Bonafide provides a range of Data Analytics solutions to assist our clients across the value chain by using applications like Excel, SAS, SPSS & Tableau Business Intelligence Software. Below, we describe the types of business issues faced by our clients and the solutions Bonafide provides to help address these issues. Each of these solutions is customized to address the unique business requirements of our clients.
Exploratory Analysis: It is critical to gain insight from the intelligent use of customer data. Typically, we carry out a standard process of analyses on customer data, as well as probing specific areas of client interest. This initial work will often lead to more in-depth application of data analytics in specific areas or to the implementation of targeted marketing actions and product development.
Data Modeling: We produce new insights with existing/new data assets and flexible cutting-edge statistical and modeling expertise. This allows allocation of critical resources for evaluation of existing and potential business.
Predictive Modeling: We use Predictive modeling as a standard process to create a statistical model of future behavior. This is concerned with forecasting probabilities and trends. We use a number of predictors that are likely to influence future behavior or results. In marketing, for example, a customer’s gender, age, and purchase history might predict the likelihood of a future sale. Predictive modeling is used widely in information technology (IT). In spam filtering systems, for example, predictive modeling is sometimes used to identify the probability that a given message is spam. Other applications of predictive modeling include customer relationship management (CRM), capacity planning, change management, disaster recovery, security management, engineering, meteorology and city planning.
Key Performance Indicators: Bonafide Research has created KPI suites for reporting for a wide range of clients across multiple sectors. Customized measurement processes can either be created for the client, or we can supply our standard set of standard metrics for your industry.