North America Lipstick Market Outlook, 2028

Lipstick is a versatile and timeless beauty product that has been used by women for centuries. It is a way for women to express themselves and to feel confident and beautiful. Lipstick is a popular cosmetic product, and North America has a significant market for it. The demand for lipstick continues to grow due to factors such as changing fashion trends, increased disposable income, and the influence of social media. There are various types of lipsticks available, including matte, satin, gloss, liquid, long-wearing, and lip stains. North America is home to several prestigious cosmetic brands that offer high-end and luxury lipsticks. Examples include brands like Tom Ford, Chanel, and Christian Dior. Many consumers in North America are seeking lipsticks made with natural, non-toxic ingredients, and brands are responding to this demand by offering a range of natural and organic options. Moreover, social media platforms like Instagram, YouTube, and TikTok play a vital role in driving trends, showcasing new product launches, and influencing consumer purchasing decisions. Brands are offering lip balms, lip scrubs, lip masks, and lip serums that provide hydration, nourishment, and protection to the lips. These products cater to the growing consumer demand for holistic lip care routines. The lipstick market in North America is a large and growing market. The most popular type of lipstick in North America is matte lipstick. Matte lipsticks are known for their long-lasting formula and their ability to create a bold, defined lip look. They are also relatively affordable, making them a popular choice for everyday wear. Other popular types of lipstick in North America include Gloss lipsticks are known for their moisturizing formula and their ability to create a shiny, wet-look lip. They are often used for special occasions or for a more glamorous look. Satin lipsticks are a good compromise between matte and gloss lipsticks. They offer the long-lasting wear of a matte lipstick with the shine and moisture of a gloss lipstick. Sheer lipsticks are a good choice for those who want a more natural lip look. They offer a sheer coverage that allows the natural lip color to show through.

According to the research report, “North America Lip Stick Market Outlook, 2028” published by Bonafide Research, the market is expected to witness significant growth during the forecast period. In the North American lipstick market, various types of applicators are used for different lipstick formulations and finishes like Traditional Lipstick Bullets, Doe-Foot Applicators, Brush Applicators, Squeeze Tubes, Twist-Up Mechanisms. The lipstick market in North America is a competitive market. Some of the major players in the market include L’Oréal, Maybelline, Revlon, MAC Cosmetics, NARS, Too Faced, Urban Decay, Benefit Cosmetics, CoverGirl, and Estee Lauder. There are the top 5 cities in North America with the highest consumption of lipstick New York City, New York, Los Angeles, California, Chicago, Illinois, Toronto, Ontario Miami, Florida.

New York City is famous for its significance in the lipstick market for several reasons New York City is considered a global fashion and beauty capital, attracting designers, influencers, and trendsetters from around the world. It is home to a vibrant and diverse fashion industry, with numerous fashion houses, design studios, and beauty brands based in the city. The city's fashion-forward culture and influence make it a hub for cosmetic companies, including those specializing in lipsticks. Estée Lauder, a renowned beauty conglomerate, has its headquarters in New York City. The company owns various makeup brands, including Estée Lauder, MAC Cosmetics, Bobbi Brown, and Tom Ford Beauty, which offer a wide range of lipstick products like Revlon, Coty Inc, Maybelline etc are famous.

There are many factors that drive the most consumption cities to buy lipstick. Cities that are known for their fashion trends tend to have a higher consumption of lipstick. This is because lipstick is a key part of many fashion looks. Cities that have a culture that is accepting of makeup tend to have a higher consumption of lipstick. This is because women in these cities feel comfortable wearing makeup, including lipstick. Cities with a strong economy tend to have a higher consumption of lipstick. This is because women in these cities have more disposable income to spend on beauty products. Cities with a wide availability of lipstick brands and products tend to have a higher consumption of lipstick. This is because women in these cities have more options to choose from when it comes to lipstick. Cities that have a strong marketing campaign for lipstick tend to have a higher consumption of lipstick. This is because women in these cities are more likely to be aware of lipstick and its benefits. In North America Technology is instrumental in developing sustainable packaging solutions for lipsticks. This includes researching and implementing eco-friendly materials, designing recyclable or biodegradable packaging, and exploring innovative packaging designs to minimize waste and environmental impact. Technologies such as 3D printing and sustainable material sourcing contribute to advancing sustainable packaging practices in the lipstick market.

Major Company in North America
Estée Lauder, MAC Cosmetics, Bobbi Brown, and Tom Ford Beauty, Revlon, Coty Inc, Maybelline



Considered in this report
• Geography: North America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• North America Lipstick Market with its value and forecast along with its segments
• Country-wise Lipstick market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:
• United States
• Canada
• Mexico

By Product Type
• Gloss
• Matte
• Glitter
• Others

By Applicator
• Lipstick Cream
• Lipstick Palette
• Lipstick Pencil
• Lipstick Tube/Stick
• Liquid Lipstick

By Age
• Under 20
• 20-30
• 31-50
• Over 50

By Distribution Channel
• Departmental/Grocery stores,
• Supermarket/Hypermarket,
• Multi branded Stores,
• Exclusive Stores,
• Online Stores

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Lipstick industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.