Global Spices & Herbs Market Outlook, 2028

The global spices and seasoning herbs industry is a vibrant and essential sector that plays a pivotal role in enhancing the flavours and aromas of cuisines worldwide. Spices and herbs have been an integral part of human history, used not only for culinary purposes but also for medicinal and cultural significance. As consumers increasingly explore diverse and flavorful cuisines, the demand for a wide array of spices and herbs has surged across the globe. The industry encompasses a vast range of products, including popular spices. Spices and seasoning herbs are sourced from different parts of the world, each boasting a unique flavour profile and health benefits. The global spices and seasoning herbs industry thrives on factors such as changing consumer preferences, culinary tourism, and a growing focus on health and wellness. As the world becomes more interconnected, international trade and logistics play a crucial role in ensuring the availability and accessibility of these flavorful ingredients to consumers in all corners of the globe. Amidst this dynamic landscape, the industry is continually evolving, with innovation in cultivation, processing, and packaging techniques, as well as the emergence of novel spice blends and ready-to-use seasoning products. The global spices and seasoning herbs industry remains an essential cornerstone of the global food and beverage sector, captivating the senses and enriching culinary experiences worldwide. The growing taste for tasty and distinctive cuisines, the expansion of fast food and packaged food businesses, and the evolving consumer preference for healthier and more natural goods are driving the demand for spices and seasonings. The spice and seasoning sector is worth billions of dollars because people want a variety of flavour alternatives for their meals and are ready to pay a premium for high-quality, premium spices and seasonings. These goods are available in a variety of formats, including whole spices, ground spices, mixes, rubs, marinades, and sauces. Convenience food manufacturers use these features to improve the flavour and quality of their goods as well as extend the shelf life of their products. Furthermore, customer readiness to try new flavours and greater interest in ethnic foods are the outcomes of expanded product possibilities and sales.

According to the research report "Global Spices and Seasoning Market Outlook, 2028," published by Bonafide Research, the Global spice and Seasoning market is anticipated to cross USD 30.45 Billion by 2028, increasing from USD 22.07 Billion in 2022. The market is expected to grow at a 5.61% CAGR by 2028. As globalisation and travel continue to connect cultures, consumers are increasingly open to exploring diverse cuisines and flavours from around the world. This growing culinary diversity drives the demand for a wide range of spices and seasoning herbs to enhance and elevate global dishes. Health-conscious consumers seek natural and flavorful alternatives to enhance their meals. Many spices and herbs are perceived to have potential health benefits, such as antioxidant properties or anti-inflammatory effects, encouraging their inclusion in everyday cooking. As urbanisation increases and people lead busier lives, there is a rising demand for convenient and time-saving food solutions. Ready-to-use spice blends and seasoning mixes cater to the needs of busy consumers, making cooking easier without compromising on flavour. Further, culinary tourism and the influence of social media have exposed people to a diverse array of cuisines and flavours. Consumers are inspired to replicate these international dishes at home, fueling the demand for a broader range of spices and herbs. The growth of the food industry, including restaurants and foodservice establishments, increases the demand for spices and seasoning herbs. Chefs use a variety of spices to create distinctive and innovative dishes, influencing consumer preferences. Based on the product types, which include Spices and Herbs, at a global level, the Spices have the highest market share. Spices offer a diverse range of flavours, from mild and aromatic to bold and pungent. Each spice brings its own unique taste profile, allowing chefs and home cooks to create an extensive array of dishes and flavour combinations. The global spice trade ensures that spices from different regions are available in markets around the world. Improvements in transportation and logistics enable easy access to a wide variety of spices. In the future, the herbs will grow at the highest growth rate. Herbs are in high demand for both treating and preventing chronic disorders. Herbs aid in the treatment and management of diabetes, heart disease, and cancer. They also have anti-tumour, anti-inflammatory, and blood clot-reducing effects. Additionally, culinary herbs are used to flavour and provide colour to a range of dishes. In the meantime, spices are becoming more popular since they provide a number of health benefits. For instance, certain spices can reduce blood sugar levels and treat inflammation, in addition to their other health advantages.



Based on the report, the Global spice and Seasoning herbs market is segmented into five regions, including North America, Europe, Asia Pacific, South America, the Middle East, and Africa. At the global level, Asia Pacific is the leading market, and Europe is the second-highest spice, seasoning, and herb market. European cuisine, including French, Italian, Spanish, Indian, and Middle Eastern influences, has a global impact. Spices and seasoning herbs play a crucial role in defining the taste profiles of these cuisines, leading to their widespread popularity. Europe has a long history of spice trading and exploration. The Age of Exploration in the 15th and 16th centuries was driven, in part, by the search for valuable spices, leading to cultural exchanges and influences from different parts of the world. European consumers are increasingly health-conscious and are seeking natural and wholesome ingredients for their meals. Many spices and herbs are perceived to have health benefits, contributing to their popularity. Further, Europe is known for its innovations in the food industry, and this extends to the spice and seasoning sector. The region sees the development of new spice blends, ready-to-use seasoning mixes, and premium spice products.

Based on the spices segment, pepper, ginger, cinnamon, cumin, turmeric, coriander, cardamom, cloves, nutmeg, mace, Mustard powder, and others At the global level, the pepper is leading the market with the highest market share. The developing prevalence of the flavour that pepper gives and rising shopper attention to its medical advantages are driving the section's development. The rising emphasis of pepper-delivering nations on digitalization is supposed to help further development. For example, Olam Global produces dark pepper in Vietnam and Brazil using a coordinated, savvy agribusiness framework. Programmed trickle water systems, weather conditions stations, and ongoing observation are all important for this framework. The advantages of such programming arrangements will be numerous. It will guarantee constant checking and the assurance of items, which is additionally anticipated to add to the fragment's development. Further, ginger holds a significant market share at the global level. Ginger is a versatile spice that is extensively used in cuisines worldwide. It has a distinctive and pungent flavour, making it an essential ingredient in both sweet and savoury dishes. Further, ginger is used in a variety of culinary applications, such as stir-fries, curries, soups, sauces, marinades, and desserts. Its unique flavour profile adds depth and complexity to dishes. As well, ginger is a popular spice in many cultures and regions, from Asia to the Americas, Europe, Africa, and the Middle East. Its widespread usage contributes to its significant market presence.

Based on the herb types, there are garlic, Oregano, Mint, Parsley, Rosemary, Fennel, Basil, thyme, and others. Among them, garlic holds the highest market share. Garlic is a highly versatile herb that is used in a wide range of cuisines around the world. Its strong flavour adds depth and complexity to dishes, and it can be used in various forms, such as fresh cloves, minced, powdered, or as garlic oil. Garlic has been associated with numerous health benefits. It contains compounds like allicin, which has antimicrobial and antioxidant properties. It has been traditionally used for medicinal purposes and is believed to have positive effects on heart health and the immune system. Furthermore, Garlic has a long history of use in various cultures and traditional medicine systems. This has led to its incorporation into many traditional dishes and remedies, further increasing its global popularity. Further, oregano will grow at the highest CAGR rate. Oregano is a popular culinary herb used in various cuisines around the world, especially in Mediterranean and Italian dishes. Its distinctive flavour and aroma make it a sought-after ingredient in sauces, pizzas, pasta dishes, and more. As consumers become more conscious of their food choices, there is a rising demand for organic and natural herbs and spices. Oregano, when grown organically, can appeal to this segment of the market.

The application segment includes meat and poultry products, Snacks and convenience foods, Soups, sauces, and dressings, bakery and confectionery, frozen products, beverages, and others. The meat and Poultry products segment is expected to account for the largest revenue share during the forecast period. This is due to the increasing preference of consumers to eat healthy food products and protein-rich diets cooked using spices, such as oregano, black pepper, chilli powder, and herbs and spices, which are used for poultry seasoning as well as marinades. The rising populace, changing way of life patterns, and ascent of extra cash by individuals, especially in creating economies like China, India, and Brazil, have prompted expanded utilisation of bites and accommodation food items. Soups, sauces, and dressings will grow at the highest growth rate in the future. As people have more exposure to international cuisines, their tastes have diversified, leading to an increased demand for exotic and traditional flavours in their everyday meals. Spices and herbs are essential components in many global cuisines, and this trend is likely to drive their use in soups, sauces, and dressings. The busy lifestyle of consumers has led to an increasing preference for convenience foods. As ready-to-eat soups, sauces, and dressings gain popularity, manufacturers are incorporating a wider variety of spices and herbs to cater to diverse taste preferences. Furthermore, the rise of e-commerce platforms and improved global distribution networks has made it easier for consumers to access a wide range of products, including those with exotic spices and herbs, leading to increased demand.

The worldwide spice and seasoning market has been divided into two categories, conventional and organic. Conventional types are leading the market at the global level; some conventional spices are relatively easy to cultivate, and their production is well-established in several countries. This ensures a stable supply chain and availability throughout the year. Conventional spices are often more affordable compared to some rare or specialty spices. This affordability makes them accessible to a broader consumer base. Furthermore, conventional spices are widely used in the food processing industry to add flavour to various packaged and processed foods, including soups, sauces, ready-to-eat meals, snacks, and more. This demand from the food industry further contributes to their market dominance. Over the projection period, the organic segment is predicted to grow at a high rate in terms of revenue CAGR. The growing demand for organic goods is related to consumers understanding of the advantages of spices. India, China, and Vietnam are now the top exporters of organic spices, and demand for organic spices is likely to rise further. Certified organic spices grown with natural manure and compost use fewer pesticides and toxic agricultural chemicals, making them more nutritious and healthful. Based on the distribution channels, which include foodservice and Retail, at the global level, retail will account for the largest revenue share in 2022. Retail distribution channels, such as supermarkets, hypermarkets, and grocery stores, have an extensive network of outlets that cover both urban and rural areas. This broad reach allows them to access a large and diverse consumer base. Furthermore, Retail stores offer convenience to consumers by providing a one-stop-shop experience for a wide range of products, including spices and herbs. Consumers can easily find and purchase these items during their routine grocery shopping. Further, the foodservice industry has been experiencing growth globally, driven by factors like urbanisation, rising disposable incomes, and changing consumer lifestyles. As more people dine out or order food from restaurants, the demand for spices and herbs used in food preparation and seasoning increases.

Recent Development:

• Jul-2021: Bart Ingredients, a subsidiary of Fuchs unveiled Mouthwatering Mashups Collection, which provides creative flavors, extraordinary textures, and sensory experience. Additionally, Mouthwatering Mashups Collection contains the seasoning mixture such as Essence of Citrus Finishing Salt, Chili Cheese Monkey Bread, Buffalo Chicken Tikka Masala Dip, and Red Pepper & Lime Tingle Seasoning. Moreover, sweet dessert changed savory to a prickling mouthfeel, customers would be attracted to these new flavor twists.

• In May 2021, Olam Food Ingredients (OFI) announced the acquisition of leading US private-label spices and seasonings manufacturer, Olde Thompson. The acquisition would build on a 15-year partnership with Olde Thompson and mark a significant milestone for OFI’s spices business.

• In February 2021, Kerry announced the acquisition of Jining Nature Group, a leading manufacturer of savory flavors and seasonings in China. This acquisition will bring a wide range of authentic local and regional
taste technologies and application capabilities to the Kerry portfolio.

• July 2022: The Kerry Group announced on April 1 that it had purchased Natreon, a manufacturer of specialised ingredients. Natreon increased its emphasis on Ayurvedic botanical ingredients in order to offer a wide range of speciality constituents on a scale. Among its patented ingredients, Natreon also produces Sensoril.
The Start-Up Ecosystem:

• Founded in 2017, Burlap and Barrel is a US-based startup that provides sustainably sourced spices. The startup sources foods that are grown biodynamically and organically using traditional farming methods. The startup connects farmer cooperatives and small farms with high-value markets, bypassing brokers and middlemen. This facilitates marketplace equity and shortens the supply chain. Burlap and Barrel’s solution also integrates transparency and traceability into the spice supply chain.

• Established in 2018, the French startup Seed Root and Leaf provides pure origin spices. The startup directly sources the spices right after harvest to retain their seasonality. The startup also supports the sustainable spice initiative to promote sustainable practices in spice production. In addition to the sustainable sourcing practices, the startup uses biodegradable and reusable packaging such as tin boxes and paper pouches.

• Founded in 2020, the Nigerian startup Digital Agro Connect Solutions develops Agro Connect, a digital market that connects farmers, truck owners, and buyers. The Agro Connect platform also allows users to source both low and high quantity orders for spices and other food items. The startup’s solution removes the bottleneck in sourcing for farm produce, especially in northern Nigerian parts.

Considered in this report

• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Global Spices and seasoning herbs market Overview with its value and forecast along with its segments
• Country-wise Spices and seasoning herbs market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Region covered in the report:

• North America
• Europe
• Asia Pacific
• South America
• Middle East and Africa

By Products Type

• Spices
• Herbs

By Spices Type

• Pepper
• Ginger
• Cinnamon
• Cumin
• Turmeric
• Coriander
• Cardamom
• Cloves
• Nutmeg & mace
• Mustard Powder
• Others (Onion Powder, Allspice, angelica, anise, asafoetida, caraway, sesame, lovage, marjoram, saffron, sorrel, star anise, spearmint, tarragon, etc.)

By Herbs Type:

• Garlic
• Oregano
• Mint
• Parsley
• Rosemary
• Fennel
• Basil
• Thyme
• Other herbs (bay leaves, Sage, Savoury)

By Application Type:

• Meat & poultry products
• Snacks & convenience food
• Soups, sauces, and dressings
• Bakery & confectionery
• Frozen products
• Beverages
• Others (Pickles and Chutneys, Dips and Spreads, Health Supplements, Pet Food, Baby Food, etc.)

By Nature Types:

• Conventional
• Organic

By Sales Channel:

• Foodservice
• Retail

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations, and organisations related to the artificial lawn industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.

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