10 %
India Mattress Market Outlook, 2021
Publisher : Bonafide Research | SKU : 160610301 | Pages : 101 |
Published Date : Jun, 16 | Figures : 43 | Tables : 9
Region : Asia | Country : India | Category: Consumer Goods & Services
Unorganized players operating in the Indian mattress industry will end up sleeping on floor: Bonafide Research
India Mattress Market Outlook, 2021
10 %
Bonafide Research | SKU : 160610301
Pages : 101 | Jun, 16 | Region : Asia
Figures : 43 | Tables : 9
Category: Consumer Goods & Services
Unorganized players operating in the Indian mattress industry will end up sleeping on floor: Bonafide Research

This report gives an in-depth analysis of mattress industry in India. The Indian mattress market is tightly in the grip of the unorganized sector, led by the street-side shop and the local ginner. Mattresses from this unorganized sector usually use cotton filler as it is the cheapest of the many options that are now available and thus the choice of the masses. However, organized sector is now growing with rising demand of good quality mattresses among Indian consumers. Today, Indian consumers even prefer buying from international brands whenever they think of high quality and contemporary product. Growing residential units is creating a demand for mattresses all over the country. Also, every new hotel requires hundreds of beds and mattresses and this particular industry appears to be thriving owing to an increase in the construction, real estate, and tourism & hospitality sector.

According to "India Mattress Market Outlook, 2021", the overall mattress market is growing with a CAGR of more than 8% from the last five years. The organized mattress market encompasses of three types of mattresses namely Coir, PU foam and Spring mattress. Spring mattresses are increasingly being preferred over coir and PU foam mattress. By end user, organized mattress market is divided into two parts namely residential and institutional. Both residential and institutional demand is growing in India with the increasing awareness regarding various mattress types and brands. Among various sizes available, King size mattresses are the most preferred one and comfort is the important factor while choosing them. In India, mattresses are broadly sold through two mediums, one is offline and other is online. Offline mattress market consists of retail sales of mattresses from various stores all over India whereas online mattress market consists of sales through e-commerce websites. Indian consumers usually go to store and feel the mattress by touching or sitting on it. This is how they decide the comfort level of mattress and take their decision which makes the offline mode of distribution more popular.

Globally the mattress industry has advanced and there are many international brands with technologically superior products available in the market. But, the mattress industry in India is far behind. This is primarily because Indian consumers are unknown about the significance of using a mattress or they are ignorant about the fact that an investment in the mattress is an investment for one's health. Globally, majority of sales is in the spring mattress segment while in India the spring mattress category is at a very nascent stage. Indian consumers are yet to taste the best technologically advanced sleep systems. But factors like favourable demographics, changing life styles and increase in disposable income make this market an attractive one.

Key Product Types

• Coir Mattress

• PU Foam Mattress

• Spring Mattress

• Others

"India Mattress Market Outlook, 2021" discusses the following aspects of mattresses in India:

The report gives an in-depth understanding of mattresses in India:

- Global Mattress Market Outlook

- India Mattress Market Outlook

- India Mattress Market Size & Forecast

- India Unorganized Mattress Market Size & Forecast

- India Organized Mattress Market Size & Forecast

- India Offline Mattress Market Size & Forecast

- India Online Mattress Market Size & Forecast

- India Organized Mattress Market Segmental Analysis: By Company, By Type of Mattress, By End User, By Size of Mattress, By Mode of Distribution

- India Coir Mattress Market Size & Forecast

- India Coir Mattress Market Segmental Analysis: By Company

- India PU Foam Mattress Market Size & Forecast

- India PU Foam Mattress Market Segmental Analysis: By Company

- India Spring Mattress Market Size & Forecast

- India Spring Mattress Market Segmental Analysis: By Company

- Product, Price and Variant Analysis of Coir Mattress, Foam Mattress and Spring Mattress

- The key vendors in this market space

- Competitive Landscape & Strategic Recommendations

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of mattresses in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

  • TABLE OF CONTENTS
  • 1. Executive Summary
  • 2. Global Mattress Market Outlook
  • 3. India Mattress Market Outlook
  • 3.1. Market Size By Value
  • 3.2. Organized Vs. Unorganized Mattress Market
  • 4. India Organized Mattress Market Outlook
  • 4.1. Market Size By Value
  • 4.1.1. Overall Market
  • 4.1.2. Offline Mattress Market
  • 4.1.3. Online Mattress Market
  • 4.2. Market Share
  • 4.2.1. By Company
  • 4.2.2. By Type of Mattress
  • 4.2.3. By End User
  • 4.2.4. By Size of Mattress
  • 4.2.5. By Mode of Distribution
  • 4.3. India Coir Mattress Market Outlook
  • 4.3.1. Market Size By Value
  • 4.3.2. Market Share By Company
  • 4.4. India PU Foam Mattress Market Outlook
  • 4.4.1. Market Size By Value
  • 4.4.2. Market Share By Company
  • 4.5. India Spring Mattress Market Outlook
  • 4.5.1. Market Size By Value
  • 4.5.2. Market Share By Company
  • 5. Product Price & Variant Analysis
  • 5.1. Coir Mattress
  • 5.2. Foam Mattress
  • 5.3. Spring Mattress
  • 6. India Economic Snapshot
  • 7. Raw Material
  • 8. Manufacturing Process
  • 9. Policy & Regulatory Landscape
  • 10. Trade Dynamics
  • 10.1. Import
  • 10.2. Export
  • 11. Channel Partner Analysis
  • 12. India Mattress Market Dynamics
  • 12.1. Key Drivers
  • 12.2. Key Challenges
  • 13. Market Trends & Developments
  • 13.1. Flourishing Real Estate Sector
  • 13.2. Growing Awareness about using 'Right Mattress'
  • 13.3. Demand for Premium and Luxury Mattress Range
  • 13.4. Entry of International Players in Domestic Market
  • 13.5. Rising Popularity of Spring Mattresses
  • 14. Competitive Landscape
  • 14.1. Porters Five Forces
  • 14.2. Company Profiles
  • 14.2.1. Indian Companies
  • 14.2.1.1. Kurlon Enterprise Limited
  • 14.2.1.2. Sheela Foam Pvt. Ltd.
  • 14.2.1.3. Peps Industries Pvt. Ltd.
  • 14.2.1.4. Springwel Mattresses Pvt. Ltd.
  • 14.2.1.5. Coirfoam (India) Private Limited
  • 14.2.1.6. Duroflex India
  • 14.2.1.7. Godrej Interio (GI)
  • 14.2.1.8. Springfit Marketing Inc.
  • 14.2.2. Foreign Companies
  • 14.2.2.1. Sealy India Trading Pvt. Ltd.
  • 14.2.2.2. Emirates Sleep Systems Pvt. Ltd.
  • 14.2.2.3. Simmons Bedding & Furniture (India) Pvt. Ltd.
  • 15. Strategic Recommendations
  • 16. Disclaimer

LIST OF FIGURES
Figure-1: India Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-2: India Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-3: India Organized Vs. Unorganized Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-4: India Organized Vs. Unorganized Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-5: India Organized Vs. Unorganized Mattress Market Share - 2010 to 2021F
Figure-6: India Organized Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-7: India Organized Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-8: India Offline Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-9: India Offline Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-10: India Online Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-11: India Online Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-12: India Organized Mattress Market Share – By Company 2015 & 2021F
Figure-13: India Organized Mattress Market Share – By Type of Mattress 2015 & 2021F
Figure-14: India Organized Mattress Market Share – By End User 2015 & 2021F
Figure-15: India Organized Mattress Market Share – By Size of Mattress 2015 & 2021F
Figure-16: India Organized Mattress Market Share – By Mode of Distribution 2015 & 2021F
Figure-17: India Organized Coir Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-18: India Organized Coir Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-19: India Organized Coir Mattress Market Share – By Company 2015 & 2021F
Figure-20: India Organized PU Foam Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-21: India Organized PU Foam Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-22: India Organized PU Foam Mattress Market Share – By Company 2015 & 2021F
Figure-23: India Organized Spring Mattress Market Size – By Value 2010-2015 (INR Crore)
Figure-24: India Organized Spring Mattress Market Size Forecast – By Value 2016F-2021F (INR Crore)
Figure-25: India Organized Spring Mattress Market Share – By Company 2015 & 2021F
Figure-26: Import of Mattresses in India By Value 2010-11 to 2015-16 (INR Lakh)
Figure-27: Import of Mattresses in India By Volume 2010-11 to 2015-16 ('000)
Figure-28: Import of Mattresses in India By Country By Volume Share 2015-16
Figure-29: Export of Mattresses from India By Value 2010-11 to 2015-16 (INR Lakh)
Figure-30: Export of Mattresses from India By Volume 2010-11 to 2015-16 (in '000)
Figure-31: Export of Mattresses from India By Country By Volume 2015-16
Figure-32: Distribution Channel followed by Mattress Manufacturers in India
Figure-33: Porter's Five Forces Meter of Indian Mattress Industry

LIST OF TABLES
Table-1: Product, Price and Variant Analysis of Coir Mattresses in India
Table-2: Product, Price and Variant Analysis of Foam Mattresses in India
Table-3: Product, Price and Variant Analysis of Spring Mattresses in India
Table-4: India Economic Profile - 2014
Table-5: List of HS Codes in India Pertaining to Various Mattresses
Table-6: Indian Import Duties for Mattresses
Table-7: Key Facts of Kurlon Enterprise Limited
Table-8: Key Facts of Sheela Foam Pvt. Ltd.
Table-9: Key Facts of Peps Industries Pvt. Ltd.
Table-10: Key Facts of Springwel Mattresses Pvt. Ltd.
Table-11: Key Facts of Coirfoam (India) Pvt. Ltd.
Table-12: Key Facts of Duroflex Pvt. Ltd.
Table-13: Key Facts of Godrej Interio (GI)
Table-14: Key Facts of Springfit Marketing Inc.
Table-15: Key Facts of Sealy India Trading Pvt. Ltd.
Table-16: Key Facts of Emirates Sleep Systems Pvt. Ltd.
Table-17: Key Facts of Simmons Bedding & Furniture (India) Pvt. Ltd.

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