Date : May 31, 2024
Share on :

Pet care market in India to grow due to rising nuclear family trend.

Pet care market in India to grow due to rising nuclear family trend.
India's pet care market is expected to grow on account of rising nuclear families, double-income households, and changes in lifestyle, urbanization, and increasing pet ownership. A number of people during the lockdown filled their emptiness by adopting a pet. This trend during the pandemic saw a rise in demand not only from metros but also from tier II and III cities. Pets have been an integral part of Indian families for a long time and even in today’s fast-paced life pets continue to be an important part of human lives. Pets are increasingly tending to be perceived as family members and they are being fed quality food and are being given good healthcare. From the faithful and friendly buddies like cats and dogs to the small creatures such as turtles, each and every pet amaze us with their nature. The market is led by the dog segment which accounted for more than half of the market share. The fastest growing sectors include pet food which captures two-thirds of the market revenue followed by pet accessories, grooming, and healthcare. The Indian Pet Care industry is set to grow at a fast pace promoting companies like Emami and Nestle to enter the sector.


According to the research report, "India Pet Care Market Overview, 2029," published by Bonafide Research, the India Pet Care market is anticipated to grow at more than 20.15% CAGR from 2024 to 2029. Many new companies are jumping into the market looking at the greater potential of this industry. In the coming few years, India is also expected to become a major exporter of pet-related products and accessories. The rise of numerous pet magazines containing well-groomed attractive pictures of pets has contributed towards the demand and spending for pet grooming products. Various e-stores offer accessories starting from basic ones to the most stylish and luxurious. With increasing awareness about the good health and well-being of pets, the pet healthcare segment is also expanding. Products such as multivitamins, supplements, eye and ear care products, dental care/oral care products, diapers, etc. are some of the trending pet healthcare products in the market. Many Indians prefer to adopt the abandoned pets to introduce them to a new caring family. The responsibility of the pet raising comes with the demand for high-quality pet care products in the market. The pet owners don’t want to compromise with quality for their loved ones. Hence, the Indian market is craving the necessity for new and high-quality pet care products.

India's pet care market is rapidly expanding, driven by increasing pet ownership and changing consumer preferences. Pet food is the largest and most significant segment, as pet parents prioritize high-quality nutrition for their pets. With growing awareness of pet health, demand for premium and specialized pet food, including grain-free, organic, and breed-specific diets, is on the rise. Pet accessories, including leashes, collars, toys, bedding, and clothing, have seen significant demand growth due to the humanization of pets. Many urban pet owners invest in stylish and functional accessories to enhance their pets’ lifestyle. Pet healthcare has gained traction as veterinary services, vaccinations, deworming, and supplements become more accessible. Preventive healthcare, such as flea and tick treatments, joint care, and immunity boosters, is witnessing increased adoption. Lastly, pet grooming is a booming segment, with rising demand for grooming products such as shampoos, conditioners, deodorants, and brushes, as well as professional grooming services in pet salons. The growing availability of pet care products through online platforms and pet specialty stores is further fueling the market, making India one of the fastest-growing pet care markets globally.

The Indian pet care market is primarily driven by the growing adoption of different pets, leading to an increased demand for species-specific products. Dog food is the dominant segment, as dogs are the most popular pets in Indian households. Owners are increasingly opting for premium kibble, wet food, and specialized diets that cater to breed, age, and health conditions. Cat food is the second-largest segment, witnessing rapid growth due to rising cat adoption in urban areas. Cat owners prefer balanced nutrition, including dry and wet food options with high protein content. Fish food is another essential category, catering to aquarium enthusiasts. The demand for specialized feeds for tropical fish, goldfish, and marine species is steadily increasing. Bird food has also gained popularity, with owners opting for nutrient-rich seed mixes and pellets for parrots, budgies, and other pet birds. The "Others" category includes food for small mammals such as rabbits, hamsters, and guinea pigs, which are becoming more popular as alternative pets. The growing awareness about pet nutrition and the increasing availability of high-quality, veterinary-recommended food brands are significantly shaping India’s pet food industry.
Bonafide Logo

Pet care market in India to grow due to rising nuclear family trend.

  • Share on :

Contact usWe are friendly and approachable, give us a call.