairy yogurt. Several important reasons have led to the growth of this industry. Consumers are looking for dairy-free options as they become more aware of the health benefits of plant-based diets. Plant-based yogurt has a number of nutritional benefits, including being lactose-free, low in saturated fat, and frequently fortified with vital vitamins and minerals. This attraction to health-conscious customers has resulted in increased demand for plant-based yogurt alternatives. Furthermore, the rising frequency of lactose intolerance and dairy allergies among the general population has boosted the popularity of plant-based yogurt. Customers who were previously unable to consume traditional dairy yogurt can now find a variety of plant-based alternatives that meet their dietary requirements. Furthermore, environmental and ethical issues have influenced the rise of the plant-based yogurt sector. Consumers are becoming more conscious of the environmental effects of their food choices, and they are drawn to plant-based products since they emit fewer greenhouse gases and require less water than conventional dairy production. Concerns over animal cruelty have also motivated many people to convert to plant-based alternatives, which has contributed to the market's growth. Market participants have responded to the increase in demand by developing new flavors and formulas, improving the taste and texture of plant-based yogurt, and increasing distribution channels. This has resulted in a highly competitive marketplace with a large range of options available to consumers, pushing market expansion even further.

According to the research report, “North America Plant-based Yogurt Market Outlook, 2028” published by Bonafide Research, the market is anticipated to grow during the forecast period. The North American market is distinguished by a strong emphasis on flavor innovation. Manufacturers are always introducing new flavors, ranging from classics like vanilla and strawberry to unusual and trendy selections like mango habanero or matcha green tea. This dedication to flavor variety means that consumers may select plant-based yogurts that suit their own taste preferences. Furthermore, North American manufacturers have been pioneers in supplementing plant-based yogurts with critical vitamins, minerals, and probiotics, ensuring that these products not only taste wonderful but also provide significant health advantages. Many plant-based alternatives are designed to resemble the smoothness and texture of regular dairy yogurt, making the transition to plant-based alternatives easier for customers. Another notable feature of the North American plant-based yogurt sector is its commitment to sustainability. Many firms emphasize using locally produced foods and sustainable packaging, which aligns with the region's growing emphasis on environmentally responsible decisions. This environmentally sustainable approach appeals to environmentally aware consumers, adding to the distinctiveness of plant-based yogurt in the North American market. Furthermore, North America has seen an increase in the number of artisanal and small-batch plant-based yogurt manufacturers who offer niche and premium goods to the discerning consumer seeking handcrafted and distinctive flavors. This artisanal category gives the market depth and character, making it a fascinating and changing landscape for both producers and customers.

Based on report market is categorized in three major countries, United States, Canada and Mexico. Among them United States is leading the market with significant market share. The United States has a large and diversified consumer base that is becoming more health-conscious and environmentally conscious. This growing trend toward healthier and more sustainable food options has increased demand for plant-based alternatives, such as yogurt. The sheer scale of the United States market, both in terms of people and economic power, provides a tremendous demand pull, attracting a slew of manufacturers and brands eager to enter this lucrative market. The United States has a thriving and inventive food business, with many well-known dairy and plant-based food companies. These businesses have the resources and skills to effectively study, create, and sell plant-based yogurt products. Their expenditures in research and development have resulted in a wide range of plant-based yogurt options that cater to different tastes and dietary preferences, further expanding the market's appeal. Furthermore, the regulatory framework in the United States has been very supportive of the plant-based food business, enabling the creation and marketing of plant-based yogurt products with greater ease than in other nations. This legislative backing has encouraged both established and developing brands to invest in the plant-based yogurt sector, which has increased competitiveness and product innovation. The US also has a strong consumer culture of experimentation and openness to new culinary trends. Americans are generally open to experimenting with new and different flavors and food concepts, making it a perfect market for plant-based yogurt producers to launch new products.
Based on product type market is segmented into soy, almond, rice and others.

The plant-based yogurt industry in North America has grown and diversified significantly in recent years, indicating rising consumer demand for dairy-free alternatives. Almond-based yogurt is one of the most popular product types in this category, with brands like Almond Breeze, Silk, and So Delicious leading the way. Almond yogurt is popular due to its smooth, creamy texture and nutty flavor profile. Soy yogurt, a long-standing choice in the plant-based yogurt landscape, remains a staple, with brands like Silk, Stonyfield, and Daiya offering a variety of tastes and styles to suit a wide spectrum of consumer preferences. Coconut milk yogurt is another significant contender in the plant-based yogurt landscape. Coconut yogurt is popular among vegans and those with lactose intolerance because of its tropical flavor and smooth texture. Oat-based yogurt has also made a splash, with brands like Oatly, Silk, and Chobani focusing on the creamy texture and naturally sweet flavor of oats. This product type has gained popularity because of its sustainability and adaptability to a wide range of diets.
The distribution channel of the market includes hypermarkets and supermarkets, convenience stores, e-commerce and others.

Plant-based yogurt products are majorly distributed through hypermarkets and supermarkets and is expected to dominate the market during the forecast period as well. Hypermarkets and supermarkets have a huge network of locations throughout North America, making them easily accessible to a large section of the population. Because of their extensive reach, plant-based yogurt products are easily accessible to a diverse spectrum of consumers, including those in urban, suburban, and rural settings. These large merchants frequently devote a significant amount of shelf space to numerous food categories, including dairy alternatives. This allows them to offer a comprehensive range of plant-based yogurt brands, tastes, and styles, appealing to a wide range of consumer preferences and dietary requirements. Supermarkets and hypermarkets have a well-established supply chain infrastructure, ensuring a continuous and dependable flow of plant-based yogurt products to fulfill consumer demand. These establishments provide customers with a one-stop shopping experience where they may find a variety of products, including dairy, dairy alternatives, and other consumables. This convenience encourages buyers to look into plant-based options while they finish their shopping list.



Considered in this report
• Geography: North America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• North America Plant-based Yogurt with its value and forecast along with its segments
• Country-wise Plant-based Yogurt market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report
• United States
• Canada
• Mexico

By Product Type:
• Soy
• Almond
• Rice
• Others

By Distribution Channel:
• Hypermarkets and Supermarkets
• Convenience Stores
• E-Commerce
• Others

The approach of the report
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations and organisations related to the Plant-based Yogurt industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.