Middle East and Africa Sun Care Market Outlook, 2028

The increasing awareness about the harmful effects of UV radiation and the growing concerns regarding skin cancer and premature aging is driving the market.

Certain cultural practices in the Middle East & Africa (MEA) region, such as modest dressing and the wearing of hijabs or traditional clothing, can influence the usage patterns of sun care products. People may focus more on protecting exposed areas of skin, such as the face, neck, and hands. The increasing awareness about the harmful effects of UV radiation and the growing concerns regarding skin cancer and premature aging have been driving the demand for sun care products. In the MEA region, there is a significant preference for products with higher sun protection factor (SPF) due to the intense sunlight and hot climate. Consumers also tend to prefer products that are lightweight, non-greasy, and offer long-lasting protection. The MEA region experiences long hours of sunshine and intense sunlight throughout the year. This results in a higher demand for sun care products as the population is more exposed to the harmful effects of UV radiation. Sun care products with higher SPF levels are often preferred in this region. The MEA region is home to a diverse population with varying skin tones. Sun care products need to cater to a wide range of skin types and tones, including individuals with darker skin who may still require sun protection. This diversity drives the demand for products that offer broad-spectrum protection and are suitable for different skin tones. Regulatory bodies in the MEA region, such as the Gulf Cooperation Council (GCC) and individual country authorities, have set regulations for sun care products to ensure consumer safety and efficacy. These regulations focus on product labeling, SPF claims, and adherence to specific ingredient standards. In predominantly Muslim countries within the MEA region, the demand for halal-certified products is significant. This includes sun care products as well. Manufacturers and brands may seek halal certification for their products to cater to this specific market segment. According to the research report, “Middle East & Africa Sun Care Market Outlook, 2028” published by Bonafide Research, the market is expected to witness significant growth during the forecast period. The Middle East and Africa (MEA) Sun Care market has some unique characteristics and factors that distinguish it from other regions. There are some of the unique aspects of the MEA Sun Care market such as High Sun Exposure, Cultural Practices, Skin Tone Diversity, Tourism and Travel, Halal Certification, Local Traditional Remedies, Sustainability and Environmental Concerns. The Sun Care market in the Middle East and Africa offers a wide range of products to cater to the diverse needs of consumers. Some of the key product types within the Sun Care market in this region are Sunscreen Lotions and Creams, Sunscreen Sprays, Sunscreen Oils, After-Sun Products, Sun Protection for Lips, Sun Care Accessories. The Sun Care market in the Middle East and Africa offers a variety of product forms to meet the diverse preferences and needs of consumers. The key product forms within the Sun Care market in this region includes Lotions and Creams, Sprays, Oils, Sticks and Balms, Gels, Powders, Wipes, etc. In the Middle East and Africa (MEA) Sun Care market, various product types are available across different SPF ranges, after-sun protection, and self-tanning. There are some examples of product types and brands commonly used in the MEA region such as, SPF 15 and below includes, Nivea Sun Protect & Moisture SPF 15 (Nivea), Banana Boat Sun Comfort SPF 15 (Banana Boat), Garnier Ambre Solaire Protection Lotion SPF 10 (Garnier), Piz Buin Tan & Protect SPF 6 (Piz Buin). SPF 15 to 30 are Neutrogena Ultra Sheer Dry-Touch Sunscreen SPF 30 (Neutrogena), Vichy Ideal Soleil SPF 20 (Vichy), Hawaiian Tropic Silk Hydration SPF 30 (Hawaiian Tropic), La Roche-Posay Anthelios SPF 30 (La Roche-Posay). SPF 30 to 50 such as Coppertone Sport High-Performance Sunscreen SPF 50 (Coppertone), Ambre Solaire Sensitive Advanced SPF 50+ (Garnier), Avene Sun Care Emulsion SPF 50 (Avene), P20 Once a Day Sun Protection SPF 30 (P20). SPF 50 and above includes, Shiseido Expert Sun Aging Protection Lotion SPF 50+ (Shiseido), Bioderma Photoderm MAX SPF 50+ (Bioderma), Eucerin Sun Fluid Mattifying Face SPF 50+ (Eucerin), Lancaster Sun Beauty Velvet Milk SPF 50 (Lancaster). After-Sun Protection Products are Vaseline Intensive Care Aloe Soothe Cooling Gel (Vaseline), Aloe Vera Gel (Various brands), Bio-Oil Skincare Oil (Bio-Oil), The Body Shop Aloe Vera Soothing Gel (The Body Shop). Self-Tanning Products are St. Tropez Self Tan Classic Bronzing Mousse (St. Tropez), Bondi Sands Self-Tanning Foam (Bondi Sands), Clarins Self-Tanning Instant Gel (Clarins), Fake Bake Flawless Self-Tan Liquid (Fake Bake). In the Middle East and Africa (MEA) Sun Care market, both conventional and organic formulations are available. However, conventional formulations are generally more prevalent and widely used compared to organic formulations. There are a few reasons for this trend like, Availability and Familiarity, Cost Considerations, Performance and Efficacy, Consumer Perception, Regulatory Factors. The Sun Care market in the Middle East and Africa (MEA) can be categorized into different price ranges based on the affordability and positioning of the products. Such as, Mass Market/Value, Mid-Range, Premium/Luxury. The Sun Care market in the MEA region varies from country to country due to differences in consumer behavior, cultural preferences, regulatory frameworks, and market dynamics. United Arab Emirates (UAE) has a well-developed Sun Care market due to its hot climate and popularity as a tourist destination. The demand for sun protection products is high, driven by a combination of local residents and tourists seeking protection from the intense sun exposure. Saudi Arabia has a growing Sun Care market, fueled by increasing awareness about sun protection. The market offers a variety of sun care products, with a particular emphasis on halal-certified and natural formulations. Sunscreen lotions, creams, and sprays are popular choices among consumers in Saudi Arabia. South Africa has a well-established Sun Care market, driven by the country's sunny climate and awareness about the risks of sun exposure. Additionally, the demand for products with natural and environmentally friendly formulations is rising in South Africa. The Sun Care market in the Middle East and Africa (MEA) region serves various end users who have different needs and preferences. Some common end users observed in the MEA Sun Care market are Individual Consumers, Hotels and Resorts, Sports and Recreation Facilities, Medical Institutions, Corporate/Industrial Sector/. The Sun Care market in the Middle East and Africa (MEA) region utilizes various distribution channels to reach consumers. Includes, Pharmacies/Drugstores, Specialty Stores, Supermarkets/Hypermarkets, Online Platforms/E-commerce, Duty-Free Shops, Direct Sales/Network Marketing, Hotels/Resorts. The Sun Care market in the Middle East and Africa region is driven by several key factors and presents opportunities for growth and development. Such as, Increasing Awareness, Climatic Conditions, Tourism and Leisure Activities, Changing Lifestyles and Beauty Standards, Product Innovation and Formulations, Halal and Natural Products, E-commerce and Online Retail. Considered in this report: • Geography: Middle East & Africa • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028

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Aspects covered in this report: • Middle East & Africa Sun Care Market with its value and forecast along with its segments • Country-wise Sun Care Market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Countries covered in the report:

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Manmayi Raval

Manmayi Raval

Research Consultant

• UAE • Saudi Arabia • South Africa By Product Type • SPF 15 and below • SPF 15 to 30 • SPF 30 to 50 • SPF 50 and Above • After- Sun Protection Products • Self-tanning

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Manmayi Raval

By Product Form • Gel Form • Cream Form • Lotion Form • Wipe Form • Spray Form • colored Form • Powder Form By Ingredients • Conventional • Organic By Price Range • Mass • Premium By End User • Man • Woman • Unisex By Distribution Channel • Specialist Retail Stores • Supermarkets/Hypermarkets • Convenience Stores • Online Retail Channels • Other Distribution Channel The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Artificial Lawn industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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Middle East and Africa Sun Care Market Outlook, 2028

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