Asia-Pacific Sun Care Market Outlook, 2028

With a rising awareness of the harmful effects of UV radiation and the importance of skin health, consumers in Asia Pacific have become more conscious about sun protection and are actively seeking products that provide adequate protection from the sun's rays. Asia Pacific, with its diverse climate and large population, presents a significant market for sun care products. Countries like China, Japan, South Korea, India, and Australia are major contributors to the market growth in the region. Factors such as increasing disposable income, urbanization, changing lifestyles, and a growing interest in outdoor activities have fueled the demand for sun care products. Many countries in the Asia Pacific region experience high levels of sun exposure due to their geographical location and climate. This has led to a greater awareness and emphasis on sun protection among consumers. The prevalence of outdoor activities, beach culture, and a desire for fair skin contribute to the high demand for sun care products. In many Asian cultures, there is a strong preference for fair or lighter skin tones. This preference has influenced the Sun Care market, with many products in the region focusing on sun protection combined with skin whitening or brightening properties. Sunscreens and sun blocks often incorporate skin lightening ingredients such as niacinamide, arbutin, or licorice extract to cater to this demand. The Asia Pacific region has witnessed a growing interest in natural and organic sun care products. Consumers are seeking products that are free from harsh chemicals, parabens, and artificial fragrances. This has led to the rise of brands offering natural and organic formulations, utilizing ingredients like botanical extracts, mineral-based UV filters, and eco-friendly packaging materials.
According to the research report, “Asia Pacific Sun Care Market Outlook, 2028” published by Bonafide Research, the market is expected to witness significant growth during the forecast period. The Asia Pacific Sun Care market has several unique characteristics that set it apart from other regions. Some notable features include High demand due to climatic conditions, Growing middle-class population, Cultural importance of fair skin, Innovation in product formulations, Natural and organic trends, Local market dynamics, Rising demand for multi-functional products. Some of the key product categories within the market such as, Sunscreens, Sunblock’s, After-sun Care Products, Self-tanning Products, Lip Balms. The sun care market also includes other product types such as sun care oils, sun care wipes, sun care sticks, and sun care powders. These products cater to specific preferences or needs of consumers seeking alternative formats or specialized formulations. The Asia Pacific Sun Care market offers sun care products in various forms to cater to different consumer preferences and application methods. Some common product forms found in the market are Lotions and Creams, Sprays, Gels, Sticks, Powders. The sun care market in the Asia Pacific region also includes other product forms such as sun care oils, sun care wipes, and even innovative formats like cushion compacts with sun protection. These alternative forms provide additional options for consumers to choose from based on their preferences and needs.
In the Asia Pacific sun care market, various product types are available across different SPF ranges, as well as after-sun protection and self-tanning products. The overview of the product types and some brands commonly used in each category are SPF 15 and below Products includes Sunscreens, sun blocks, lotions, creams, sprays. Brands are Nivea, Biore, Neutrogena, Banana Boat, Sunplay, Ponds, Aveeno, Shiseido, Innisfree, Etude House. SPF 15 to 30 Products are Sunscreens, sun blocks, lotions, creams, sprays. Brands are La Roche-Posay, Coppertone, Hawaiian Tropic, Missha, Clinique, TonyMoly, A'PIEU, Kiehl's, Belo, The Face Shop. SPF 30 to 50 Products are Sunscreens, sun blocks, lotions, creams, sprays. Brands are Ambre Solaire, Olay, Biore UV, Anessa, Mamonde, Bioderma, COSRX, Neogen, Avene, Mentholatum. SPF 50 and above Products such as Sunscreens, sun blocks, lotions, creams, sprays. Brands are Shiseido, Neutrogena Ultra Sheer, Innisfree, Hera, Sulwhasoo, Hada Labo, Skin Aqua, Laneige, EltaMD, Mizon. After-Sun Protection Products includes After-sun lotions, creams, gels, soothing mists. Brands: Aloe Vera Gel (various brands), Banana Boat Aloe After Sun Gel, Hawaiian Tropic After Sun Moisturizer, Clinique After Sun Rescue Balm, The Body Shop Aloe Soothing Gel. Self-Tanning Products are Self-tanning lotions, sprays, mousse, creams. Brands are St. Tropez, Bondi Sands, Fake Bake, Vita Liberata, Jergens Natural Glow, L’Oréal Sublime Bronze, Clarins Self-Tanning Milk, Bali Body, MineTan, Australian Gold. In the Sun Care market of Asia Pacific, both conventional and organic formulations are available to cater to different consumer preferences. However, the conventional formulations are generally used more than organic formulations in the region. There are a few reasons for this includes Cost and Accessibility, Established Market Presence, Perception of Effectiveness, Product Performance and Cosmetics, Limited Availability and Awareness.

The Sun Care market in the Asia Pacific region varies from country to country due to differences in consumer behavior, cultural preferences, regulatory frameworks, and market dynamics. China has a significant Sun Care market driven by factors such as increasing disposable incomes, rising consumer awareness of sun protection, and a growing desire for fair skin. The market is characterized by a wide range of domestic and international brands offering various product types and formulations. Sun care products with high SPF, whitening properties, and multi-functional benefits are particularly popular in China. Japan has a market which offers a diverse range of high-quality sunscreens, sun blocks, and after-sun care products. Japanese consumers are known for their meticulous skincare routines and preference for lightweight, non-greasy formulations. Sun care products with advanced UV protection technologies, skincare benefits, and adherence to strict quality standards are highly sought after in Japan. South Korea is renowned for its innovative skincare industry, and the Sun Care market is no exception. Sun care products in South Korea often incorporate advanced formulations, innovative textures, and multi-functional properties. Korean consumers prioritize sunscreens with high SPF, lightweight textures, and non-sticky finishes. The market also places emphasis on natural and eco-friendly ingredients, contributing to the popularity of organic sun care products. Australia, with its abundant sunshine and outdoor lifestyle, has a strong Sun Care market. Australian consumers prioritize broad-spectrum protection against UVA and UVB rays due to the country's high UV index. Reef-friendly and water-resistant sun care products are also sought after to protect the marine environment. India has a growing Sun Care market due to increased awareness of sun protection and changing consumer lifestyles. The market offers a wide range sun care products catering to different skin types and SPF requirements. In India, products with natural and herbal formulations, lightweight textures, and long-lasting sun protection are popular. Additionally, products with skin brightening or lightening properties often find a significant market share.
The Sun Care market in Asia Pacific offers a wide range of products across various price ranges to cater to different consumer category, include Mass Market/Low Price Range, Mid-Range, Premium/High-End Range, Luxury/High-End Range. The Sun Care market in Asia Pacific caters to various end users, including different consumer segments with specific needs and preferences. Such as, Individual Consumers, Outdoor Enthusiasts, Parents and Children, Professionals in Outdoor Occupations, Hospitality and Tourism Industry, Dermatology and Healthcare Facilities. The Sun Care market in the Asia Pacific region encompasses various distribution channels through which sun care products reach consumers. Some of the common distribution channels in the region are Retail Stores, E-commerce, Specialty Beauty Retailers, Direct Sales, Travel Retail, Pharmacies and Healthcare Facilities.
Considered in this report:

• Geography: Asia-Pacific
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:

• Asia-Pacific Sun Care Market with its value and forecast along with its segments
• Country-wise Sun Care Market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation



Countries covered in the report:
• China
• Japan
• India
• Australia
• South Korea

By Product Type

• SPF 15 and below
• SPF 15 to 30
• SPF 30 to 50
• SPF 50 and Above
• After- Sun Protection Products
• Self-tanning

By Product Form

• Gel Form
• Cream Form
• Lotion Form
• Wipe Form
• Spray Form
• colored Form
• Powder Form

By Ingredients

• Conventional
• Organic

By Price Range

• Mass
• Premium

By End User

• Man
• Woman
• Unisex

By Distribution Channel

• Specialist Retail Stores
• Supermarkets/Hypermarkets
• Convenience Stores
• Online Retail Channels
• Other Distribution Channel

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we have started verifying the details obtained from secondary sources.

Intended audience:

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Artificial Lawn industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.